Vax Up Podcast

10/12/2021

Girl Effect India Blends Tech, Cultural Competency to Reach Young Mothers (Ep02)

Season 1, Ep. 2
In this episode of the Vax Up Podcast, we head to India, a country that prides itself on access to vaccines, where a drop in families seeking routine vaccinations for children during the COVID-19 pandemic sparked a need for stronger messaging campaigns on routine childhood immunizations. We look at how Girl Effect, an international nonprofit dedicated to empowering young women and girls through media, answered that call to action with a first-of-its-kind campaign aimed at reaching an elusive target audience: young mothers living across India’s Hindi Belt.Panelists:   Sohini Sanyal, Sabin Boost CommunityLeezel Tanglao, Journalist and Media ConsultantFeatured in Profile:Sneha Chatruvedi, Content Lead, Girl EffectSandhya Ramakrishnan, Global Marketing Lead, Girl EffectSreejoni Nag, Writer and Director, Girl EffectSocial Media Handles:Girl Effect: @GirlEffectSohini Sanyal: @Sohini28Leezel Tanglao: @leezeltanglaoSneha Chatruvedi: LinkedIn Sandhya Ramakrishnan: LinkedInSabin Vaccine Institute: @sabinvaccineBen Plumley: @benplumley @shotarmpodcastBay Area Global Health Alliance: @GlobalHealthAll www.vaxuppodcast.comwww.girleffect.orgwww.bayareaglobalhealth.orgwww.sabin.orgwww.who.intwww.vaccineconfidence.org#VaxUpPodcast #vaxup #GirlEffect #GirlEffectIndia #GirlEffectTEGA #BayAreaGlobalHealthAlliance #SabinVaccineInstitute #Vaccine #VaccineTrust #VaccineConfidence #AllianceForAdvancingHealthOnline