Vax Up Podcast


Shujaaz Inc. Reaches Young East Africans Through Social and Digital Media

Ep. 5

In this episode we journey to Kenya, and Tanzania to meet the Nairobi-based internationally renowned Shujaaz network, which uses a range of social media and graphic novels to reach young people in Kenya and Tanzania and provide accessible, enjoyable health-related content. A grantee of the Vaccine Confidence Fund, the Shuzaaj team in this project teamed up with Bay Area Global Health Alliance member Upswell to use the latest techniques in evaluating social media campaigns - and the results are impressive.

Shujaaz Inc. COVID-19 vaccination campaign #LindaFam


  • Bridget Deacon, Managing Director, Shujaaz Inc.
  • Farida Nzilani, Digital Manager, Shujaaz Inc.
  • Drew Bernard, Founding Partner, Upswell
  • Green Sadru, Technical Adviser, Jhpeigo & Sabin Boost Community
  • Our host is Ben Plumley.

Linked In Bay Area Global Health Alliance: @GlobalHealthAll Sabin Vaccine Institute @sabinvaccine

#VaxUpPodcast #vaxup #BayAreaGlobalHealthAlliance #SabinVaccineInstitute #Vaccine #VaccineTrust #VaccineConfidence #AllianceForAdvancingHealthOnline #shujaaz #lindafam #Waichanjo

More Episodes


Girl Effect India Blends Tech, Cultural Competency to Reach Young Mothers (Ep02)

Season 1, Ep. 2
In this episode of the Vax Up Podcast, we head to India, a country that prides itself on access to vaccines, where a drop in families seeking routine vaccinations for children during the COVID-19 pandemic sparked a need for stronger messaging campaigns on routine childhood immunizations. We look at how Girl Effect, an international nonprofit dedicated to empowering young women and girls through media, answered that call to action with a first-of-its-kind campaign aimed at reaching an elusive target audience: young mothers living across India’s Hindi Belt.Panelists:   Sohini Sanyal, Sabin Boost CommunityLeezel Tanglao, Journalist and Media ConsultantFeatured in Profile:Sneha Chatruvedi, Content Lead, Girl EffectSandhya Ramakrishnan, Global Marketing Lead, Girl EffectSreejoni Nag, Writer and Director, Girl EffectSocial Media Handles:Girl Effect: @GirlEffectSohini Sanyal: @Sohini28Leezel Tanglao: @leezeltanglaoSneha Chatruvedi: LinkedIn Sandhya Ramakrishnan: LinkedInSabin Vaccine Institute: @sabinvaccineBen Plumley: @benplumley @shotarmpodcastBay Area Global Health Alliance: @GlobalHealthAll #vaxup #GirlEffect #GirlEffectIndia #GirlEffectTEGA #BayAreaGlobalHealthAlliance #SabinVaccineInstitute #Vaccine #VaccineTrust #VaccineConfidence #AllianceForAdvancingHealthOnline