Influencing without Authority
Increasing our influence also increases the impact our work can have. This is especially important in user experience design and research… when not everyone we work with may have the same user obsession as we do, so it sometimes takes extra effort to see the impact we want. Often the UX folks are not the ultimate authority in the room, or on a project. And then add to that the fact that others’ bias can also undermine your authority - biasis about gender, race, age, disability…
I had a chance to talk about all of this with 3 other UX experts, Hana Nagel, Real Canty, and Ashby Hayes. We covered a lot of ground. And, because we recorded in front of a live audience, you’ll also get a chance to hear the very powerful Q & A session which is the last half of this longer-than usual episode. This episode was originally published in 2019, and it remains one of UX Cake’s top-downloaded episodes, episode 31. There is also an unedited video of the panel on our UX Cake YouTube channel.
Hana Nagel is UX Manager @ Deloitte Digital, Real Canty is Sr User researcher @ Google, Ashby Hayes is SVP of product & design at Potato, a digital product agency.
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