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Marketing Residency with Jan Rossi

Quick online marketing insights.


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  • 748. A New Plan for 2025

    08:49||Season 14, Ep. 748
    Writing a new business plan for the new year is a great idea. Successful business look back and look ahead. Prepare for new things to come and lots more profit! Happy New Year from your marketing consultant - Jan Rossi!

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  • 747. New Google Guidelines 2024

    03:47||Season 13, Ep. 747
    New Guidelines if you have an age-restricted business! Listen in to learn more. Happy Thanksgiving weekend. Enjoy the leftovers and football! - Jan ♥
  • 746. Black Friday Advice and More

    10:45||Season 13, Ep. 746
    I'm back at it Marketing Residency Listeners. Had a personal setback the day after that last broadcast - I explain it at the end of this podcast so you can end it early or listen if you feel like knowing a bit more about it. Don't forget to detach yourself for auto-renewals of Black Friday deal commitment deals from last year - you KNOW they will renew higher! Sometimes you don't get notified. Mark it in your calendars for next year. Pay attention. Also adjust your hours on your Google Business Profiles for being closed on Thanksgiving. People need to know your CORRECT open and closed days/hours. A personal note at the end of this podcast explains my hospital stay at the end of October. Back in action though - all is well. I hope you are too - Happy Thanksgiving to all! - Jan ♥
  • 745. Comply with New Local Search Rules

    05:25||Season 13, Ep. 745
  • 744. Keep Brand Chatter Quiet During Disasters

    06:33||Season 13, Ep. 744
    When big emergencies happen like hurricanes and tornadoes in your area it's best to be quiet about your brand and industry postings. Be more community focused and help people locate Red Cross Shelters or stations where food and water is being distributed. Use your social media feed to assist in recovery and not blather on about how great your business is doing. Be sensitive to other people's situations. Listen in. I share my FEMA experience from 1997. It's not a bed of roses - lots of anxiety during disasters. Please be mindful on your Social Media Channels. More over the weekend. - Jan
  • 743. Hashtags On the Way Out - SEO - Fall Tips

    07:54||Season 13, Ep. 743
    Hi everyone - Jan here with some insight into the use (or limited use) of hashtags on different platforms, some Search Engine Optimization reminders and a bit of general chatter about folding in great Fall words to help describe your goods and services. Don't be plastic! Add some character into those posts. Get people to like you - then they will do business with you. Having a boring, flat approach is terrible. Spice it up. It's Fall Y'all <----- no don't use that please!! lol More again next week!
  • 742. Ban Scammers Words on Facebook Backend

    04:52||Season 12, Ep. 742
    [ Absolutely n o "AI" was used in any portion of this podcast and show notes. This is all my information based on my usage of Facebook Social Media. I am sharing my own knowledge with you and non of this information was generated with any fake AI tools. Acast has a strict policy and so do I. If I use it I would announce it. Jan]Banning the scammers words cuts down on your work as social media manager! Here are the words I am banning from the comments area:warningviolationsuspensionattentionsuspendeddeletedadminpermanent!! and the triangle warning emojiAlso consider banning these countries from having access to your page: Pakistan, India, Russia, Nigeria & ChinaGO TO Settings and Privacy --> Followers and public comment.If you get lost in the backend of Facebook (lol of course) search on "Page Moderation"Listen in ♫ to Jan Rossi of Marketing Residency for more great social media tips and insight. Subscribe and don't miss a podcast - they are short and actionable.