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San Francisco Real Estate: Escrow Out Loud

Prop 14: The California Fair Housing Massacre of 1964

Season 5, Ep. 108

Join our host, San Francisco Real Estate Brokerage Co-Founder Matt Fuller, for a more honest-than-usual conversation about racism in California Real Estate with his friend, retired real estate broker, and fellow SFAR Past President, Don Saunders.


The first in a three part series, we begin in 1963 and the passage of the Rumford Fair Housing Act, and the response from the California Real Estate Association (CREA) now known as the California Association of Realtors (CAR). 1964’s state ballot initiative known as Proposition 14 was sponsored, written, and supported by the California Association of Realtors.


The outcome of that November 1964 election truly changed the course of American history in ways that impact us to this day. Join me in understanding the battle for fair housing in 1960s California, how it impacts us to this day, and what we can do to help change things in 2021.

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