Getting It Wrong To Get It Right

The Sales Craft Podcast with Joe Dalton



Real-World Fixes for Real Sales Problems.


Hosted by award-winning broadcaster and global sales expert Joe Dalton, Joe's show delivers proven sales strategies, leadership insights, and business growth frameworks to help founders, CEOs, and sales teams close more deals and scale faster.


Each week, Joe shares actionable lessons from the Sales Craft Method, the proven system helping companies boost revenue by up to 33%. You’ll learn how to improve sales conversations, build high-performing sales teams, and lead with confidence.


From discovery calls to closing techniques, from mindset to management, this podcast is where leadership meets sales mastery.


🎧 Tune in weekly for straight-talking advice that transforms how you sell and lead, powered by Breakthrough Brands.


👉 Ready to build a world-class sales team? Visit salescraftbook.com

 or joedalton.ie

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Previously known as Getting It Wrong to Get It Right, the award-winning talk series that reached over 76,850 listeners worldwide. The spirit remains the same: real conversations, real growth — now laser-focused on sales success and leadership excellence.

Joe Dalton

Joe Dalton helps business owners and entrepreneurs transform their approach to life and business in such a unique and powerful way. He empowers leaders and entrepreneurs to rise above the confusion and uncertainty, so they may achieve their true potential in their unique way. His career spans over 28 years and is very privileged to have worked with many dedicated and talented people across the globe. Joe is the founder of the Conscious Business Academy, Chairman of Dublin South FM. He is also a Communication Director of Global Goodwill Ambassadors (GGA) and a TEDx speaker.