Influence: Exploring The Good, The Bad, and The Ugly Of Advertising

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Karan Wadhera on investing in cannabis and working with Snoop

Season 2, Ep. 2

Raking in billions of dollars in legal revenue (even during COVID-19), cannabis is one of the most sophisticated and tech-forward industries out there. This week Damian chats all things weed with renowned investor Karan Wadhera who, as managing partner of Casa Verde Capital, has seen first-hand how the industry can thrive. The pair discuss smart cannabis tech, doing business with Snoop and how to manage advertising for a product plagued with stigma.