Share

cover art for Are Smartphones Changing the Way We Think?

Wharton Business Daily

Are Smartphones Changing the Way We Think?

Wharton Assistant Professor of Marketing Sheri Melumad discusses her new research that shows people are more willing to share information when they do it over their smartphones, how that can provide valuable information for marketers, and how it might be applied to Covid-19 contact tracing.

More episodes

View all episodes