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The Design Coach: Andrew Mitchell
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Andrew has worked in the design industry for over 25 years and established his award-winning business MR. MITCHELL in November of 2000. With a particular focus on building meaningful relationships within the industry, he has established a strong network of professionals with whom he collaborates on a regular basis.
Andrew Mitchell shares his extensive experience in the design industry and his transition to coaching. With a focus on helping designers navigate business challenges, Andrew highlights the importance of managing client expectations regarding budget, design, and timeframe. He emphasizes the need for client-centric decision-making and understanding the value equation over mere cost. Andrew also delves into the significance of collaboration, continuous learning, financial management, and having a positive mindset. He stresses transparency and flexibility in pricing to build trust with clients and maintain the perceived value of design services.
As an avid proponent of Australian design, Andrew loves collaborating with local artisans and craftsmen to produce interiors uniquely curated to suit the personalities of his clients. Skilled in the art of listening and blessed with an innate ability to connect the dots behind a brief, he leads his team to successfully exceed client expectations, time after time.
With projects spanning the residential, hospitality and commercial fields, his designs are customised to suit the individual aspirations and requirements of his clients. With a belief in the use of quality materials that are not only beautiful but durable and timeless, the interiors he creates far outlast transient interior trends.
As the founder of The Design Coach Australia, Andrew contributes to the ongoing professional development of architects, designers and stylists and is creating a platform for connecting and advancing the design community. Established in 2018, The Design Coach offers a range of classes, coaching services and retreats that aim to empower designers with knowledge and equip them with the confidence to successfully achieve their dreams.
From the early days of his business, Andrew has strived to contribute to both the design community and the community at large. Over the years he has participated in mentoring programs for design students and has instigated community events, raising money for multiple charitable organisations including Breast Cancer Australia, The Lighthouse Foundation and The National Trust of Australia.
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