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Selling Speed: The MRN NASCAR Local Sales Podcast

Driving local radio revenue with the purchasing p…


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  • 70. 2026 March - Premium Pricing

    42:34||Season 9, Ep. 70
    We speak with Chris Fleming, broadcaster, sales management expert, author, and the consultant President of CD Media Consulting. Live sports is a premium product and Chris and I focus on getting a premium price for it.CD Media Consulting#sales#radio#sports#media#broadcasting#NASCAR

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  • 69. 2026 February - Tourism

    10:02||Season 9, Ep. 69
    This month we look at tourism as an advertising category and the America 250 effort that may lead to dollars for you.Links discussed:Beer Trail ExampleRadio Ink spotlight on TourismWestwood One Tourism StudyAmerica 250
  • 68. 2025 November - Why AI?

    19:53||Season 8, Ep. 68
    There's been a lot about artificial intelligence recently in the radio trades, but where do you start and how can it help an over worked and under-staffed sales force. I took some time to look into it for you and find ways that it can help you in your sales process.ChatGPTMicrosoft Co-PilotSuno AISelling Speed: November 2025 - To see AI generated logos#NASCAR#sales#media#marketing#advertising#radio
  • 67. 2025 October - Responding To No One Listens Anymore

    21:20||Season 8, Ep. 67
    Media Consultant Chris Fleming helps us respond to the misinformed statement "No one listens to radio anymore."#NASCAR#radio#sales#media#sports#advertising#marketingLinks from this episode:Chris Fleming LinkedInCD Media ConsultingPeter Drucker BioDouble Your Revenue book (Amazon)2025 August Selling Speed
  • 66. 2025 August - Myths

    10:08||Season 8, Ep. 66
    As radio sellers for local NASCAR coverage, you confront myths surrounding both the sport and radio everyday. In this month's episode we look at three myths I have personally encountered this season when talking to prospects and how to defeat them.Links from this episode:Mythbusters TV Series"The Focus Group of One"Current federal government efforts to keep AM in cars.The Truth About Radio book#NASCAR#radio#media#sports#marketing#advertising
  • 65. 2025 July - Collaboration

    09:11||Season 8, Ep. 65
    With the recent news of IHeart and Audacy working together, I have thoughts on a collaborator that possibly is already in your market...The CW.Links from this podcast:Audacy Joins the IHeart AppRAM CEO Kuniskis on NASCARFox TV Daytona 500 vs. Indy 500 Pricese.l.f. Cosmetics: Why NASCARJeff Gordon on New Sponsor InterestAmazon Prime NASCAR ViewershipJerry Bruckheimer on Days of Thunder IINo Perfect NASCAR In-Season Challenge BracketsDaniel Suarez Leaving Trackhouse after 2025 Season#NASCAR#Radio#Sales#Marketing#Media#Sports#Advertising
  • 64. 2025 May - Exclusivity

    12:12||Season 8, Ep. 64
    Radio returns as the exclusive and free source for NASCAR racing over the next 5 weeks. We look at how the Amazon Prime Video partnership works to your radio station's advantage this summer.Links from the podcast:NASCAR TV Coverage in 1979NASCAR Full Speed TrailerEarnhardt documentary trailer#NASCAR#Sports#Marketing#Media#Radio#Sales#Advertising