PR LIKE A BOSS!

In this glowing episode of PR LIKE A BOSS!, host Patz chats with Sinead Gallagher, one half of the powerhouse behind SKIN KRUSH, the Irish beauty tech brand bringing clinic-grade skincare to your couch. Think: microdermabrasion and LED facials without the appointment stress. We dive into how Sinead and co-founder Jeanette Dunn turned years of nursing and clinic experience into a science-backed beauty brand that’s all about results, trust, and really good PR. From a branding flop to a rebrand win, sending flowers to journalists, and seeing Chris Hughes rock their LED mask, this episode is packed with playful insight and practical tips for founders doing PR on a budget.💡 You’ll learn:How they launched SKIN KRUSH from their living roomWhy testimonials (not just influencers) matterWhat they’d never do again with a product launchTheir PR hacks (hint: don’t underestimate a good florist!)💬 Brands & Experts Mentioned:The Skin Nerd (Jenn Rock)Prof. Caitriona RyanTara O’Connor PRCoco Brown by Marissa CarterVanity Fair (next big PR target)👑 If SKIN KRUSH were a celeb?Think Kris Jenner – hardworking, fabulous, and getting better with age.📲 Follow & Connect:SKIN KRUSH – @skinkrush | www.skinkrush.com🎁 GIVEAWAY TIME! Win a SKIN KRUSH Rejuvenating LED Mask (worth up to £300!)To enter:Follow @pgaleota / @prlikeaboss and @skinkrush on InstagramShare today’s episode Reel & tag usDeadline: Monday 9th June 2025 at 10pm GMTUK & Ireland-based entries only. One winner chosen at random.✨ Join the Movement:Become a PR LIKE A BOSS! Insiders Collective VIPCalling 1,000 brilliant women from all backgrounds & ages to shape how brands show up.Try new products. Share honest feedback. Influence what’s next. [Click HERE to learn more and join us!]

This week on PR LIKE A BOSS!, host Patz is trading the headlines for head tilts and decoding the secret signals your body’s sending, sometimes without you even knowing it. Join her as she chats with the incredible Carole Railton, body language expert, author of The Future of Body Language and advisor to global giants like Google, IBM, Shell, and even international police forces. Carole shares the unspoken rules that shape how you're perceived, whether you're pitching to a room full of investors, recording social content, or updating that all-important LinkedIn profile.🎯 What you’ll learn in this episode:Why fake smiles fall flat and how to spot themHow your feet are giving away your feelings (yes, really)The power of the imaginary crown trick for instant confidenceWhy gestures matter and how to avoid accidentally looking like you're ready to fightThe left eye connection hack that levels up your virtual presenceQuick body language fixes you can use right now to feel more grounded, calm, and in control💥 Rapid fire red flags decoded:The over-nodder (spoiler: they’re not really listening)The death-grip handshake (ouch, no thanks)The over-eager leaner (it's a pitch, not a speed date)💡 Expert tips to try today:Hold an “X” power pose pre-pitchKeep both feet firmly groundedUse breath syncing to build better rapport🧠 Brands & Experts Mentioned:GoogleIBMShellTony Robbins (rule-breaker royalty)👑 Final mic drop: Your body is speaking volumes before you ever say a word. So… straighten up, breathe deep, pop on your crown and PR LIKE A BOSS you are.📲 Connect with Carole Railton:Website: www.carolerailton.comLinkedIn: Carole Railton FRSAX (Twitter): @carolerailton🎁 !!!GIVEAWAY ALERT!!! Carole Railton is offering ONE lucky UK-based listener the chance to win a 1:1 call with her and a copy of her book: The Future of Body Language (Worth over £250!) To enter: Follow @pgaleota / @prlikeaboss on Instagram* Share and tag today’s episode Reel to your story 📅 Deadline: 10PM GMT, Monday 2nd June 2025❤️ Join the PR LIKE A BOSS! Insiders Collective: A vibrant, diverse community of 1,000+ brilliant women shaping the future of brand campaigns. Test products. Influence ideas. Be heard. Click here to join (link to be inserted)

What do you get when you mix a pharmacist, a Wonder Woman costume and a walk-through vagina? An unforgettable episode of PR LIKE A BOSS! that serves up a powerful dose of honesty, humour and hormone health. In this episode, Patz chats with the incredible Laura Dowling, pharmacist, entrepreneur, CEO of FabÜ Wellness, and the unapologetic voice behind the upcoming book Love Your Vulva. Laura shares her journey from pharmacy shelves to centre stage and how she built a trusted wellness brand by being, well…herself.💬 Talking Points:The magic of showing up as your true self (tash and all)How a €12 Wonder Woman costume helped spark a viral campaignTurning health education into hilarious, relatable contentVulvas, vaginas, and the power of naming what we’ve been taught to whisper💡 Key Moments:Laura's now-famous “confession box” on IGThe viral zipline fail turned menopause metaphorLessons in public votes, megaphones and manifestingCreating supplements that actually speak to women (and now men too!)👩‍🔬 Mentions in this episode:Viva La Vulva – Laura’s game-changing live tourMarie Roche – Irish artist illustrating women’s bodies beautifullyTrinity College Dublin, Galway Races, and viral moments on the ‘gram✨ Follow Laura:Instagram: @fabulouspharmacistBrand: @fabuwellness🚨 GIVEAWAY ALERT! 🚨 My friends at FabÜ are giving THREE of my UK & Irish-based listeners the chance to win a 3-month supply of either SKIN HAIR NAILS, BRAIN FOCUS, or MENO+PERI – worth £78! To enter:1. Follow me (@pgaleota + @prlikeaboss) and @fabulouspharmacist on Instagram2. Tag a friend you know would love to win these3. Share today’s episode Reel, tagging me in your postTHREE winners will be selected at random. Deadline: 10pm GMT, Monday 26th May 2025❤️ Join the PR LIKE A BOSS! Insiders Collective: A vibrant, diverse community of 1,000+ brilliant women shaping the future of brand campaigns. Test products. Influence ideas. Be heard. Click here to join (link to be inserted)

In this episode of PR LIKE A BOSS! Patz's joined by the incredible Samanah Duran, Forbes 30 Under 30 honouree, founder of Be Your Own and branding mentor to high-level execs ready to go solo. We chat about how to build a personal brand with substance, not just style, and why real thought leadership requires more than a good LinkedIn headline. Samanah shares powerful advice for beauty and wellness founders looking to go from behind-the-scenes to front-facing—without the fluff.Topics Covered:Sustainability, strategy & the storytelling sweet spotWhy exclusivity builds stronger brands than accessibilityTurning PR into long-term brand power, not short-term noiseGreen flags (and red) for founders stepping into visibilityPlus:A rapid-fire “Brand Boss Quickfire” gameReal PR wins, brand pivots, and bold founder lessonsWho’s This For?Brand founders, consultants, creatives, and PR pros who want to build smart, story-led brands that connect, convert and last.Mentioned in this Episode:Lisa Franklin – Award-winning skincare founderGlossier – Founded by Emily WeissBenefit Cosmetics x Critics Clothing – A surprising early collabLVMH x Supreme – When high fashion met hypeKatie Hopkins – Like her or not, she knows how to PRElisabeth Carley Leonard – TikTok fave and ADHD advocateCarol Driver – Journalist & PR ConsultantStylist Magazine, Vice Media, Urban Decay – For standout storytellingElon Musk, Arianna Huffington, Sheryl Sandberg, Whitney Wolfe Herd – Real thought leaders by Samanah's standards🎧 Listen now and don’t forget to subscribe, share and leave a review if this episode hits home!Are you ready to invest in yourself and your business and take your PR to the next level? I can teach you everything you need to know to become YOUR OWN PR EXPERT! Check-out the PR LIKE A BOSS! eCourse HERE

In this soulful and strategic episode, host Patz is joined by business mentor and yoga teacher Pip Taverner, founder of The Six Figure Yoga Teacher. They dive into what it really takes to grow a six-figure wellbeing brand, without burnout, BS, or becoming someone you’re not.Pip shares how her background in fashion styling and editorial makeup artistry gave her an eye for branding, but it was her deep mindset work that helped her truly step into visibility. From overcoming imposter syndrome to getting featured in Yoga Magazine and Balance, Pip reframes PR as a form of purpose-driven service.💡 Expect mindset shifts, PR tips, and soul-led strategy that’ll help you show up fully as YOU.For you if:You’re building a wellness brand and want to scale with soulYou’re feeling the fear of visibilityYou’re done playing small📲 Connect with Pip:Instagram: @pipyogamentor @youryogacareerLinkedIn: @pip-tavernerWebsite: www.youryogacareer.com 🎁 GIVEAWAY ALERT! Win SBC Skincare goodies worth £108!Follow @pgaleota / @prlikeaboss and share today’s episode Reel tagging me. Closes 10pm GMT, Monday 12th May 2025 (UK only).🎧 Hit play and prepare to feel seen.Are you ready to invest in yourself and your business and take your PR to the next level? I can teach you everything you need to know to become YOUR OWN PR EXPERT! Check-out the PR LIKE A BOSS! eCourse HERE

In this joyful episode, host Patz chats with beauty industry powerhouse Abi Cleeve, the inspiring founder behind Ultrasun UK, SkinSense, and SBC Skincare. Abi shares her incredible journey: from discovering a game-changing sunscreen on holiday in Switzerland to cold-calling UK pharmacies via the Yellow Pages (yes, really). Her story is packed with grit, warmth and game-changing brand wisdom, from battling bad packaging to getting skincare taken seriously in the pre-SPF era.In this episode, Abi shares:Why transparency is the ultimate PR toolThe power of truly listening to your customersWhy she avoids trend-chasing in favour of real product innovationHer thoughts on influencer marketing (and what it can really do)How giving back from Uganda to UK mentorship keeps her groundedGolden Tip: "Stay absolutely true to yourself — that’s your real superpower." Brands & Organisations Mentioned:Advantage Africa (Charity partner for Ultrasun’s skin clinics in Uganda)BASF (creators of the EcoSun Pass)CEW - Cosmetic Executive Women (not-for-profit organisation with a mission to promote the contributions of women in the cosmetics industry)Peter Jones I John LewisQVC BeautyFollow Abi and her brands on:Instagram: @abicleeve | @ultrasunuk | @skinsenseuk | @sbcskincareukLinkedIn: Abi Cleeve🎁 GIVEAWAY ALERT!Our friends at Ultrasun UK are giving one lucky UK-based listener the chance to win a bundle worth £130! To enter:Follow @pgaleota and/or @prlikeaboss on InstagramShare today’s episode Reel and tag Patz🔔 Deadline: Monday 5th May 2025 at 10PM GMT. One winner will be selected at randomAre you ready to invest in yourself and your business and take your PR to the next level? I can teach you everything you need to know to become YOUR OWN PR EXPERT! Check-out the PR LIKE A BOSS! eCourse HERE

Let’s talk truth, packaging and purpose. In this episode, host Patz chats with the absolute sustainability powerhouse Aisling Connaughton, co-founder of Cyd Connects and TEDx speaker, to unpack one of the most pressing issues in the beauty and wellness world: sustainability vs. greenwashing. Spoiler alert: If your product screams “eco-friendly” but is shrink-wrapped in plastic and ships from halfway around the world… it might be more PR stunt than planet saver.What We Cover:Sustainability Isn’t a StickerGreenwashing Red FlagsSustainability = ProfitPractical Tip Alert...and more!Experts & Brands Mentioned: Estee Lauder * Aveda * Darphin * Liz Earle * Liz Earle Beauty Co * Ateh Jewel * Ateh Jewel Beauty * Anita Roddick * The Body Shop * Ogilvy * BP * Unilever * WBA (Walgreens Boots Alliance) * Green Claims Code * B Corporation UKFind Aisling on: Instagram @aisling_connaughton / @cydconnectsLinkedIn @aisling-connaughton 🎧 Listen now and don't forget to subscribe, leave a review, and share this episode!Are you ready to invest in yourself and your business and take your PR to the next level? I can teach you everything you need to know to become YOUR OWN PR EXPERT! Check-out the PR LIKE A BOSS! eCourse HERE

Ever been told your idea won’t work? Lucy Goff has, more times than she can count. But that didn’t stop her from founding LYMA, the science-led wellness brand shaking up everything we thought we knew about supplements and skincare.After a traumatic health crisis, a chance encounter with longevity expert Dr. Paul Clayton led Lucy to pharmaceutical-grade supplements that brought her back to life. That spark became LYMA: peer-reviewed, patented, powerhouse formulations unlike anything else on the market.Then came the game-changing LYMA Laser, a £2K at-home device delivering £30K clinical results without damaging skin. Featured by TIME Magazine, backed by published clinical studies, and now being explored by the NHS for cancer recovery and wound healing? Yes, it’s that big.Lucy gets real about launching mid-life, silencing the naysayers (especially the male ones), and why Forbes named her a 50 Over 50 trailblazer.🎧 It’s wellness, redefined. It’s PR LIKE A BOSS!MENTIONED:Dr. Paul Clayton – Longevity expert and clinical nutritionistPembroke VCT – Investment group that backed LYMAAteh Jewel - Beauty Editor, Brand Founder of Ateh Jewel Beauty, BroadcasterWhether you’re a beauty nerd, science lover, or dreaming up your own brand from the kitchen table, Lucy’s story is proof that one woman, one laser and a whole lot of courage can change an industry.Catch Lucy & LYMA on Instagram @lucygoffy / @lymalife and online at www.lyma.life!!!!GIVEAWAY ALERT!!! My friends at LYMA are providing the chance for ONE of my UK-based listeners to win a Supplement Starter Kit worth £199. Share, Tag & Follow @pgaleota @prlikeaboss @lymalife Comment and tell us what wellness concerns you’d love the LYMA Supplement to tackle! 💬✨ Let’s get you feeling your best! One winner will be selected at random. Deadline: 10pm GMT Monday 21st April 2025. Are you ready to invest in yourself and your business and take your PR to the next level? I can teach you everything you need to know to become YOUR OWN PR EXPERT! Please check-out the PR LIKE A BOSS! eCourse HERE

In this episode, host Patz sits down with Pauline Paterson, co-founder of Dr. PAWPAW, to uncover the inspiring journey behind the brand. What started as a personal mission to find a gentle, natural remedy for her baby daughter’s eczema turned into a globally recognised beauty brand. Pauline shares the story of how she and her husband formulated their signature balm, the challenges they faced, including a high-profile Aldi dupe scandal and how key industry relationships helped protect their brand’s integrity.Tune in to hear how passion, persistence, and a little bit of pawpaw fruit turned a family necessity into a skincare sensation!What You’ll Learn in This Episode: ✅ How Pauline’s daughter’s eczema sparked the creation of Dr. PAWPAW✅ The power of natural ingredients, why pawpaw (papaya) fruit is a skincare superstar✅ The journey from idea to global beauty brand✅ Dealing with copycats, how Aldi’s dupe impacted the brand✅ The importance of media and influencer support in the beauty industryBrands & Experts Mentioned:Alessandra SteinherrSarah JosselM&SAldi Sainsbury’s TescoSuperdrugBoots🎧 Listen now and don't forget to subscribe, leave a review, and share this episode!!!!!GIVEAWAY ALERT!!! My friends at Dr.PAWPAW are providing the chance for TWO of my UK-based listeners to win a selection of goodies worth over £190! Follow me (@pgaleota and @prlikeaboss ) and @dr.pawpaw and @mrsdrpawpaw on Instagram and share today’s episode Reel tagging me in for a chance to enter. Two winners will be selected at random. Deadline: 10pm GMT Monday 14th April 2025.Are you ready to invest in yourself and your business and take your PR to the next level? I can teach you everything you need to know to become YOUR OWN PR EXPERT! Please check-out the PR LIKE A BOSS! eCourse HERE