PR LIKE A BOSS!

Ever wondered how a lash technician becomes a luxury beauty founder with an award-winning product line? In this episode of PR LIKE A BOSS!, Patz is joined by Elizabeth Chandler, founder of BONDED lashes, the innovative brand behind pre-bonded, no-glue lashes that have taken the beauty world by storm.With over 15 years of experience (including time as the resident lash artist at London’s W Hotel), Elizabeth shares how a sticky situation (literally – lash glue!) inspired her to create a product that’s mess-free, damage-free and confidence-boosting. A Japanese lash tech breakthrough sealed the deal… and BONDED lashes was born.We talk:How to break through in a saturated beauty marketPR strategies that actually workedWinning the Who What Wear AwardThe power of press, partnerships, and persistenceThe beauty of getting your story (and your samples!) in the right handsPlus, Elizabeth dishes out her top 3 PR tips for beauty founders and joins me for a super fun Lash Lightning Round.Brands & Experts Mentioned:Who What Wear AwardsMilk PRNadine Baggott & Jo Jones (Beauty Hags)Ruth LangsfordEmma Grede🎧 Hit play and tune in now – this is your behind-the-scenes pass to lash entrepreneurship, PR wins, and beauty business gold.For lash inspo that actually sticks, head to bonded-products.com or follow @bonded_products on Instagram.💌 GIVEAWAY ALERT!My friends at Bonded are giving TWO lucky UK-based listeners the chance to win a selection of lash goodies worth £99!To enter:Follow me @pgaleota / @prlikeaboss and @bonded_products on InstagramShare today’s episode reel on IG and tag me in!📅 Deadline: 10pm GMT, Monday 23rd June 2025🎁 Two winners will be picked at random.🎧 Hit follow, share this episode with a beauty bestie and leave a review if you loved it!💡 Ready to PR LIKE A BOSS!? Don’t forget to check out the eCourse mentioned in the episode, packed with tips to help you pitch, promote and shine. HERE

In this episode of PR LIKE A BOSS!, host Patz sits down with the radiant Really Ree, to chat all things beauty, business and building a brand with purpose. From reviewing products to formulating her own, Ree shares how her passion for glowing skin and no-fuss makeup led to the launch of her very own brand, REESON Beauty.She opens up about:Why she created makeup for women who want to be seen, at any age.The reality of funding your own brand (spoiler: it’s pricey).How lockdown and her management team, River, gave her the final nudge.What makes her Bronzing Balm so unique (and why she had to review it herself).Her not-so-secret wish to bring back highlighter in a big way.Plus, we play Ree’s Faves and Fails, where she reveals the beauty buys that wowed her and the ones that fell a little flat.If you’ve ever dreamed of launching your own beauty brand, this episode is for you. It’s full of laughs, lessons and a whole lot of love for glowing skin and fearless ambition.🛍️ Brands & People Mentioned:River Talent: Ree’s incredible management team (her original hype squad)Victoria Beckham Beauty: Her surprise fragrance obsessionDyson Airwrap: The hair tool she does loveSephora UK: Proof that second time’s a charm✨ Find Reason Beauty:Website: www.reesonbeauty.comInstagram: @reesonbeauty💡 Ready to PR LIKE A BOSS!? Don’t forget to check out the e-course mentioned in the episode, packed with tips to help you pitch, promote and shine. HERE🎧 Hit follow, share this episode with a beauty bestie and leave a review if you loved it!

In this glowing episode of PR LIKE A BOSS!, host Patz chats with Sinead Gallagher, one half of the powerhouse behind SKIN KRUSH, the Irish beauty tech brand bringing clinic-grade skincare to your couch. Think: microdermabrasion and LED facials without the appointment stress. We dive into how Sinead and co-founder Jeanette Dunn turned years of nursing and clinic experience into a science-backed beauty brand that’s all about results, trust, and really good PR. From a branding flop to a rebrand win, sending flowers to journalists, and seeing Chris Hughes rock their LED mask, this episode is packed with playful insight and practical tips for founders doing PR on a budget.💡 You’ll learn:How they launched SKIN KRUSH from their living roomWhy testimonials (not just influencers) matterWhat they’d never do again with a product launchTheir PR hacks (hint: don’t underestimate a good florist!)💬 Brands & Experts Mentioned:The Skin Nerd (Jenn Rock)Prof. Caitriona RyanTara O’Connor PRCoco Brown by Marissa CarterVanity Fair (next big PR target)👑 If SKIN KRUSH were a celeb?Think Kris Jenner – hardworking, fabulous, and getting better with age.📲 Follow & Connect:SKIN KRUSH – @skinkrush | www.skinkrush.com🎁 GIVEAWAY TIME! Win a SKIN KRUSH Rejuvenating LED Mask (worth up to £300!)To enter:Follow @pgaleota / @prlikeaboss and @skinkrush on InstagramShare today’s episode Reel & tag usDeadline: Monday 9th June 2025 at 10pm GMTUK & Ireland-based entries only. One winner chosen at random.✨ Join the Movement:Become a PR LIKE A BOSS! Insiders Collective VIPCalling 1,000 brilliant women from all backgrounds & ages to shape how brands show up.Try new products. Share honest feedback. Influence what’s next. [Click HERE to learn more and join us!]

This week on PR LIKE A BOSS!, host Patz is trading the headlines for head tilts and decoding the secret signals your body’s sending, sometimes without you even knowing it. Join her as she chats with the incredible Carole Railton, body language expert, author of The Future of Body Language and advisor to global giants like Google, IBM, Shell, and even international police forces. Carole shares the unspoken rules that shape how you're perceived, whether you're pitching to a room full of investors, recording social content, or updating that all-important LinkedIn profile.🎯 What you’ll learn in this episode:Why fake smiles fall flat and how to spot themHow your feet are giving away your feelings (yes, really)The power of the imaginary crown trick for instant confidenceWhy gestures matter and how to avoid accidentally looking like you're ready to fightThe left eye connection hack that levels up your virtual presenceQuick body language fixes you can use right now to feel more grounded, calm, and in control💥 Rapid fire red flags decoded:The over-nodder (spoiler: they’re not really listening)The death-grip handshake (ouch, no thanks)The over-eager leaner (it's a pitch, not a speed date)💡 Expert tips to try today:Hold an “X” power pose pre-pitchKeep both feet firmly groundedUse breath syncing to build better rapport🧠 Brands & Experts Mentioned:GoogleIBMShellTony Robbins (rule-breaker royalty)👑 Final mic drop: Your body is speaking volumes before you ever say a word. So… straighten up, breathe deep, pop on your crown and PR LIKE A BOSS you are.📲 Connect with Carole Railton:Website: www.carolerailton.comLinkedIn: Carole Railton FRSAX (Twitter): @carolerailton🎁 !!!GIVEAWAY ALERT!!! Carole Railton is offering ONE lucky UK-based listener the chance to win a 1:1 call with her and a copy of her book: The Future of Body Language (Worth over £250!) To enter: Follow @pgaleota / @prlikeaboss on Instagram* Share and tag today’s episode Reel to your story 📅 Deadline: 10PM GMT, Monday 2nd June 2025❤️ Join the PR LIKE A BOSS! Insiders Collective: A vibrant, diverse community of 1,000+ brilliant women shaping the future of brand campaigns. Test products. Influence ideas. Be heard. Click here to join (link to be inserted)

What do you get when you mix a pharmacist, a Wonder Woman costume and a walk-through vagina? An unforgettable episode of PR LIKE A BOSS! that serves up a powerful dose of honesty, humour and hormone health. In this episode, Patz chats with the incredible Laura Dowling, pharmacist, entrepreneur, CEO of FabÜ Wellness, and the unapologetic voice behind the upcoming book Love Your Vulva. Laura shares her journey from pharmacy shelves to centre stage and how she built a trusted wellness brand by being, well…herself.💬 Talking Points:The magic of showing up as your true self (tash and all)How a €12 Wonder Woman costume helped spark a viral campaignTurning health education into hilarious, relatable contentVulvas, vaginas, and the power of naming what we’ve been taught to whisper💡 Key Moments:Laura's now-famous “confession box” on IGThe viral zipline fail turned menopause metaphorLessons in public votes, megaphones and manifestingCreating supplements that actually speak to women (and now men too!)👩‍🔬 Mentions in this episode:Viva La Vulva – Laura’s game-changing live tourMarie Roche – Irish artist illustrating women’s bodies beautifullyTrinity College Dublin, Galway Races, and viral moments on the ‘gram✨ Follow Laura:Instagram: @fabulouspharmacistBrand: @fabuwellness🚨 GIVEAWAY ALERT! 🚨 My friends at FabÜ are giving THREE of my UK & Irish-based listeners the chance to win a 3-month supply of either SKIN HAIR NAILS, BRAIN FOCUS, or MENO+PERI – worth £78! To enter:1. Follow me (@pgaleota + @prlikeaboss) and @fabulouspharmacist on Instagram2. Tag a friend you know would love to win these3. Share today’s episode Reel, tagging me in your postTHREE winners will be selected at random. Deadline: 10pm GMT, Monday 26th May 2025❤️ Join the PR LIKE A BOSS! Insiders Collective: A vibrant, diverse community of 1,000+ brilliant women shaping the future of brand campaigns. Test products. Influence ideas. Be heard. Click here to join (link to be inserted)

In this episode of PR LIKE A BOSS! Patz's joined by the incredible Samanah Duran, Forbes 30 Under 30 honouree, founder of Be Your Own and branding mentor to high-level execs ready to go solo. We chat about how to build a personal brand with substance, not just style, and why real thought leadership requires more than a good LinkedIn headline. Samanah shares powerful advice for beauty and wellness founders looking to go from behind-the-scenes to front-facing—without the fluff.Topics Covered:Sustainability, strategy & the storytelling sweet spotWhy exclusivity builds stronger brands than accessibilityTurning PR into long-term brand power, not short-term noiseGreen flags (and red) for founders stepping into visibilityPlus:A rapid-fire “Brand Boss Quickfire” gameReal PR wins, brand pivots, and bold founder lessonsWho’s This For?Brand founders, consultants, creatives, and PR pros who want to build smart, story-led brands that connect, convert and last.Mentioned in this Episode:Lisa Franklin – Award-winning skincare founderGlossier – Founded by Emily WeissBenefit Cosmetics x Critics Clothing – A surprising early collabLVMH x Supreme – When high fashion met hypeKatie Hopkins – Like her or not, she knows how to PRElisabeth Carley Leonard – TikTok fave and ADHD advocateCarol Driver – Journalist & PR ConsultantStylist Magazine, Vice Media, Urban Decay – For standout storytellingElon Musk, Arianna Huffington, Sheryl Sandberg, Whitney Wolfe Herd – Real thought leaders by Samanah's standards🎧 Listen now and don’t forget to subscribe, share and leave a review if this episode hits home!Are you ready to invest in yourself and your business and take your PR to the next level? I can teach you everything you need to know to become YOUR OWN PR EXPERT! Check-out the PR LIKE A BOSS! eCourse HERE

In this soulful and strategic episode, host Patz is joined by business mentor and yoga teacher Pip Taverner, founder of The Six Figure Yoga Teacher. They dive into what it really takes to grow a six-figure wellbeing brand, without burnout, BS, or becoming someone you’re not.Pip shares how her background in fashion styling and editorial makeup artistry gave her an eye for branding, but it was her deep mindset work that helped her truly step into visibility. From overcoming imposter syndrome to getting featured in Yoga Magazine and Balance, Pip reframes PR as a form of purpose-driven service.💡 Expect mindset shifts, PR tips, and soul-led strategy that’ll help you show up fully as YOU.For you if:You’re building a wellness brand and want to scale with soulYou’re feeling the fear of visibilityYou’re done playing small📲 Connect with Pip:Instagram: @pipyogamentor @youryogacareerLinkedIn: @pip-tavernerWebsite: www.youryogacareer.com 🎁 GIVEAWAY ALERT! Win SBC Skincare goodies worth £108!Follow @pgaleota / @prlikeaboss and share today’s episode Reel tagging me. Closes 10pm GMT, Monday 12th May 2025 (UK only).🎧 Hit play and prepare to feel seen.Are you ready to invest in yourself and your business and take your PR to the next level? I can teach you everything you need to know to become YOUR OWN PR EXPERT! Check-out the PR LIKE A BOSS! eCourse HERE

Let’s talk truth, packaging and purpose. In this episode, host Patz chats with the absolute sustainability powerhouse Aisling Connaughton, co-founder of Cyd Connects and TEDx speaker, to unpack one of the most pressing issues in the beauty and wellness world: sustainability vs. greenwashing. Spoiler alert: If your product screams “eco-friendly” but is shrink-wrapped in plastic and ships from halfway around the world… it might be more PR stunt than planet saver.What We Cover:Sustainability Isn’t a StickerGreenwashing Red FlagsSustainability = ProfitPractical Tip Alert...and more!Experts & Brands Mentioned: Estee Lauder * Aveda * Darphin * Liz Earle * Liz Earle Beauty Co * Ateh Jewel * Ateh Jewel Beauty * Anita Roddick * The Body Shop * Ogilvy * BP * Unilever * WBA (Walgreens Boots Alliance) * Green Claims Code * B Corporation UKFind Aisling on: Instagram @aisling_connaughton / @cydconnectsLinkedIn @aisling-connaughton 🎧 Listen now and don't forget to subscribe, leave a review, and share this episode!Are you ready to invest in yourself and your business and take your PR to the next level? I can teach you everything you need to know to become YOUR OWN PR EXPERT! Check-out the PR LIKE A BOSS! eCourse HERE