Share
Getting It Wrong To Get It Right
Mastering LinkedIn: 17 Years of Expert Tips for Business Growth - Mark White
In this insightful interview, Mark White, a LinkedIn strategist with 17 years of experience, shares expert tips on leveraging LinkedIn for business growth, prospecting, and relationship building. Discover how to optimize your profile, engage effectively, and use LinkedIn as a powerful tool for sales and marketing success.
01:25 The Evolution of LinkedIn Over 17 Years
03:02 LinkedIn's Growth and Business Impact
04:24 Profile as a Landing Page and Problem Solver
05:30 Optimizing Headlines and About Section
06:20 Targeted Search and Niche Prospecting
07:38 Using LinkedIn for Relationship Building
09:31 The Power of DMs and Personal Outreach
12:30 Participating in Conversations and Listening
14:34 Managing Time and Avoiding Feed Distractions
16:11 Overcoming Resistance in Digital Business
17:38 Content Creation and Authenticity
20:17 Treating LinkedIn as a Business Tool
22:30 Focused Prospecting and Search Strategies
25:50 Follow-up and Relationship Nurturing
28:15 Using LinkedIn for Partnerships and Supply Chain
29:32 Expanding Business Opportunities Online
30:58 The Future of Business and Digital Platforms
33:25 Building Credibility and Thought Leadership
34:12 Content Strategies: Podcasts, Books, and Visibility
35:48 Approaching Outreach with Personalization
37:10 Optimizing Your Profile and Featured Sections
39:36 How to Reach Out and Connect Effectively
40:12 Valuable Business Advice and Lessons Learned
41:12 Common Mistakes and How to Avoid Them
41:51 Recommended Business Books and Resources
42:45 Closing Remarks and Future Opportunities
More episodes
View all episodes
Burnout, The importance of self-awareness and living authentically
34:08|Peter Sorgenfrei: The Cost of Becoming Someone You're NotIn this insightful conversation, Peter Sorgenfrei and Joe Dalton explore the nuances of burnout, the importance of self-awareness, and how modern organizations can foster courage and authenticity. They discuss strategies for achieving work-life balance, the impact of AI, and the significance of understanding oneself to lead a fulfilling life.Chapters00:00 Understanding Burnout: A Personal Journey07:12 Finding Balance: Aligning Work and Values14:03 The Evolution of Work Culture: Generational Shifts21:18 Self-Worth vs. Self-Confidence: The CEO Dilemma26:23 Courage in the Workplace: Creating Safe Environments32:51 Relationships and Connection: The Human Element39:15 The Importance of Self-UnderstandingJoe Dalton
How Cybercriminals Operate Like Businesses
48:11|Investigative journalist Geoff White explores the world of organized crime, cybercrime, and the impact of AI on cybersecurity. Discover how criminals operate like legitimate businesses, the psychology behind their actions, and the future threats posed by AI and quantum computing.Joe DaltonChapters00:00 The Illusion of Organized Crime03:08 Psychology Behind Criminal Behavior05:49 The Evolution of Organized Crime09:03 Targeting Victims: Strategies of Crime11:56 The Role of Technology in Crime14:51 The Impact of AI on Cybersecurity18:04 Data Theft: Understanding the Consequences20:46 Resilience in the Face of Cyber Threats24:15 The Intersection of Crime and Social Media29:28 The Odd Couple: Big Boss and Hush Puppy31:08 The Fascination with Crime Stories31:46 Catching the Lower Tiers of Crime33:41 The Business of Organized Crime36:30 The Research Process in Investigative Journalism37:44 Regional Trends in Cybercrime39:39 The Future of Cybercrime with AI45:11 The Role of Journalism in a Changing Landscape51:00 Understanding Organized Crime as an Industry52:42 Recommended Reads on Cybercrime and Money Laundering
Mastering Resilience and Niching for Business Success Darren Turner
53:30|In this insightful interview, Darren shares his journey through business challenges, transformations, and the importance of resilience, niching, and continuous learning. Discover practical strategies for scaling, innovation, and maintaining mental health as an entrepreneur.Joe DaltonWhen a CEO knows sales isn’t where it needs to be, I’m who they call | SalesCraft™ | B2B team installations | 30 yearsbusiness transformation, resilience, niching, scaling, sustainability, solar industry, manufacturing, entrepreneurship, leadership, business growth
The Meaningful Podcast Host Sam Pepin
01:02:06|Sam Pepin interviews Joe Dalton. The Meaningful Podcast blends business success with personal growth through profound conversations with thought leaders and everyday heroes. Each episode offers real-world insights and transformation.Joe DaltonSales CraftWorld-Class Sales Strategist
Mastering Sales Justin Michael and Joe Dalton
27:23|Justin Michael and Joe Dalton share insights on mastering sales, the importance of effort, mindset, and practical strategies for success in sales and life.01:08Why do people struggle with sales02:24The effort required to excel in sales04:08The importance of effort and apprenticeship in sales06:10The power of cold calling and outbound strategies08:26The mindset of elite salespeople11:00The paradox of confidence and curiosity13:36The art of listening and building rapport15:20The psychology of self-esteem and internal dialogue17:09The importance of being paranoid and qualifying opportunities19:21Manual sales techniques and the value of discipline22:34The role of internal mindset and self-awareness24:32Inner game and the power of internal focus26:34The importance of continuous testing and effort28:36The influence of mindset and becoming the person you want to be29:52Final thoughts and reaching out to Justin
Global Skills Podcast, The role of trust in complex decision-making,
37:32|I was a guest on the Global Skills podcast hosted by Vanessa Wainwright, where I unpacked the sales craft sales framework, the role of trust in complex decision-making, and why over-automation can damage both businesses and society if it replaces human judgment entirely.Joe DaltonSales strategistSales Craft
Transformation is about making a strategy work effectively with Paul Cotton
40:26|In this conversation, Joe Dalton and Paul Cotton discuss the intricacies of business transformation, emphasizing the importance of aligning people with a clear strategy. He draws parallels between military leadership and corporate management, highlighting the need for clarity, collaboration, and a compelling vision. The discussion also touches on the challenges posed by AI in the workplace, the significance of corporate culture, and the necessity for leaders to navigate change effectively. Throughout the conversation, Cotton shares insights on overcoming blind spots in organizations and the value of learning from mistakes to foster innovation and engagement.Joe DaltonSales expertBreakthrough BrandsSales Craft
Sales, The Detective Approach
42:36|In this conversation, Joe Dalton and Oisin Browne discuss the multifaceted nature of sales, exploring its artistic and scientific elements. They emphasize the importance of detective work in qualifying leads, the passion that drives successful sales, and the power of storytelling in connecting with clients. The discussion also touches on modern sales techniques, the role of AI, and practical advice for aspiring sales professionals. Ultimately, they highlight the evolving landscape of sales and the need for adaptability in strategies.Joe DaltonHelping you sell your high-value solutions,Install a disciplined sales systems that drive predictable revenue growth and operational independence.Sales CraftBreakthrough Brands