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How Big W did Good with Excess Goods | #16
In this episode of Add To Cart, we are joined by Alison Covington of Good360, a matchmaker helping to repurpose items of value by directing them to Australians most in need. Alison shares how retailers such as Big W, Harvey Norman and Lego have partnered with Good360 to make valuable contributions to their communities. We hear how it works, the success stories and the benefits for retailers. In a year full of bushfires, floods and Covid19, this conversation is a timely reminder that acts of giving are good for us all.
Links from the episode:
Questions answered in this podcast include:
- How does the process of matching excess goods with those in need work?
- How do you inspire businesses to get on board and donate their excess goods?
- What benefits are there for retailers?
- What kind of difference are you seeing this make in the community?
This episode was brought to you by…
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Much like Good360, Shopify is committed to giving back and using their influence to do something for the greater good. One of the issues that Shopify is most passionate about is sustainability and fighting climate change. Shopify is here for the long term and they’ve realised they need to play an active role in making a low carbon future a reality. Find out what Shopify is doing in the fight for our planet at shopifyplus.live/environment.
Nathan Bush is the founder and lead strategist at eCommerce consultancy, 12HIGH. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.
Alison is an innovator, social entrepreneur, founder and MD of Good360 Australia. Good360 is a matchmaker helping repurpose items of value by directing them to Australians most in need. Passionate about equality and reducing waste, Alison founded Good360 Australia because she saw a gap in the market where businesses did not have a solution to donate surplus, brand new goods to charities and schools in a seamless way at scale. Alison’s goal is simple, to deliver $1bn of brand news goods to Australians in need by 2025.
You can contact Alison on LinkedIn
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