Add To Cart

In this episode of Add To Cart, we explore group payments and social commerce with Cam Richardson founder of PaySquad. Cam reveals how retailers like Baby Village and Rugby Bricks are using PaySquad to turn one sale into ten customers, unlocking a powerful new channel for customer acquisition. With an average order value of over $850 and a 95% completion rate on group purchases, PaySquad is proving that the future of ecommerce isn’t just selling to individuals—it’s selling to squads. Cam also shares why younger gens are ditching credit cards, how retailers are leveraging group buying to boost AOV and the creative ways merchants are rethinking checkout. This episode was brought to you by: Shopify PlusKlaviyoAbout your guest:Cam Richardson is a faith-driven entrepreneur on a mission to change the way we pay. Founder & CEO of Paysquad, Cam is pioneering a “buy now, pay together” solution that makes group purchases seamless, eliminating awkward IOUs and making big-ticket buys, gifts and experiences more accessible.With a background spanning entrepreneurship, retail and business strategy, Cam thrives at the intersection of innovation and impact. A proud Kiwi-American, Cam blends his New Zealand grit with boundless U.S. optimism, embodying an unstoppable drive to challenge the status quo.About your host:Nathan Bush is the host of the Add To Cart podcast and a leading ecommerce transformation consultant. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you!

In this Checkout episode, we chat with Hakan “Hawk” Steele, Partnership & Sales Manager at Starshipit, to learn about the tech, brands, and tools that keep him at the forefront of delivery automation. Hawk shares his admiration for Patagonia’s environmental dedication, explains how Starshipit’s internal AI chatbot keeps operations seamless, and discusses his go-to book, The 5 Levels of Leadership by John C. Maxwell. He also reflects on managing time in a constantly evolving industry and how he stays focused on what truly moves the needle.This episode was brought to you by…  Deliver In PersonAbout your guests:Hakan (Hawk) Steele is Starshipit's Sales & Partnership Manager and has over 11 years of experience in logistics, working with hundreds of retail businesses including Showpo, Meshki, Lorna Jane and Billabong, to streamline their shipping and fulfilment operations as they scale. As a founder of a small business himself, Hawk understands many of the challenges SMEs face today. With a proven track record in both operational excellence and strategic development, he thrives on delivering innovative solutions that propel business success.About your host:Nathan Bush is the host of the Add To Cart podcast and a leading ecommerce transformation consultant. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you!

In this episode of Add To Cart, we sit down with Anna Samkova, founder of Albany Advisory and former Group General Manager at Brand Collective, where she led customer strategy for brands like Clarks, Hush Puppies, and Shoes & Sox, helping drive double-digit growth in customer retention. Anna dives into the biggest mistakes retailers make when it comes to customer ownership, data and loyalty and why simply collecting data or running a points-based loyalty program isn’t enough. She reveals why most retailers can’t answer basic questions about their customers, how poor data strategy is costing businesses millions, and why real loyalty is earned—not bought.This episode was brought to you by: Shopify KlaviyoAbout your guest:With over 15 years in retail leadership, Anna Samkova helps brands turn customer engagement into long-term profitability. Founder of Albany Advisory and former Group General Manager at Brand Collective, she has led customer strategy for some of Australia’s biggest retail brands. Using her C.L.I.E.N.T. Growth Framework, Anna has helped major retailers increase repeat purchases by 20%, boost CRM-driven revenue and transform omnichannel experiences. A champion of data-driven decision-making, she ensures brands aren’t just collecting customer insights—they’re using them to scale effectively.About your host:Nathan Bush is the host of the Add To Cart podcast and a leading ecommerce transformation consultant. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you!

In this Checkout episode, we sit down with Darren Kawalsky, Chief Commercial Officer at Deliver in Person, to dive into the brands, tech, and insights that help him lead in last-mile delivery. Darren reveals his admiration for Amazon’s relentless innovation, why his iPhone is his all-in-one tool for work and life, and explains how The Contrarians podcast keeps him informed with fresh industry insights. He also opens up about the challenge of staying ahead in a fast-paced industry, sharing strategies to balance new information with effective action.This episode was brought to you by:Deliver In PersonAbout your guest:Darren Kawalsky has over 25 years of experience spanning startups, scaleups,  through to multi-billion-dollar global corporations. As a 3x Founder, Corporate Executive, & Advisor, he has a unique 360 degree perspective, with deep expertise across Retail, eCommerce (B2C & B2B), FMCG, Consulting, Logistics, Technology & AI. During his career, he’s worked closely with some of the largest, high-profile, elusive & fastest growing brands like Amazon, eBay, LVMH Group, JD.com, Samsonite, Kogan, IKEA & many more.About your host:Nathan Bush is the host of the Add To Cart podcast and a leading ecommerce transformation consultant. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you!

In this episode of Add To Cart, we dive into the high-performance world of Speedmaster with CEO Jason Kencevski. From its humble beginnings as a family-run business in Sydney to a powerhouse shipping to over 200 countries, Speedmaster has mastered automation, marketplaces, and omnichannel retail. Jason reveals how they seamlessly integrate with marketplaces like eBay, AutoZone and Amazon, while running a fully automated warehouse that processes over five million orders a year. He also explains why bricks-and-mortar still has a place, and how setting and forgetting the right systems can make or break an e-commerce brandThis episode was brought to you by: Shopify KlaviyoAbout your guest:Jason is a visionary entrepreneur and second-generation innovator, known for transforming Speedmaster into a global leader in the aftermarket automotive industry. Starting his career as a promising soccer player, Jason faced adversity when injuries cut his playing career short, but this challenge fueled his entrepreneurial spirit. He revolutionised Speedmaster by expanding its online presence and establishing a reputation for operational excellence, earning recognition across industries. With a focus on innovation and a commitment to his core values, Jason is working to ensure Speedmaster evolves into a legacy brand recognised for quality and pioneering achievements.About your host:Nathan Bush is the host of the Add To Cart podcast and a leading ecommerce transformation consultant. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you!

What keeps Brett Sinclair firing on all cylinders? In this Checkout episode, Brett shares the AI tools (Fireflies and Opus AI) that fuel his content machine, as well as the game-changing podcasts such as Tropical MBA and Creator Science that keep him sharp and engaged. He reflects on Amazon’s delivery magic and how it’s shaping B2B expectations and how he keeps his global network engaged. Balancing a global community and two young kids isn’t easy, but Brett’s turn challenges into opportunities sets him apart as a true industry leader. If you’re after sharp insights, practical tips and a look behind the curtain of a B2B pioneer, this one’s for you.Check out our full-length interview with Brett Sinclair here:The B2B Revolution: How Brett Sinclair is Empowering Retailers for Growth | #487This episode was brought to you by:Deliver In PersonKlaviyoAbout your guest:Brett Sinclair is a major thought leader in the B2B eCommerce space, founding the B2B eCommerce Association to unite professionals and drive innovation in this rapidly growing industry. With nearly 15 years of experience across technology sales, systems integration and digital transformation, Brett has helped powerhouse brands like Laminex, Insatec Pivot and Adobe rethink their strategies and thrive in the digital age. His unique ability to connect the dots across the ecosystem fuels his passion for educating and empowering others. Brett’s mission? To inspire collaboration, break barriers, and unlock the full potential of businesses navigating the B2B digital frontier.About your host:Nathan Bush is the host of the Add To Cart podcast and a leading ecommerce transformation consultant. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you!