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The One With Kate
Season 1, Ep. 6
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Special guest Kate Waters!
In which Kate explains statistical significance but then we drag her down to chatting about ads
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12. Got prompts?
13:27||Ep. 12The second half of a recording we did - this bit is us talking about the first brief for the Account Planning School of thr
11. Personalisation and AI
21:19||Season 1, Ep. 11We recorded two episodes at once, here's the first one, about personalisation and AI
10. The one with Stu about music in ads
48:37||Season 1, Ep. 10We're joined by Stu Outhwaite-Noel to share some of our favourite uses of music in ads. The article you might want to read about the Nike Revolution ad is this one: https://magnetmagazine.com/2021/11/11/we-can-work-it-out-the-inside-story-of-how-nikes-ad-featuring-the-beatles-revolution-started-a-legal-and-advertising-war-that-eventually-gave-peace-a-chance/
9. Rubbed smooth of any actual bite
38:55||Season 1, Ep. 9We discuss a question we were asked: what are the differences between US and European work cultures. We range far and wide despite attempting not to.
8. The Awards Show
39:36||Season 1, Ep. 8Guestless so we ramble about awards with discursions into David Foster Wallace and PAYE
7. The One With Michael
28:36||Season 1, Ep. 7Michael Lee, CSO of VCCP says beautiful and practical things about AI and junior planners. Flora and Russell try and stay quiet and listen.
5. I Briefly Worked With Clippy
34:44||Season 1, Ep. 5
4. Vanishingly small
27:10||Season 1, Ep. 4Lindsey asked us a question about why it's hard for organisations to stay good. We're not sure we have good answers.