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Prof. Michael Platt Explains the Neuroscience Behind Political Advertising
Michael Platt, Professor at Wharton and the University of Pennsylvania, joins host Dan Loney on Wharton Business Daily to discuss neuroscience behind political advertising.
Mike Useem on Wharton Business Daily
Mike Useem, Wharton Professor of Management, joins Wharton Business Daily host Dan Loney to discuss Useem's new book, The Edge: How Ten CEOs Learned to Lead--And the Lessons for Us All.
Luke Taylor on Wharton Business Daily
Luke Taylor, Wharton Associate Professor of Finance, joins Wharton Business Daily host Dan Loney to discuss Taylor's new research on the performance of ESG investing strategies and, specifically, the outperformance of green stocks.