Wharton on SiriusXM
Prof. Michael Platt Explains the Neuroscience Behind Political Advertising
Michael Platt, Professor at Wharton and the University of Pennsylvania, joins host Dan Loney on Wharton Business Daily to discuss neuroscience behind political advertising.
Pinar Yildirim on Wharton Business Daily
Pinar Yildirim, Assistant Professor of Marketing at Wharton, joins host Dan Loney on Wharton Business Daily to discuss Twitter’s new Birdwatch feature that allows users to flag misinformation.
Michael Platt on Wharton Business Daily
Michael Platt, Wharton Professor of Marketing, Penn Professor of Psychology and Penn Med Professor of Neuroscience, joins Wharton Business Daily host Dan Loney to discuss his new book, The Leader's Brain.