UX Cake

Share

Bias Is The Context We're In

Season 2, Ep. 40

Ep 40: Since I started asking users questions as part of my design process over 20 years ago, I’ve often asked myself, how could I ask better questions. Am I asking the right questions? What bias am I bringing into the interaction? 

As we progress in our research practice and go beyond the 101 lessons like avoiding leading questions, asking questions that are open-ended, leaving silence in the spaces to allow participants to talk more, learning to interpret actions and expressions not just words… those are all important, that’s where we start, but how can we go beyond that. at some point we might begin to look inward as researchers, and the part we as individuals are playing in the outcome, our biases, assumptions, our own values and life experiences.

Who better to have this conversation with, I asked myself, than Steve Portigal, an author and expert on the subject of asking questions. Steve wrote the book Interviewing Users which is a great place to start for those who are newer to asking users questions, and he also wrote Doorbells, danger and dead batteries, with stories from practiced user researchers that deals with some of these questions of bias. We had a great conversation with lots of great advice for researchers at any level.

Linked in https://www.linkedin.com/in/steveportigal/

Medium https://medium.com/@steveportigal

Steve’s Dollars to Donuts podcast https://podcasts.apple.com/us/podcast/dollars-to-donuts/id956673263

Twitter https://twitter.com/steveportigal


About Steve Portigal

Steve Portigal helps companies to think and act strategically when innovating with user insights. His work has informed the development of professional audio gear, wine packaging, medical information systems, design systems, videoconferencing technology, and music streaming services. He’s also the host of the Dollars to Donuts podcast, where he interviews people who lead user research in their organizations. Steve is an accomplished presenter who speaks about culture, innovation, and design at companies and conferences across the globe.


STEVE'S BOOKS

Interviewing Users: How to Uncover Compelling Insights


Doorbells, Danger, and Dead Batteries: User Research War Stories


FROM THE SHOW

Purchase the Cognitive Bias Codex Infographic


Slack channels:

Go to this GREAT list of slack channels for UX including UXR


********

If you enjoy this podcast, there are some really simple ways you can help us: 


Listen Apple | Spotify | Google | Website


Connect with UX Cake!

uxcake.co | Facebook | Twitter | Instagram | Linked In

More Episodes

1/22/2020

Permission to Speak

Season 2, Ep. 42
Ep. 42: This week we're talkingabout Permission to Speak - Maybe there are times you’ve found yourself hesitating to speak up, to put your voice out there… this happens a lot, it’s not just a UX issue but is a common complaint in UX, and in tech in general. And it happens at every level, I’ve been in leadership roles for 20 years and I still experience this at times. My guest is LaDonna Willems, who is the associate editorial director at Dropbox.LaDonna is a writer, and she’s an expert on voice. So when she realized that she wasn’t always speaking up, because on some level she was waiting for permission, that was incredibly eye-opening. She went through a process that really changed her perception, and it was so transformative, she wanted to share it with others. So She created a workshop to go through the process, to help others who want to find the power in their voice and to speak it, in whatever way comes naturally to them. That may be words or art or music or action. There are many ways to speak, but it starts with finding the source of your power, and the power of your voice.LaDonna Witmer Willems@wordsbyladonnaWriter, Speaker, Associate Editorial Director at the Dropbox Brand StudioAlong her personal journey to find her own voice, LaDonna has been a newspaper journalist, advertising copywriter, copy director, and poet. She’s currently one of the editorial gurus on the Dropbox Brand Studio team in San Francisco, creating and facilitating the most powerful expressions of the Dropbox voice. In minutes between meetings and her daughter’s ballet class, she’s also writing a book.LaDonna Willemshttps://www.ladonnawillems.com/out-loudLinks from the ShowSeattle Workshop Jan 28, 2020Free tickets on EventbritePause Fest - Melbournehttps://www.pausefest.com.au/FollowDropbox.design eventsChimamanda Ngozi Adichie - Danger of a Single Storyhttps://www.ted.com/talks/chimamanda_ngozi_adichie_the_danger_of_a_single_storyLisa Falzon - Instagramhttps://www.instagram.com/explore/tags/lisafalzon/Bringmemybattleaxehttps://www.instagram.com/bringmemybattleaxe/Chanel Miller“Know My Name”********If you enjoy this podcast, there are some really simple ways you can help us:follow us on twitter-like and reshare our postssubscribe to the newsletterfor updates and bonus contentshare this episode, or any of our episodes, with a friend.rate & review us on Apple Podcast or iTunes on desktop!ListenApple|Spotify|Google|WebsiteConnect with UX Cake!uxcake.co|Facebook|Twitter|Instagram|Linked In
1/17/2020

Learn UX: Aligning UX Value

Season 2, Ep. 41
Ep. 41:This episode is the second in our special mini-series called Learning UX, hosted by Leo Zhang.In this mini-series, Leo talks in-person with local UX leaders about their careers and topics they’re passionate about. This episode Leo is talking with Kimberly Wiessner, about her career spanning design, creative direction and product strategy, and about bringing teams together to align on UX value.From Leo Zhang: In our second Learn UX episode of the mini-series I wanted to bring on a friend with a knack for aligning, teaching, and driving UX work across different teams. Kimberly Wiessner is a Principal Product Strategist at REI and is going to be talking about a topic she is very passionate about: the relationship between UX and other teams in an organization.Kimberly Wiessner, currently in a Leadership role within the Digital Product Strategy team at REI, has done everything from founding her own agency, being a Global Creative Director for HSBC, guiding design direction as Director of Innovation at USAA, to now working as a Principal at REI. Throughout her career, Kim has been passionate about bringing teams together in creative ways. In this episode we tap into her knowledge bringing teams together in various UX settings and take lessons away on how you do this at your workplace.Kim Wiessner is a high-performing leader with a passion for orchestrating customer experiences. A natural ability to see the big picture, absorb strategy, and provide clear direction toward action. A passion for influencing organizational change and aligning cross-functional teams. Positive energy that inspires others to work through ambiguous problem spaces. A customer-centered mindset and approach to design thinking and product discovery. Delivery-oriented team leader and ego-less task smasher.LinkedIn: https://www.linkedin.com/in/kimberlywiessner/********If you enjoy this podcast, there are some really simple ways you can help us:follow us on twitter-like and reshare our postssubscribe to the newsletterfor updates and bonus contentshare this episode, or any of our episodes, with a friend.rate & review us on Apple Podcast or iTunes on desktop!ListenApple|Spotify|Google|WebsiteConnect with UX Cake!uxcake.co|Facebook|Twitter|Instagram|Linked In
11/20/2019

Learn UX: Mentoring and Hiring

Season 2, Ep. 39
We're introducing a new series, called Learn UX, hosted by Leo Zhang. Leo started a meetup here in Seattle called Learn UX, aimed at UXers in earlier to mid-career, that hosts great speakers like Torry Podmajersky, who we had on our show talking about strategic UX writing back in episode 33.Leo is adapting his content to a podcast format for UX Cake, and we're trying out a three part series of to see how that resonates with our listeners. So we totally want to hear what you think about this! Chat us up on twitter or IG or FB or at uxcake.co (links below)From Learn UX:To kick off our collaboration with UX Cake, we are starting with a topic that would resonate with both Senior UX professionals as well as those just starting out: mentorship and hiring.Drory Ben-Menachem, currently Director of Product Design at Zonar Systems, has over 25 years experience working in a wide array of UX environments, as well as speaking at UX conference and guest lecturing at prominent schools such as The University of Washington. Throughout his entire career, he has always been passionate about all things revolving around mentorship. He’s written very well-received articles around mentorship such as Mentoring is a Mitzva and Mentoring ‘No-Hire’ Design Candidates. In this episode we talk about some of the lessons he’s learned along the way about both being a receptive mentee as well as being an effective mentor, and how his adventures in mentorship can help people of all levels of experience in our field.Drory has also been in multiple positions where he has served as a hiring manager, and he talks about how his experiences in mentoring has helped him make more informed UX hiring decisions. In this episode we will cover how fundamentally important mentorship is to grow as a UX professional as well as how it can help both hiring managers as well as job-seekers in the hiring process.From Leo: I am honored to be a part of UX Cake. It means a lot to me to be able to share my Learn UX community with a wide range of UX professionals from all around the world and I’d like to thank everyone for taking time out of your day to listen to our first collaboration episode!Leo Zhang, Founder of Learn UX SeattleAbout Drory:Designer, puzzle solver, idea shepherd, creative coach, storyteller, writer, researcher, mentor, data-viz geek, foodie, film buff, gamer, aspiring chef & rally driver.Born at a very young age, he made Seattle his home in 1991 and has enjoyed time at agencies, high-tech companies, and startups. Sometimes when it rains, he goes outside holding a cocktail umbrella and pretends he's a giant who makes bad decisions.Hopes one day someone will call him "sir" without adding "you're making a scene".Around the web:LinkedIn: https://www.linkedin.com/in/droryb/Medium: https://medium.com/@droryb