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Unstoppable Female Entrepreneurs

Breaking the Marketing Rut: How To Come Up With Unconventional Marketing Strategies

Ep. 139

Do you feel uninspired when thinking of ways to market your business?


In today's episode, I share a powerful marketing exercise that'll help you stretch your imagination and get your creative fluids going. When promoting our business, especially if we have been in business for a while, marketing can feel like a repetitive and ritualistic activity we get done on auto-pilot. Chances are that, if this happens, your marketing efforts fall into a rut, either stagnating your sales or dropping dramatically.


After going through this exercise, you'll be capable of approaching your marketing efforts from a non-linear, unconventional pattern, that will allow you to come up with a wildly broad range of alternatives.


Tune in to episode 139 of Unstoppable Female Entrepreneurs, get your pen and paper ready, and discover a whole new way of promoting your brand, products, and business.


In This Episode, You Will Learn:

  • How to deal with lack of creativity for new marketing efforts (1:20)
  • How are you currently marketing your offers to your audience? (4:40)
  • How many uses could you give to a paperclip? (7:30)
  • How many uses could you give to a brick? (10:00)
  • Think of creative ways of marketing your business (14:50)


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