Umi & a Cup of Tea

Join our Head of UX Laurence and our PPC Account Manager Arun, as they dive into the world of Performance Max campaigns in the Hospitality Industry, alongside the key facts about PMax campaigns, and how we've succeeded with digital ads recently.

In this podcast, Harry Fielder and Laurence Pratt discuss Local Affiliate Networks in the world of hotel marketing. They explain how to create a local affiliate network within the hospitality space alongside collaborating with local businesses to create an ideal offer for guests to improve the overall guest experience, brand visibility and revenue growth.

In this podcast, we explore the impact that reviews have on the success of businesses within the hospitality industry, and the various strategies that businesses can use to encourage positive reviews and advocate for their brand.

In this episode, we sit down with Laurence and Harry in part two of quick conversion rate wins for hotels. Whether you're struggling to fill rooms or looking to boost revenue, Laurence and Harry share practical tips and tricks to improve your hotel's conversion rates.

In this episode, we sit down with Harry & Laurence to discuss How To Create A Compelling Direct Booking Offer. We dive into the world of hotel direct bookings and explore how to create a compelling offer that will attract and retain guests. With the rise of online travel agencies and third-party booking platforms, it's becoming increasingly important for hotels to develop strategies to drive direct bookings.

In this episode, we sit down with Laurence and Harry to discuss quick conversion rate wins for hotels. Whether you're struggling to fill rooms or looking to boost revenue, Laurence and Harry share practical tips and tricks to improve your hotel's conversion rates.

In this episode, Laurence and Harry are talking about the impact of hotels using automation. They will be uncovering the common problems of digital transformation and in addition some great advice on how to overcome these issues from our managing director Harry Fielder.

In this episode, Laurence and Harry are talking about the the significance of brand consistency within the hospitality industry across online platforms, as well as common problems which occur. Additionally some excellent advice on how to resolve these issues from the head of user experience at Umi Digital.