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#272: Luke Davies from Tina Davies: Building a Global Brand in the Permanent Makeup Industry
Ep. 272
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Hey Budai Nation! Welcome to The Ecom Show, where we bring you the best strategies, tactics, and insights from top ecommerce entrepreneurs, marketers, and agencies to help you elevate your own ecommerce store. I'm Daniel, your host, and the founder of Budai Media, a retention marketing agency that's generated over $80 million in additional sales for our clients.
Visit our website to learn more about us: https://www.thebudaimedia.com/
In today's special episode, we're excited to have Luke Davies, the co-founder of Tina Davies, join us. Tina Davies is a leading brand in the Permanent Cosmetics industry, designing and distributing high-quality tools and products for permanent makeup artists worldwide. They have a strong presence in over 40 countries and have been instrumental in shaping the niche market of permanent cosmetics.
We'll be discussing the journey of Tina Davies, exploring how they expanded globally, the unique challenges they faced, and their innovative approach to product development and marketing. Luke shares his insights on building a successful brand, the importance of quality in niche markets, and their plans for the future.
Visit Tina Davies to learn more about them:
https://tinadavies.com/
Key Insights from the Episode:
š Starting a Successful eCommerce Business in the Beauty Industry: Learn how Luke and Tina Davies leveraged their expertise and passion to create a niche product line that met the specific needs of permanent makeup artists.
š The Email Strategy: Discover how Tina Davies used a Harryās Razors-inspired email strategy to build an extensive email list and engage with their target audience effectively.
š Future Plans: Get insights into Tina Davies' future goals, including certification programs, professionalizing customer experiences, and expanding their product line to meet evolving market demands.
Thank you for listening to this episode of The Ecom Show. If you found it helpful, please share it with a friend, and make sure to leave us a review. We release new episodes every Tuesday, so donāt forget to hit the subscribe button to keep up with our latest insights.
Before you go, we've got a special resource for you ā the āTop 100 High-Converting Emails of Budai Media.ā This guide is a goldmine for anyone looking to boost their ecommerce marketing game. Download your free copy here:
https://www.thebudaimedia.com/top100-emailsĀ
Follow and connect with Luke Davies on LinkedIn: https://www.linkedin.com/in/lukedavies1/
Connect with me:Ā
LinkedIn: https://www.linkedin.com/in/budaidaney/
YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQ
Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signup
Check out some previous episodes: https://www.thebudaimedia.com/podcast
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283. #283 Leonardo Caracas of Jump Ventures: How to Scale Your Ecommerce Brand to $50M
38:33||Ep. 283Hello, and welcome to another exciting episode of The Ecom Show, your go-to podcast for all things ecommerce! I'm your host, Daniel Budai, and I'm so glad you're here. Each episode, we dive deep into strategies, tactics, and insider insights to help you grow your ecommerce business. Before we get started, please take a moment to subscribe, and if you find this episode helpful, share it with a friend. We rely on organic support from listeners like you!Today on the show, weāre joined by Leonardo Caracas, one of the masterminds behind Go Case, a brand that scaled from $0 to $50 million in revenue within seven years. Now, Leonardo is helping other ecommerce founders achieve similar success through Jump Ventures, his latest project thatās already supported over 100 brands worldwide. From product-market fit to scaling strategies, Leonardo brings a unique playbook for growth that any ecommerce entrepreneur can learn from.Click on the link below to know more about him:https://www.linkedin.com/in/leonardocaracas/Ā Tune in to this episode to learn more about:ā How Leonardo scaled Go Case from $0 to $50 million in revenue in just seven years through bold product customization and international expansion.ā The four KPIs that determine how successful your product is.Ā Ā ā How to scale quickly with a āmove fast and break thingsā approach while managing sustainable growth.ā How Jump Ventures has helped over 100 ecommerce brands globally with tailored mentorship and growth strategies.ā How to use AI to analyze customer feedback and fine-tune your brandās product offerings and positioning.Thank you for listening to this episode! If you enjoyed it, please make sure to subscribe and leave us a review.Ā Check out Leonardoās businesses Go Case, and Jump Ventures:Go case:https://gocase.gupy.io/Ā Jump Ventures:https://www.linkedin.com/company/jump-ventures-vc/Ā Before you go, we've got a special resource for you ā the āTop 100 High-Converting Emails of Budai Media.ā This guide is a goldmine for anyone looking to boost their ecommerce marketing game. Click the link in the description to download it for free!https://www.thebudaimedia.com/top100-emailsFind me on LinkedIn: https://www.linkedin.com/in/budaidaney/Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQSubscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupClick on the link below to learn more about us:https://www.thebudaimedia.com/Ā Check out some previous episodes: https://www.thebudaimedia.com/podcast282. #282 Budai Media Specials: Dominate BFCM 2024 and scale your Shopify store using these proven BFCM tactics
18:40||Ep. 282Hey Budai Nation,Welcome back to The Ecom Show, where we dive deep into everything eCommerceāfrom Google Ads, and selling on Amazon, to email and SMS marketing. This show is sponsored by Budai Media, a leading eCommerce growth agency thatās helped over 200 brands generate more than $80M+ in revenue over the last six years.Click on the link below to visit Budai Media:https://www.thebudaimedia.comToday, weāre diving into one of the most important times of the year for eCommerce businesses: Black Friday and Cyber Monday. Are you ready to make this your biggest Black Friday yet? Whether youāre just starting out or already scaling, this episode will help you get ahead.Weāre going to break down the exact strategies you need to crush it during the busiest shopping season of the year. From crafting irresistible offers, optimizing your email campaigns, and getting the most out of your ads, Iām here to show you how to maximize your sales and stand out in a crowded market.Listen to this episode to learn more about:ā How to build excitement and anticipation leading up to BFCMā Common Black Friday challenges and how to overcome themā Crafting irresistible offers that convertā Optimizing your email and ad campaigns for maximum impactā Preparing your website and infrastructure for high trafficThank you for listening to this episode! If you enjoyed it, please make sure to subscribe and leave us a review. We release two new episodes every month, so stay tuned for more insights and stories from the world of ecommerce.Before you go, we've got a special resource for you ā the āTop 100 High-Converting Emails of Budai Media.ā This guide is a goldmine for anyone looking to boost their ecommerce marketing game. Click the link in the description to download it for free!https://www.thebudaimedia.com/top100-emailsFind me on LinkedIn: https://www.linkedin.com/in/budaidaney/Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQSubscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupClick on the link below to learn more about us:https://www.thebudaimedia.com/Ā Check out some previous episodes: https://www.thebudaimedia.com/podcast281. #281 Budai Media Specials: How to create an Advanced High-Converting Abandoned Cart Flow
23:12||Ep. 281Hey Budai Nation,Ā Welcome back to another episode of The Ecom Show, a podcast where we cover all things e-commerce from Google Ads, and selling on Amazon, to email and sms marketing. This show is sponsored by Budai Media. A leading ecommerce growth agency thatās generated over $101M+ extra revenue for 200+ e-commerce brands.Click on the link below to visit Budai Media:https://www.thebudaimedia.com/Ā Did you know that 60-80% of the people that visit your website abandon their carts and leave without ever making it to the checkout page?Ā This is why an abandoned cart flow is one of the most important email automations you can set up.There are already thousands of videos and podcasts out there showing you how to create an abandoned cart flow. Iām not going to share the same basic steps of what to do with you.Ā Instead, Iām going to reveal what 7-8 figure brands are doing differently to generate more revenue than the rest. From deciding how many emails to send out, to knowing whenās the best time to send your emails, this episode will guide you to make all the right calls, and help you recover all that money youāre leaving behind from lost sales.Ā Thank you for listening to this episode! If you enjoyed it, please make sure to subscribe and leave us a review. We release two new episodes every month, so stay tuned for more insights and stories from the world of ecommerce.Before you go, we've got a special resource for you ā the āTop 100 High-Converting Emails of Budai Media.ā This guide is a goldmine for anyone looking to boost their ecommerce marketing game. Click the link in the description to download it for free!https://www.thebudaimedia.com/top100-emailsFind me on LinkedIn: https://www.linkedin.com/in/budaidaney/Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQSubscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupClick on the link below to learn more about us:https://www.thebudaimedia.com/Ā Check out some previous episodes: https://www.thebudaimedia.com/podcast280. #280 Soma TĆ³th from Recart: How Recart Became the #1 SMS Marketing Platform for Shopify Brands
42:12||Ep. 280Welcome to episode 280 of The Ecom Show! Today, Iām joined by Soma TĆ³th, founder and CEO of Recart, a platform thatās helping Shopify brands scale their SMS marketing efforts. What began in 2016 as a tool to solve WooCommerceās cart abandonment issues has evolved into one of the top-rated SMS marketing platforms on Shopify, boasting a 4.8-star rating and over 5000+ positive reviews.In this episode, Soma takes us through Recartās journeyāfrom its early days as a small tool to its current status as the go-to SMS app for Shopify brands. We dive into the key decisions that led to the platformās success, why they pivoted from WooCommerce to Shopify, and how AI and pop-ups are transforming SMS marketing.Click on the link below to book a free demo with Recart:https://recart.com/shopify-appĀ In this episode, weāll cover:ā How Recart evolved from a WooCommerce tool into the #1 SMS platform for Shopify.ā Why Shopify brands are turning to SMS marketing to increase conversions.ā How AI-powered pop-ups are helping brands capture more leads.ā Strategies that the top 1000 Shopify stores use to grow their SMS lists.ā Somaās journey as a founder and the key decisions that shaped Recartās success.Thank you for tuning into The E-Com Show! We appreciate your support, and if you enjoyed this episode, donāt forget to subscribe and leave us a review.Visit Budai Mediaās website to learn more about us:https://www.thebudaimedia.com/Ā Ā Ā š„ Special Offer: Running an e-commerce store with over $50,000 monthly revenue? Book a free consultation with me to get a complete audit of your performance and retention marketing strategy.https://calendly.com/budaimedia/strategy-call-with-daniel?month=2024-09Before you go, donāt miss our free resource ā the āTop 100 High-Converting Emails of Budai Media.ā Itās packed with invaluable marketing strategies that can boost your ecommerce business. Click the link below to grab your copy:https://www.thebudaimedia.com/top100-emailsFind me on LinkedIn: https://www.linkedin.com/in/budaidaney/Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQSubscribe to my weekly newsletter packed with the latest e-commerce trends: https://www.thebudaimedia.com/weekly-newsletter-signup279. #279 David from Mito Group: How AI is Revolutionizing Performance Marketing
32:54||Ep. 279Welcome to episode 279 of The E-Com Show, your go-to podcast for everything ecommerce! If youāre looking to scale your business, learn cutting-edge strategies, and hear expert advice from the leaders in the field, youāre in the right place. We donāt run ads on this show, so your support means the world to us. Be sure to subscribe and share with a friend to keep the momentum going!Today, weāre thrilled to introduce David Minorics, Head of Performance Technologies at Mito Group. David brings a wealth of knowledge in AI and performance marketing, with a particular focus on industries like ecommerce, retail, and aviation.Mito Group is a powerhouse of experts coming from four, interconnected fields serving enterprise clients across sectors and regions. They are working with major brands like Decathlon, and Deichmanns.Ā Visit Mito Groupās website to learn more:https://mito.group/performanceĀ In this episode, weāll cover:ā How AI is transforming performance marketing and advertising.ā Why small businesses might need to think twice before relying solely on AI for ads.ā The role of AI in ecommerce and omnichannel retail strategies.ā AIās impact on the aviation industry, including fuel optimization and sustainable marketing.ā Changes in data privacy laws and what it means for performance marketers.Thank you for tuning into The E-Com Show! We appreciate your support, and if you enjoyed this episode, donāt forget to subscribe and leave us a review.Ā Connect with David Minorics:https://www.linkedin.com/in/davidminorics/?originalSubdomain=huĀ Learn more about Mito Group:https://mito.group/Visit Budai Mediaās website to learn more about us:https://www.thebudaimedia.com/Ā Ā Ā š„ Special Offer: Running an e-commerce store with over $50,000 monthly revenue? Book a free consultation with me to get a complete audit of your performance and retention marketing strategy.https://calendly.com/budaimedia/strategy-call-with-daniel?month=2024-08Before you go, donāt miss our free resource ā the āTop 100 High-Converting Emails of Budai Media.ā Itās packed with invaluable marketing strategies that can boost your ecommerce business. Click the link below to grab your copy:https://www.thebudaimedia.com/top100-emailsFind me on LinkedIn: https://www.linkedin.com/in/budaidaney/Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQSubscribe to my weekly newsletter packed with the latest e-commerce trends: https://www.thebudaimedia.com/weekly-newsletter-signupCheck out previous episodes and learn more about us here: https://www.thebudaimedia.com/podcast278. #278 Wayne from IP International: Taking Dan Bilzerianās Ignite to the Next Level in Europe
36:55||Ep. 278Hello and welcome to episode 278 of The Ecom Show, your go-to podcast for all things ecommerce! I'm your host, Daniel Budai, and I'm thrilled to have you join us today. As always, we're here to delve into strategies, tactics, and insider tips to elevate your ecommerce game. Donāt forget to subscribe and share with a friend ā we thrive on your support as we donāt run ads!Joining us today is Wayne Smith, founder of IP International and a renowned global speaker on Amazon business growth. Wayne's agency has achieved impressive success in the Nordic region. He's also instrumental in expanding Dan Bilzerian's lifestyle brand, Ignite, across Europe.Ā Join us in this episode as we discuss:Ā ā Wayne's incredible journey from South Africa to becoming an entrepreneur in Europe.ā How he built and grew his agency, IP International, into one of the largest in the Nordics.ā The story behind his partnership with Dan Bilzerian's Ignite and their strategies for expanding in Europe.ā How to promote vaping products and alcohol when you can't run ads?Ā ā How they use Instagram and micro influencers to get more customers.If you enjoyed this episode, please make sure to subscribe and leave us a review so we can continue bringing you more great content.Before you go, we've got a special resource for you ā the āTop 100 High-Converting Emails of Budai Media.ā This guide is a goldmine for anyone looking to boost their ecommerce marketing game. Download your free copy here:https://www.thebudaimedia.com/top100-emailsFollow Wayne on LinkedIn:https://www.linkedin.com/in/wayne-smith-a75b09137/Ā Visit Igniteās store:https://ignite.co/Ā Ā Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQSubscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupCheck out some previous episodes: https://www.thebudaimedia.com/podcast277. #277 Liza Roeser from Fifty Flowers: Building an 8-Figure Floral Empire
34:43||Ep. 277Hello and welcome to episode 277 of The Ecom Show, your go-to podcast for all things ecommerce! I'm your host, Daniel Budai, and I'm thrilled to have you join us today. As always, we're here to delve into strategies, tactics, and insider tips to elevate your ecommerce game. Donāt forget to subscribe and share with a friend ā we thrive on your support as we donāt run ads!On today's episode, we're joined by Liza Roeser, the CEO of FiftyFlowers.com. Liza discovered her love for the floral industry in Ecuador in the 90s and has since built an impressive 8-figure business that ships flowers to nearly every corner of the world.Ā Visit their website to learn more about Fifty Flowers:https://fiftyflowers.com/In this episode, weāll cover:ā How Liza made a million dollars in her first year.ā The strategies behind setting up a successful wholesale and B2C business online.ā How FiftyFlowers.com hit 8-figure annual revenue by selling flowers.ā The role of email marketing in driving their business growth.ā Insights on finding the right people and building a strong A-team.This is the second floral business we have on the show this month! In a previous episode, we had an insightful conversation with Anita from Pink Clover Flowers, where we discussed the challenges and strategies behind managing a flower business, especially during peak seasons like Valentine's Day.https://podcasts.apple.com/hu/podcast/276-anita-from-pink-clover-flowers-inside-the/id1516804075?i=1000662400525Ā If you enjoyed this episode, please make sure to subscribe and leave us a review. We release new episodes every Tuesday, so stay tuned for more insights and stories from the world of ecommerce.Before you go, we've got a special resource for you ā the āTop 100 High-Converting Emails of Budai Media.ā This guide is a goldmine for anyone looking to boost their ecommerce marketing game. Click the link in the description to download it for free!https://www.thebudaimedia.com/top100-emailsFind me on LinkedIn: https://www.linkedin.com/in/budaidaney/Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQSubscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupClick on the link below to learn more about us:https://www.thebudaimedia.com/Ā Check out some previous episodes: https://www.thebudaimedia.com/podcast276. #276 Anita from Pink Clover Flowers: Inside the Challenges of Running a Flower Business
24:16||Ep. 276Welcome to episode 276 of The E-Com Show! Your go-to podcast for all things ecommerce. Join us as we delve into strategies, tactics, and insider tips to elevate your ecommerce game. Donāt forget to subscribe and share with a friend ā we thrive on your support as we donāt run ads! Today, we're excited to introduce Anita, the operational executive of Pink Clover Flowers, a flourishing flower company based in Los Angeles.Anita has been managing the operations at Pink Clover for over a year and a half, overseeing everything from hiring and marketing to expanding their influence in the LA market. She's currently spearheading their efforts to open new franchises and manage daily operations, including finances and customer service.Visit their website to learn more about Pink Clover Flowers: https://pinkcloverla.com/In this episode, weāll cover:ā The unique positioning of Pink Cloverās floral arrangements in the US market.ā How Pink Cloverās extensive customer support and same-day delivery up to 6 PM sets them apart.ā The challenges and strategies behind managing a flower business, especially during peak seasons like Valentine's Day.ā Insights into Pink Cloverās marketing strategies, including the use of freelancers vs. agencies.Thank you for listening to this episode! If you enjoyed it, please make sure to subscribe and leave us a review. We release new episodes every Tuesday, so stay tuned for more insights and stories from the world of ecommerce.Before you go, we've got a special resource for you ā the āTop 100 High-Converting Emails of Budai Media.ā This guide is a goldmine for anyone looking to boost their ecommerce marketing game. Click the link in the description to download it for free!https://www.thebudaimedia.com/top100-emailsFind me on LinkedIn: https://www.linkedin.com/in/budaidaney/Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQSubscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupClick on the link below to learn more about us:https://www.thebudaimedia.com/Ā Check out some previous episodes: https://www.thebudaimedia.com/podcast275. #275 Tomas Cervenka from MTBiker: Building a 20 Million Euro Bike Empire
30:21||Ep. 275Welcome to episode 275 of The E-Com Show! Your go-to podcast for all things ecommerce. Join us as we delve into strategies, tactics, and insider tips to elevate your ecommerce game. Donāt forget to subscribe and share with a friend ā we thrive on your support as we donāt run ads! Today, we're thrilled to have Tomas Cervenka, the visionary founder of MTBiker, join us to share his remarkable journey.Tomas Cervenka started his entrepreneurial journey by programming an app for bikers as a teenager. Ten years ago, he launched an ecommerce store selling cycling products, which he has grown to generate an impressive 20 million euros in annual revenue. Tomas shares his path from university student to full-time business owner, highlighting the strategic decisions that propelled his brand forward.Visit his website to learn more about MTBiker:Slovakian Website: https://www.mtbiker.sk/International Store: https://www.mtbiker.shop/In this episode weāll talk about:ā Entrepreneurship, E-commerce, and biking with a 25-year industry veteran.ā Whether university education is necessary for entrepreneurship.ā E-commerce business growth, technology, and independence.ā Branding and performance marketing strategies for e-commerce businesses.Thank you for listening to this episode! If you enjoyed it, please make sure to subscribe and leave us a review. We release new episodes every Tuesday, so stay tuned for more insights and stories from the world of ecommerce.Before you go, we've got a special resource for you ā the āTop 100 High-Converting Emails of Budai Media.ā This guide is a goldmine for anyone looking to boost their ecommerce marketing game. Download your free copy here:https://www.thebudaimedia.com/top100-emailsĀ Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQSubscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupClick on the link below to learn more about us:https://www.thebudaimedia.com/Ā Check out some previous episodes: https://www.thebudaimedia.com/podcast