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#305 Budai Media Specials: How We Generated $3.7M for a Luxury Sauna Brand With Just Email & SMS
Welcome back, Budai Nation, to The Ecom Show! Your go-to podcast where we chat with e-commerce entrepreneurs, marketers, and agencies about the best strategies and tactics to grow your online store. I'm your host, Daniel Budai, and every week we break down actionable insights you can implement in your own e-com brand.
š Before we dive in, make sure to hit that subscribe button! If you enjoy the episode, share it with a fellow e-com founder or marketer.
In todayās episode, Iām walking you through a case study that generated $3.7M for a luxury sauna brand, without any paid ads. Just email and SMS marketing.
Most brands think of email and SMS as pure retention channels, but if you're selling high-ticket products with long purchase cycles, itās a whole different game. It's not about impulsive buyingā it's about education, nurturing, storytelling, and staying top of mind.
This brand was already doing 7 figures when they came to usābut had zero email or SMS setup. We implemented a full strategy from scratch: from welcome flows to post-purchase, pop-up optimization, and campaign planning focused on storytelling, social proof, and handling objections.
Click on the link below to visit our website:
šÆ What You'll Learn in This Episode:
šHow we helped a luxury brand generate $3.7M in extra revenue in just 2 years
šWhy email & SMS arenāt just retention toolsāespecially for high AOV products
šThe exact flows and campaigns we implemented (and why they worked)
šHow to grow a profitable list even with just a few thousand subscribers
šBehind the scenes of their record-breaking Black Friday campaign
šWhy SMS marketing works shockingly well even for $25K products
š Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Donāt forget to hit the notification bell so you never miss an update!Ā
Check out the full case-study here:
If your e-commerce store is making $100K+/month, hereās an offer you canāt refuse: A free 1:1 strategy call where Iāll audit your entire e-commerce setupāfrom Google Ads and email marketing to your website and conversion funnelsāto help you scale faster. (Because what kind of a marketer would I be, if I didnāt have a killer offer myself š)Ā
https://calendly.com/budaimedia/strategy-call-with-danielĀ
Before you go, we've got a special resource for you ā the āTop 100 High-Converting Emails of Budai Media.ā This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!
https://www.thebudaimedia.com/top100-emailsĀ
Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/Ā
Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQĀ
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309. #309 Budai Media Specials: The #1 Reason Why Most Ecommerce Brands Die Before Making 7 Figures
11:05||Ep. 309You're listening to The Ecom Show, the podcast where we dive deep into the minds of top e-commerce entrepreneurs, marketers, and agency owners to uncover the most effective strategies and tactics for scaling your brand. Iām your host, Daniel Budai, e-commerce retention marketing expert and founder of Budai Media.Before we jump into todayās conversation, just a quick reminder, if you enjoy the show, subscribe and share it with at least one friend. We donāt run ads and rely solely on organic growth, so your support means the world.In this episode, I break down the single biggest reason why 80% of e-commerce brands never make it past six figures and why only 0.5% hit eight figures in the U.S.Itās not your email flows, itās not your CRO, and itās not even your media buying.The difference between brands that die and those that scale comes down to one thing: š Creative Output.This is a no-fluff, straight-to-the-point episode packed with actionable insights.Ā šBook a FREE audit to scale your ecommerce store: https://calendly.com/budaimedia/strategy-call-with-danielĀ Ā Ā š” What Youāll Learn:The Einstein-level formula for scaling e-com: TAM Ć Offer Ć Creative OutputHow to build and test a winning offer using the Hormozi equationThe difference between running ads and scaling with creativeWhy algorithm updates and media buying hacks are distractionsHow to systemize high-volume creative testing to drive revenueIf you're stuck under 7 figures or want to hit 8, creative output is the single biggest driver of success. Get obsessed with volume, testing, and iteration.š Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Donāt forget to hit the notification bell so you never miss an update!Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/Ā Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQĀ Ā Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupĀ Click on the link below to learn more about us:https://www.thebudaimedia.com/Ā Ā Ā Check out some previous episodes: https://www.thebudaimedia.com/podcastĀ Ā Thanks for tuning in!
308. #308 Leon Van Der Laan from Remode: Donāt F*CK Up Your Culture! The Main Reason E-Com Businesses Fail
46:24||Ep. 308You're listening to The Ecom Show, the podcast where we dive deep into the minds of top e-commerce entrepreneurs, marketers, and agency owners to uncover the most effective strategies and tactics for scaling your brand. Iām your host, Daniel Budai, e-commerce retention marketing expert and founder of Budai Media.Before we jump into todayās conversation, just a quick reminder, if you enjoy the show, subscribe and share it with at least one friend. We donāt run ads and rely solely on organic growth, so your support means the world.š Todayās guest is Leon van der Laan, a leadership architect and founder of a high-ticket coaching business dedicated to helping 7ā8 figure e-commerce founders escape āfounder modeā and step into real leadership. Heās been working in the e-com space for over six years, guiding overwhelmed operators toward building self-managing teams and operational clarity using his REMOTE framework.Check out his agency to learn more about him:https://remode.company/Ā š§ In this episode, we explore:Why so many 7ā8 figure founders struggle to scale beyond their current plateauThe REMOTE framework: mission, goals, execution systems, delegation, and accountabilityHow to attract A-playersWhy having fewer people can actually increase your profitabilityThe role of AI in team performance and leadership, and what the future of work might look likeš Connect with Leon:Youtube: https://www.youtube.com/@leonvanderlaan X:https://x.com/Leon_vd_Laan Instagram: https://www.instagram.com/leon.van.der.laan/Tik Tok: https://www.tiktok.com/@remode.leon LinkedIn: https://www.linkedin.com/in/leon-van-der-laan/ š Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Donāt forget to hit the notification bell so you never miss an update!šBook a FREE audit to scale your ecommerce store: https://calendly.com/budaimedia/strategy-call-with-danielĀ Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/Ā Ā Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQĀ Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupĀ Thanks for tuning in!
#307 Budai Media Specials: How to Legally Send SMS in Regulated Industries (CBD, THC, Firearms & More)
09:12|šļø Welcome back, Budai Nation! You're listening to The Ecom Show, the go-to podcast for e-commerce entrepreneurs, marketers, and agencies who want to grow their online stores with real-world strategies and tactics. I'm your host, Daniel Budai, and each week we bring you actionable insights straight from the trenches of the e-com world. Before we dive in, donāt forget to subscribe to the podcast and share it with just one friend, it helps us grow organically and means the world to us!If you're in a regulated industry like CBD, THC, tobacco, firearms, gambling, or sexual wellness, you've probably been told by traditional platforms that SMS marketing isn't an option. But what if I told you... it is?In this episode,Iām going to review Springbig, a platform specifically designed to enable compliant SMS marketing for businesses in regulated industries across North America.š„ What Youāll Learn:šWhy most major platforms like Klaviyo canāt support SMS for regulated industriesšHow Springbigās compliant infrastructure bypasses TCPA limitationsšThe trade-offs: less control, but full compliance and access to SMS subscribersšHow SMS marketing still delivers the highest ROI in eCommercešFeatures of Springbig: loyalty programs, VIP memberships, QR-based signups, segmentation, reporting, and morešReal-world results: 51% lift in LTV and 44% increase in monthly visits from VIP subscribersšPricing breakdown and contract expectationsš Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Donāt forget to hit the notification bell so you never miss an update!šBook a FREE audit to scale your ecommerce store: https://calendly.com/budaimedia/strategy-call-with-danielĀ š Check out Springbig and explore how it can elevate your retention game.https://springbig.com/ Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/Ā Ā Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQĀ Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupĀ Click on the link below to learn more about us:https://www.thebudaimedia.com/Ā Ā Check out some previous episodes: https://www.thebudaimedia.com/podcastĀ Thanks for tuning in!
306. #306 Budai Media Specials: Email, SMS, Ads, Offers: The Complete BFCM Strategy for DTC Brands
25:19||Ep. 306šļø Welcome back, Budai Nation, to The Ecom Show! Your go-to podcast where we chat with e-commerce entrepreneurs, marketers, and agencies about the best strategies and tactics to grow your online store. Iām your host, Daniel Budai, and each week we break down actionable insights you can implement in your own e-com brand.In todayās episode, Iām sharing our most comprehensive Black Friday strategy yet. This isnāt just another list of random tips. I break down the full stack: media buying, email and SMS flows, offer planning, inventory management, and campaign execution. Whether you're a six-figure brand or scaling into eight figures, this episode gives you a complete roadmap to win Black Friday and Cyber Monday in 2025.šÆ What Youāll Learn in This Episode:How to plan Q4 in Q3 (what to do before October hits)Why simple, stacked offers outperform complex discountThe early bird strategy that drives VIP sales weeks before BFCMThe biggest Black Friday mistakes (and how to avoid them)How to use Meta, Google, YouTube, email & SMS together for maximum ROIA proven email & SMS content calendar that drives urgency and salesAd tactics for both top-of-funnel education and bottom-of-funnel conversionš Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Donāt forget to hit the notification bell so you never miss an update!šBook a FREE audit to scale your ecommerce store: https://calendly.com/budaimedia/strategy-call-with-danielĀ Before you go, download our BFCM 2025 Guide:https://docs.google.com/presentation/d/1Ww3aGGGHamD4hidrSBADD10qHIp0u7aE/edit?slide=id.g30d9df2b7bf_0_554#slide=id.g30d9df2b7bf_0_554Ā Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/Ā Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQĀ Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupĀ Click on the link below to learn more about us:https://www.thebudaimedia.com/Ā Check out some previous episodes: https://www.thebudaimedia.com/podcastĀ Thanks for tuning in!
304. #304 Budai Media Specials: How We Helped a Pet CBD Brand Improve Subscriptions with One Audit
19:52||Ep. 304šļøHey Budai Nation, welcome back to The Ecom Show! Iām your host, Daniel Budai, and every week we dive deep into the minds of e-commerce entrepreneurs, marketers, and agencies to unpack whatās actually working in the world of online retail. If you find this episode valuable, donāt forget to subscribe and share it with at least one friend. We donāt run adsāour growth is 100% organic, and your support means everything.In this episode, Iām sharing how we revamped the subscription strategy of a pet CBD brand and turned a leaky system into a powerful retention engine. This brand was already doing $200ā300K/month, but their churn between month 1 and 3 was killing their growthāand most of their revenue was walking out the door.So we rolled up our sleeves, ran a full audit, and helped them outline a new strategy built to prevent churn, boost AOV, and educate customers at the right moments. If youāre running a consumable product brand, this episode is a masterclass in subscription-first retention marketing.Check out the full episode to see exactly how we helped them reduce churn, boost loyalty, and maximize subscriptions.š Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Donāt forget to hit the notification bell so you never miss an update!If your e-commerce store is making $100K+/month, hereās an offer you canāt refuse: A free 1:1 strategy call where Iāll audit your entire e-commerce setupāfrom Google Ads and email marketing to your website and conversion funnelsāto help you scale faster.)Ā https://calendly.com/budaimedia/strategy-call-with-danielĀ Before you go, we've got a special resource for you ā Email Marketing Checklist. This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!https://thebudaimedia.com/email-cheatsheet/Ā Check out the full audit here: https://docs.google.com/document/d/1gQPL-ClzeCjxRMLJ7AOHrz_VwqkMhoKlzmf5wCDCnC8/edit?tab=t.0Ā Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/Ā Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQĀ Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupĀ Thanks for tuning in!
303. #303 Budai Media Specials: How We Grew This Brand From $1.7M to $9M With One Simple Change!
10:17||Ep. 303#303 Budai Media Specials: How We Grew This Brand From $1.7M to $9M With One Simple Change!šļøHey Budai Nation, welcome back to The Ecom Show! Iām your host, Daniel Budai, and every week we dive deep into the minds of e-commerce entrepreneurs, marketers, and agencies to unpack whatās actually working in the world of online retail. If you find this episode valuable, donāt forget to subscribe and share it with at least one friend. We donāt run adsāour growth is 100% organic, and your support means everything.Email can help you make millions of dollars even for industries where ads are banned! Check out this episode to see how my team and I helped a high-ticket ammo brand generate $9.4 million in 24 months using only email and SMS marketing.We tripled their open rates, built 20+ high-performing flows, and turned content-driven emails into $30Kā$100K campaigns, without spending a dime on Meta or Google Ads.šSee the full playbook we used here:https://thebudaimedia.com/case-studies/how-we-helped-an-ammo-brand-generate-9-million-usd-with-email-marketing/Ā Now, ammo is one of the toughest product categories to scale online. With ad restrictions across Meta and Google, brands like this canāt rely on paid traffic. That means email isnāt just importantāitās everything.When they came to us, their email setup was barebones: one abandoned cart flow, no segmentation, no strategy, and a list that wasnāt being used to its full potential.Over the last three years, we changed that.Hereās what Iāll walk you through:How we built their entire email marketing ecosystem from the ground upāincluding 20+ automated flows that reflect how their customers actually shopThe surprising success of content-based campaigns that outperformed sales promos and brought in up to $35K per sendHow we improved open rates from 18% to nearly 50%, and click rates up to 7.7%, just by segmenting smarter and sending better emailsAnd why email now drives over 58% of their storeās total revenueš Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Donāt forget to hit the notification bell so you never miss an update!Ā If your e-commerce store is making $100K+/month, hereās an offer you canāt refuse: A free 1:1 strategy call where Iāll audit your entire e-commerce setupāfrom Google Ads and email marketing to your website and conversion funnelsāto help you scale faster. (Because what kind of a marketer would I be, if I didnāt have a killer offer myself š)Ā https://calendly.com/budaimedia/strategy-call-with-danielBefore you go, we've got a special resource for you ā the āTop 100 High-Converting Emails of Budai Media.ā This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!https://www.thebudaimedia.com/top100-emailsFind me on LinkedIn: https://www.linkedin.com/in/budaidaney/Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQSubscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupClick on the link below to learn more about us:https://www.thebudaimedia.com/Check out some previous episodes: https://www.thebudaimedia.com/podcastThanks for tuning in!
302. #302 Budai Media Specials: You Can't Scale to 8-Figures Without This In Your Offer
13:44||Ep. 302šļø Welcome back to The Ecom Show ā your go-to podcast for actionable insights to grow and scale your eCommerce brand! Hosted by Daniel Budai, founder of Budai Media, we dive into high-impact strategies used by todayās top-performing DTC brands.š„ In this episode, weāre unpacking one of the most overlooked tools in the CRO arsenal: urgency. If you're ready to turn casual browsers into loyal buyers, fasterāthis episode is for you.šÆ Hereās what we cover:Why urgency is one of the most underused conversion tactics todayHow even luxury brands create urgency without discounting their value5 proven offer styles that drive purchases nowHow to rotate urgency-driven offers without exhausting your email listWhether you're in beauty, apparel, supplements, or techāthis episode is your roadmap to building high-converting, sustainable offers.š Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Donāt forget to hit the notification bell so you never miss an update!Ā If your e-commerce store is making $100K+/month, hereās an offer you canāt refuse: A free 1:1 strategy call where Iāll audit your entire e-commerce setupāfrom Google Ads and email marketing to your website and conversion funnelsāto help you scale faster. (Because what kind of a marketer would I be, if I didnāt have a killer offer myself š)Ā https://calendly.com/budaimedia/strategy-call-with-danielĀ š Want to craft offers that scale without burning out your brand?Grab our free $10M Offer Guide š thebudaimedia.com/the-immutable-laws-of-10m-ecommerce-offersš ļø Explore more free resources:Find me on LinkedIn: https://www.linkedin.com/in/budaidaney/Ā Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQĀ Subscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupĀ Click on the link below to learn more about us:https://www.thebudaimedia.com/Ā Check out some previous episodes: https://www.thebudaimedia.com/podcastThanks for tuning in!
301. #301 Budai Media Specials: Klaviyo vs Omnisend Comparison for Your Online Store in 2025
17:57||Ep. 301šļø Welcome back to The Ecom Show, Budai Nation! Iām your host, Daniel Budai, and today weāre doing something a bit differentābut incredibly useful.If youāre running email marketing for your e-com store and canāt decide between Klaviyo and Omnisend, this episode is for you. Iām comparing both tools across 12 essential featuresāfrom automation and campaign builders to analytics, integrations, pop-ups, and more.š Listen to learn more about:šWhich platform is better for scaling brands vs. small stores?šThe pros and cons of each tool.šHow to pick the right one for your team and budget.If youāre stuck between these two platformsāor just want to level up your retention gameāthis episode is a must-listen.š Thanks for listening! If you find this podcast helpful, please like, comment, and subscribe. Donāt forget to hit the notification bell so you never miss an update!Ā If your e-commerce store is making $100K+/month, hereās an offer you canāt refuse: A free 1:1 strategy call where Iāll audit your entire e-commerce setupāfrom Google Ads and email marketing to your website and conversion funnelsāto help you scale faster. (Because what kind of a marketer would I be, if I didnāt have a killer offer myself š)Ā https://calendly.com/budaimedia/strategy-call-with-danielBefore you go, we've got a special resource for you ā the āTop 100 High-Converting Emails of Budai Media.ā This guide is a goldmine for anyone looking to boost their e-commerce marketing game. Click the link in the description to download it!https://www.thebudaimedia.com/top100-emailsFind me on LinkedIn: https://www.linkedin.com/in/budaidaney/Find me on YouTube: https://www.youtube.com/channel/UCKtHC2ojO_7mhMHXQ-qZcHQSubscribe to my weekly newsletter packed with the latest e-commerce buzz: https://www.thebudaimedia.com/weekly-newsletter-signupClick on the link below to learn more about us:https://www.thebudaimedia.com/Check out some previous episodes: https://www.thebudaimedia.com/podcastThanks for tuning in!