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The Shift To Freedom
Transform Your Life as a Business Owner with these Essential Practices with Clayton Olson
If you've ever wanted to become the best version of yourself, this episode could be especially helpful to you.
In it, Clayton and I discuss the practices we use to improve their mental health and well-being. The importance of setting clear intentions in the morning, incorporating meditation, breath work, and free writing into your daily routine, and finding a routine that works best for you (whether that be in the morning or at night). We also discuss the value of setting aside time for reflection and intention setting before or after sleep.
These practices can help to reduce stress and increase feelings of calm and clarity, allowing you to approach your day with a sense of purpose and intention. Treat this episode like a buffet of ideas: Take what resonates and discard the rest in order to find what works best for you.
Whether you're a morning person or a night owl, there are suggestions for practices that can fit into your daily routine and help you to feel more grounded and centered.
3:45 - Clayton's morning practices
5:30 - the 8 areas of human balance and practices that support
10:25 - opening your creative channel
13:15 - focus your mind with meditation
15:00 - the practice of powerful questions
17:30 - becoming the best version of yourself
19:20 - cultivate your keystone habit
22:00 - use the power of environment to charge your practice
24:40 - getting out of your head
27:00 - movement for creativity
29:00 - thought practices
Resources:
The Artist's Way by Julia Cameron
Judge-Your-Neighbor Worksheet by Byron Katie
Connect with Clayton :
Website | YouTube | LinkedIn l IG
Connect with Ben:
instagram.com/lucid_shift_coaching/
This podcast that helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
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8. S2 Ep8. Your Mindset Forms Your Reality (Personal Canon Part 3/5)
01:00:16||Season 2, Ep. 8What if the world you’re living in isn’t fixed… but chosen?In this episode of the Shift to Freedom podcast, we explore the theme of “reality shaping”, or how our perceptions influence our experiences. We delve into the power of choice in framing our reality, drawing insights from books like "The Four Agreements" by Don Miguel Ruiz, "Existential Kink" by Carolyn Elliott, and "The Almanack of Naval Ravikant” by Eric Jorgenson. The conversation highlights the importance of acceptance, the role of attention, and the impact of our mindset on our reality.This is part 3 of our 5-part series on the Personal Canon.00:09:40 Introduction to Reality Shaping00:26:30 The Power of Attention00:45:48 Acceptance and Mindset01:15:04 Exploring The Four Agreements01:24:46 Insights from Existential Kink02:06:42 Naval Ravikant on Change03:14:28 How Diversity Helps us Stay Malleable as we AgeConnect with Adrian:Website: https://www.searchtosale.io/LinkedIn: https://www.linkedin.com/in/adriandahlin/IG: https://www.instagram.com/jollyredgiant66Connect with Paige:Website: https://paigestephens.com/Connect with Ben:Website: https://lucidshiftcoaching.com/Lucid Shift Coaching IG: https://www.instagram.com/lucid_shift_coaching/This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
7. S2 Ep7 Canon: Philosophical Foundations for Freedom
56:10||Season 2, Ep. 7The stories you return to again and again are quietly shaping the way you see yourself—and affecting your freedom.In this episode of The Shift to Freedom, Ben Easter, Paige Easter, and Adrian dive into the books that built their worldviews—and how those ideas unlock emotional and philosophical freedom. From the effortless mastery of the Tao Te Ching to the grounded clarity of Stoicism and the purpose-centered wisdom of Man’s Search for Meaning, this conversation explores how ancient ideas meet modern psychology. Ben also shares how Conversations with God reframed his understanding of identity, consciousness, and alignment. You’ll learn to reshape your perspective, find peace through meaning, and remember your power as a meaning-maker.🎧 Listen now and ask yourself: what’s in your personal canon?Connect with Adrian:Website: https://www.searchtosale.io/LinkedIn: https://www.linkedin.com/in/adriandahlin/IG: https://www.instagram.com/jollyredgiant66Connect with Paige:Website: https://paigestephens.com/Connect with Ben:Website: https://lucidshiftcoaching.com/Lucid Shift Coaching IG: https://www.instagram.com/lucid_shift_coaching/This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
6. S2 Ep6. What’s Your Personal Canon?
49:16||Season 2, Ep. 6Unlocking Your Personal Canon: Books That Transform Your LifeAre you harnessing the full potential of your mind to fuel your business success? In this episode of The Shift to Freedom podcast, hosts Ben Easter, Paige Easter, and Adrian Dahlin discuss the concept of a personal canon—a curated list of books that serve as your go-to resources for inspiration, guidance, and values. Learn about their top book recommendations and how these books have profoundly impacted their lives and thinking. From Nonviolent Communication to Loving What Is, delve into the key principles that can help you show up as the leader your business deserves.Connect with Adrian:Website: https://www.searchtosale.io/LinkedIn: https://www.linkedin.com/in/adriandahlin/IG: https://www.instagram.com/jollyredgiant66Connect with Paige:Website: https://paigestephens.com/Connect with Ben:Website: https://lucidshiftcoaching.com/Lucid Shift Coaching IG: https://www.instagram.com/lucid_shift_coaching/This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
5. S2 Ep5. How to Pick Your Heroes
56:26||Season 2, Ep. 5Who are your heroes—and are they actually helping you become who you want to be?In this episode of The Shift to Freedom, I sit down with Adrian Dahlin and Paige Stephens to explore what makes a hero truly worth following—and how our heroes shape the people we become. We dig into why relatable, imperfect heroes inspire real growth, how Joseph Campbell’s Hero’s Journey still maps to modern stories like Hamilton and Spider-Man, and why values get clearer when we see them embodied through others.We also unpack how to use heroes intentionally—as alter egos or identity anchors—to access courage, wisdom, and kindness when you need it most. From Moana’s compassion to Lincoln’s moral courage, from Spider-Man’s sense of responsibility to Bruce Lee’s fluid adaptability—this episode is packed with powerful examples and practical ways to use hero stories to clarify your values, strengthen integrity, and make hard decisions with confidence.If this episode sparked something, tell me: Who’s your hero and why?Connect with Adrian:Website: https://www.searchtosale.io/LinkedIn: https://www.linkedin.com/in/adriandahlin/IG: https://www.instagram.com/jollyredgiant66Connect with Ben:Website: https://lucidshiftcoaching.com/Lucid Shift Coaching IG: https://www.instagram.com/lucid_shift_coaching/This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
4. S2 Ep4. Ben and Adrian Argue about Hamilton
59:29||Season 2, Ep. 4Inspired by Hamilton, Ben and Adrian unpack the balance between personal ambition and civic duty. They explore how history, entrepreneurship, and ethics shape modern responsibility — and what we can learn from the founders about power, purpose, and community.#Hamilton #Entrepreneurship #CivicResponsibility #Ethics #HistoryPodcast #Leadership #Society #PhilosophyConnect with Adrian:Website: https://www.searchtosale.io/LinkedIn: https://www.linkedin.com/in/adriandahlin/IG: https://www.instagram.com/jollyredgiant66Connect with Ben:Website: https://lucidshiftcoaching.com/Lucid Shift Coaching IG: https://www.instagram.com/lucid_shift_coaching/This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
3. S2 Ep3. Craziness is a Green Flag
45:42||Season 2, Ep. 3In this episode of Shift to Freedom, Ben and Adrian dive into the power of authenticity in relationships and business. They explore how revealing your quirks builds trust, why honesty needs balance, and how dropping the façade can lead to deeper, more meaningful connections. With humor and insight, they unpack the art of gradual self-revelation, the risks of inauthenticity, and the freedom that comes from showing up as your true self.#Authenticity #ShiftToFreedom #PersonalGrowth #Trust #Vulnerability #RealConnections #Transparency #SelfAwareness #Communication #BeRealLinksArtist IG Reel - https://www.instagram.com/reels/DLA9LwJTfaF/Connect with Adrian:Website: https://www.searchtosale.io/LinkedIn: https://www.linkedin.com/in/adriandahlin/IG: https://www.instagram.com/jollyredgiant66Connect with Ben:Website: https://lucidshiftcoaching.com/Lucid Shift Coaching IG: https://www.instagram.com/lucid_shift_coaching/This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
2. S2 Ep2. Strategy vs Physics
56:03||Season 2, Ep. 2🎲 What if strategy games could help you develop business skills?♟️ In this episode of Shift to Freedom, Ben and Adrian dive into the “physics” of decision-making—showing how the principles of board games reveal smarter ways to plan, adapt, and win in business and in life. Learn how to define objectives, craft better strategies, and turn failure into insight.#StrategyGames #BusinessInsights #PodcastConnect with Adrian:Website: https://www.searchtosale.io/LinkedIn: https://www.linkedin.com/in/adriandahlin/Connect with Ben:Website: https://lucidshiftcoaching.com/Lucid Shift Coaching IG: https://www.instagram.com/lucid_shift_coaching/This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
1. S2 Ep1. Communicating Authentically in Business and in Life
43:41||Season 2, Ep. 1In this episode of the Shift of Freedom podcast, Ben explores the art of authentic communication with Adrian Dahlin from Search to Sale.Together, they unpack what it really means to express yourself genuinely in a world increasingly shaped by automation and AI. The conversation explores the tension between authenticity and imposter syndrome, revealing how aligning your message with your true self can create deeper trust and connection.Ben and Adrian also share practical strategies for communicating with clarity and purpose—whether online or in person—emphasizing empathy, self-awareness, and the courage to stand out by being unmistakably human.This episode offers a thoughtful roadmap for anyone looking to elevate their voice, inspire their audience, and communicate with authenticity in every interaction.#AuthenticCommunication #ImposterSyndrome #AudienceEngagement #Podcast[02:23] Authenticity in communication[05:01] An incentive to dumb down the quality of communication[15:49] Purpose, audience and authenticity in communication[16:24] Waiting for inspiration - perfectionists can use this to delay taking action[17:37] The 3 things for communication that are likely to lead to a good outcome[18:43] Imposter syndrome[20:23] A useful marketing principle[22:56] Three pillars of communication revisited[26:34] How to be authentic if you have imposter syndromeConnect with Adrian:Website: https://www.searchtosale.io/LinkedIn: https://www.linkedin.com/in/adriandahlin/Connect with Ben:Website: https://lucidshiftcoaching.com/Lucid Shift Coaching IG: https://www.instagram.com/lucid_shift_coaching/This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
110. 110. Overcoming Overwhelm: Strategies for Sustainable Success
35:42||Ep. 110In this episode of the Shift of Freedom podcast, we discuss the pervasive issue of overwhelm, its symptoms, and underlying causes. Joined by expert coach Clayton Olson, the conversation delves into how overwhelm manifests through procrastination and feelings of burnout, and the internal beliefs that exacerbate these sensations.We provide practical frameworks for rethinking relationships with tasks, emphasizing the importance of trust, delegation, and a focus on the value of outcomes rather than hard work.We also discuss transforming one's mindset regarding failure and urgency, offering strategies for leaders to empower their teams effectively. This episode is a comprehensive guide to recognizing and dismantling overwhelm, fostering a more balanced and productive approach to work and life.In this episode:01:00 Introduction and Overview 02:31 Deeper Causes of Overwhelm 05:27 Recognizing Overwhelm 07:22 Beliefs and Mindsets Contributing to Overwhelm 24:15 Strategies to Combat Overwhelm 34:12 Empowering Others and Leadership 36:39 Conclusion and RecapLinks:The Radical Shift eBook: https://lucidshiftcoaching.com/theradicalshiftConnect with Ben and Paige:Website: https://lucidshiftcoaching.com/Lucid Shift Coaching IG: https://www.instagram.com/lucid_shift_coaching/This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.