The Growth Show with Whitney Bateson

In this episode of The Growth Show, host Whitney welcomes Laura Jean, a passionate dietitian from Australia, to discuss the importance of aligning personal and business values. Laura, known for her trauma-informed, social justice, and human-centered approach, emphasizes integrating personal values into professional practices to prevent burnout and make conscious business decisions. The conversation explores practical ways to identify and implement core values, use them as decision-making tools, and reflect on them regularly. Whitney also highlights the Thriving Business Holiday Bundle event, which offers free resources, including Laura’s Marketing Without Manipulation workshop. Tune in to learn how to create a more values-driven, sustainable, and fulfilling business.Connect with Laura Jean Here:Instagram: https://www.instagram.com/dietitianvaluesValue-Based Business Workbook: https://dietitianvalues.kit.com/234277e93e Grab Laura's Thriving Business Holiday Bundle Contribution: https://whitneybateson.com/thrive/ In this episode:Importance of Values in BusinessDefining and Understanding ValuesValues as a Decision-Making ToolValues and Burnout MitigationRecognizing Misalignment and BurnoutAligning Business with Personal ValuesDefining Success on Your Own TermsThe Importance of Consistent ValuesPractical Exercises for Identifying ValuesIntegrating Values into Business PracticesWant new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!Connect with Whitney Bateson: Instagram: @‌whitneybatesonLooking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.Download My Free Resources: From clarifying your brand to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.Learn About The Wellness Pro Website System: In our 8-week live group program, my team and I help you create a beautiful, strategic website that not only looks great but helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value and will support the growth of your business for years to come. Learn more here.

Ready for an in-depth look at the Wellness Pro Website System? Whitney shows you everything you need to know, from branding and website customization to email marketing and traffic strategies. She also covers templates, technical support, WordPress benefits, enrollment options, and migration tips for existing sites. The session wraps up with a Q&A, where Whitney answers questions about maintenance costs, timelines, and more. Head to YouTube to watch the video version and discover how the Wellness Pro Website System can elevate your online presence!QUICK -- doors to The Wellness Pro Website System closes on 11/26 at midnight Eastern. Remember: save $500 by using coupon code BFSALE2024In this episode:Agenda OverviewProgram Modules Overview - Branding, Customization, Strategy, and SEOCopywriting, Email Marketing, and Traffic GenerationTemplates, Customization, and MaintenanceMigration Options - Basic, Advanced, and Kajabi MigrationEmail Subscriber Transfer and Migration FAQsPricing, Group Calls, and Kajabi Course WalkthroughE-commerce Plugins and Template CustomizationEditing and Student Website ExamplesDomain FAQs, Ongoing Support, and ConclusionWant new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!Connect with Whitney Bateson: Instagram: @‌whitneybatesonLooking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

In the finale of the 'Website Success for 2025' series, Whitney takes you through her nine-step framework for creating a website that not only looks great but also effectively brings in clients and automates your business processes. She highlights the importance of clear niche identification, strategic page structure, compelling copywriting, and automation tools. Whitney also discusses her upcoming Wellness Pro Website System and a special pre-Black Friday offer, $500 off with code BFSALE2024. Join Whitney's live open house on November 21st at noon Eastern.Don't forget to visit the series page to grab your free downloadable guide with key takeaways from each episode, join the conversation, and ask questions to help you succeed in 2025!In this episode:Nine-Step Framework for a Client-Attracting WebsiteStep 1: Define Your Niche and Ideal ClientStep 2: Branding EssentialsStep 3: Structuring Your Services and WebsiteStep 4: Mastering CopywritingStep 5: Automate Your Sales ProcessStep 6: Lead Generation and Email MarketingStep 7: Choosing Your Website PlatformStep 8: Designing and Customizing Your WebsiteStep 9: SEO and Driving TrafficWant new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!Connect with Whitney Bateson: Instagram: @‌whitneybatesonLooking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here. Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here. Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

In this episode of the Growth Show Podcast, host Whitney chats about the challenges and misconceptions surrounding DIY websites using platforms like Squarespace, Wix, and WordPress. She emphasizes the importance of not just beautiful design but strategic functionality that converts visitors into clients. Whitney highlights that many DIY and even professionally designed websites fail due to a lack of clear client-focused strategies, strong copy, and conversion-focused pages. She also shares insights on the hidden costs and frustrations associated with DIY website building. Finally, she introduces the Wellness Pro Website System, a comprehensive solution for building strategic, flexible, and easy-to-update WordPress websites designed specifically for wellness professionals.Don't forget to visit the series page to grab your free downloadable guide with key takeaways from each episode, join the conversation, and ask questions to help you succeed in 2025!In this episode:Recap of Part One: Why Just Having a Website Isn't EnoughThe Reality of DIY WebsitesThe Hidden Costs of DIY WebsitesIntroducing the Wellness Pro Website SystemHiring a Designer: Pros and ConsConclusion and Next StepsWant new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!Connect with Whitney Bateson: Instagram: @‌whitneybatesonLooking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Join host Whitney Bateson as she kicks off the first episode of a three-part podcast series on 'Website Success for 2025.' This series is designed to help you transform your website into a powerful, client-attracting tool as you prepare for the upcoming new year. Reflecting on key achievements from 2024, Whitney talks about aligning your website with your business goals, crafting client-focused copy using the Problem-Agitate-Solution (PAS) framework, and building a functional sales system with automated steps, such as online scheduling and lead magnets. Throughout this episode, you’ll hear success stories, practical tips, and actionable examples to turn your website into a streamlined sales machine. Whitney also introduces the Wellness Pro Website System and highlights upcoming enrollment opportunities.Don't forget to visit the series page to grab your free downloadable guide with key takeaways from each episode, join the conversation, and ask questions to help you succeed in 2025!In this episode:Reflecting on 2024 achievementsSetting your 2025 goals & why 'just having a website' isn't enoughCrafting client-focused copyAutomated stepsLead magnets & the power of an email listKey website elementsAvoiding DIY website pitfallsWant new podcast episodes sent to your inbox each week, plus other resources, advice, and special offers to help you grow? Sign up here!Connect with Whitney Bateson: Instagram: @‌whitneybatesonLooking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

Tune in to The Growth Show as Whitney sits down with Joe Sanok to explore the evolving workweek. Drawing inspiration from Joe's book, Thursday is the New Friday, this episode dives into the shift toward a four-day—and even a three-day—work week, offering strategies for better work-life balance. Discover the history and cultural shifts that support shorter work periods and learn how to align your career with personal goals. Whitney and Joe discuss redefining productivity metrics, strategic time management, and the power of breaks and purposeful routines. You’ll also hear about practical exercises like the 'plus one minus one' life menu and discover your sprint type for improved efficiency.Connect with Joe Here:Facebook LinkedIn Instagram YouTube Website Resources:Practice of The Practice MembershipThursday is the New Friday: How to Work Fewer Hours, Make More Money, and Spend Time Doing What You Want (BookBE THE FIRST TO KNOW - - Website Success for 2025: A 3-Part Series to Build Your Client-Attracting WebsiteIn this episode:Joe's Personal Experience with a Three-Day Work WeekThe History and Evolution of the Work WeekInternal Inclinations of Top PerformersPrioritizing Tasks for Maximum ROIChallenging Hustle Culture with NeuroscienceChallenging the Hustle CultureThe Plus One Minus One ExerciseMaximizing Weekend RejuvenationUnderstanding Vigilance DecrementOptimizing Work with Micro BreaksIdentifying Your Sprint TypeJoe's Resources and Final ThoughtsSpecial Announcement: 2025 GoalsLooking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:Read My BlogDownload My Free ResourcesLearn About The Wellness Pro Website System

In this episode, join Whitney as she welcomes Jennie Wright, a lead generation expert, to share her tips on automated lead generation and email list building. You'll discover Jennie's innovative 'list injection method' for adding thousands of leads ahead of a launch, ensuring consistent business growth. Learn to reduce unsubscribe rates, maintain engaging email tones, and choose the right email marketing platforms. The episode also covers the importance of creating dynamic lead magnets, hosting successful events like webinars and summits, and leveraging collaborations, bundles, and podcast guesting to drive engagement. Whether you're a seasoned marketer or new to these concepts, you'll find practical guidance and inspiring success stories to elevate your lead-generation efforts. Tune in for a friendly, insightful session, and get ready to power up your marketing strategies!Connect with Jennie Here:WebsiteInstagramFacebookLinkedInResources:Jennie's FreebieEpisode 31Episode 13In this episode:Diving into Lead GenerationUnderstanding List BuildingEmail List Management TipsRedefining Lead GenerationAutomation Tools and PlatformsSetting Up Automated Lead Capture FormsRemoving Friction in Lead GenerationCreating Dynamic Lead MagnetsThe Importance of Client ExperienceEffective List-Building StrategiesLeveraging Collaborations and EventsThe Power of SegmentationSuccess Stories and Final TipsLooking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.

In this podcast episode, Janice Hostager, a seasoned marketing strategist and fractional CMO, shares her expertise in developing effective marketing strategies. She introduces her Trail to the Sale™ framework, guiding businesses through step-by-step strategies. The discussion includes common marketing pitfalls, the importance of understanding the buyer's journey, and techniques for different stages of the marketing funnel: awareness, consideration, comparison, and sale. Janice emphasizes knowing your ideal customer, tailoring marketing efforts, nurturing customer relationships post-sale, and leveraging referrals. Drawing from her extensive experience, Janice offers a downloadable workbook to help listeners map out their marketing path.Connect with Janice Here:https://www.facebook.com/janicehostagerhttps://www.instagram.com/janicehostagermarketing/https://www.linkedin.com/in/janice-hostager/https://www.youtube.com/c/JaniceHostagerhttps://janicehostager.com/ and https://myweeklymarketing.comResources:https://janicehostager.com/small-business-marketing-plan/In this episode:Janice's journey and approach to strategyThe Trail to the Sale framework and the stagesEvaluating low-cost productsDiscovery calls and handling objectionsUpselling, customer service, and post-sale strategiesNurturing relationships and encouraging referralsCommon mistakes and tailoring strategiesLooking for more? Here are 3 ways to get my support in helping your health or wellness business grow and thrive:Read My Blog: Get practical, easy-to-follow advice and tips to make growing your online business easier - find articles about finding your first clients, copywriting, branding, sales and marketing advice, and so much more. Dive in here.Download My Free Resources: From clarifying your brand, to defining your services and more, download my workbooks and guides that will finally give you the clarity you need to make real, lasting progress in your business. Access the resources here.Learn About The Wellness Pro Website System: In our 6-week live group program, my team and I help you create a beautiful, strategic website that not only looks great, it helps you get more clients, too! Your website is your online storefront, and through recorded lessons, group calls, templates, and hands-on support throughout the program, we help you ensure your website shows off your true value, and will support the growth of your business for years to come. Learn more here.