The Future of Fashion by Vogue Business
Influencer marketing’s 2020 turning point
Season 1, Ep. 6
In the sixth episode of The Future of Fashion podcast, host Hilary Milnes speaks to Raissa Gerona, chief brand officer of Revolve, and influencer Kinya Claiborne about the year that changed creator marketing.
Fashion’s new tastemakers
Season 2, Ep. 11
On The Future of Fashion: The Innovators podcast, executive Americas editor Hilary Milnes speaks to Jenny Campbell, CMO of Kate Spade, and PayPal’s Greg Lisiewski on fashion’s outlook led by Gen Z trend setters. Gen Z set industry trends. That’s influenced how Kate Spade shows up online, what products are best-sellers and the e-commerce and retail strategies the brand invests in, says CMO Jenny Campbell. At the same time, the role of the CMO has changed, requiring insight over areas like customer service and clienteling to storytelling on platforms like YouTube and TikTok.Campbell joined Vogue Business’s The Future of Fashion: The Innovators podcast along with Greg Lisiewski, PayPal’s VP and GM of global pay products, to discuss how e-commerce and retail are changing alongside this emerging customer.
OTB’s Renzo Rosso: ‘Fashion is a magic industry’
Season 2, Ep. 10
Renzo Rosso is still building. The founder of Diesel and chairman of OTB, the Italian luxury group, led the acquisition of Jil Sander earlier this year and more M&A isn’t off the table. In seeking out brands that will be a fit for OTB, which he says is an alternative to the larger French luxury conglomerates, he looks for talent, creativity and “bravery”. (OTB stands for Only The Brave.)
Poshmark co-founder Tracy Sun: Social, sustainability are key to resale
Season 2, Ep. 9
Poshmark co-founder Tracy Sun joins the Vogue Business Future of Fashion: The Innovators podcast to discuss an upcoming partnership with Snapchat that will broaden the company’s reach, its outlook on sustainability and the potential of working with brands directly.