The Entrepreneur’s Ecosystem


Maximizing Potential Through SEO with Brittany Herzberg

Ep. 31

You’ve put your blood, sweat, and tears into your online business, but you’re still not seeing your hard work translate to the results you deserve. But there’s good news: Through a little manipulation of the algorithm and some quality words from clients, you may just be on your way to seeing your efforts thrive. 

Today, we’re joined by Brittany Herzberg, the copywriter that holistic health and wellness professionals turn to when they want to see themselves turn up as the answer to a Google search. She’s mastered the art of procuring clients who feel like friends and turning them into a valued returning base. 

Tune in and listen to episode 31 of The Entrepreneur’s Ecosystem. Brittany is telling us all about building a practice of dream clients by enlisting the help of your website words and showcasing your individual personality. We also talk about how Brittany maintains balance with her massage therapy practice and her copy work and why client testimonials are so very important.

In This Episode, You Will Learn:

  • How Brittany got started as a copywriter and learning SEO (08:37)
  • A breakdown of SEO and it’s value in client testimonials (14:54)
  • How to ask for client testimonials (25:32)
  • What to look for in testimonials to optimize SEO (32:04)
  • Other SEO tips and tricks (35:43)
  • Brittany’s take on satisfying the humans and the bots (39:45)


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More Episodes


What You Really Need To Do To Be Successful On Social Media with Sophia Parra

Ep. 35
How are you using social media to actually connect with people? So much of our time is spent coming up with concepts for attention-grabbing posts, but there is so much more untapped potential for online connection and community building.Today, we’re joined by the amazing Sophia Parra. She is a social media strategist who understands what it takes to create exceptional results when it comes to  increasing a brand’s following, engagement, and reach. Sophia has helped her clients triple the attendance at their events, go from 800 followers to 50k followers, and created opportunities for them to be featured on a variety of digital mediums. She is the creator of the online subscription, WHAT THE HECK TO POST, where she teaches members how to stop falling victim to the algorithm and leverage their leads in the DM’s.Tune in and listen to episode 35 of The Entrepreneur’s Ecosystem. Sophia talks with us about her career switch from operating an agency to launching her membership subscription. You will hear a personal experience that changed how she views success, when she began to build WHAT THE HECK TO POST, how you can build relationships on social media, the myth about consistency, and more.In This Episode, You Will Learn:How Sophia applies her Human Design to her business process (4:39)How Sophia’s definition of success has changed (23:57)When Sophia began to create her online subscription (26:54)Ways to build relationships on social media (31:44)How Sophia organizes her leads in the DMs (42:34)The myth around consistency (57:16)Connect with ​​SophiaOnline Subscription - What The Heck To PostDownloadable PDFAffiliate LinkTell us what you want us to talk Out Your Own Unfair with Chanti: WebsiteFacebookInstagramConnect with Dawn:WebsiteInstagramLinkedInSome of our quiz funnels:

Combining Soul & Strategy in Entrepreneurship with Jenna Faye Madden

Ep. 34
As entrepreneurs, we can lose sight of the root of our mission as our responsibilities rise and stress surrounding the business grows. Creating new processes, establishing a vision, and understanding the power of manifestation, will help us to lead with our soul.Today, we’re joined by the incredible Jenna Faye Madden. As the CEO of Soul Meets Strategy, Jenna helps conscious entrepreneurs to stay connected to their vision, earn more money, and grow as a leader. Through immersive, transformational events and online programs, Soul Meets Strategy helps service-based entrepreneurs to streamline their business and ensure that the tasks they are focused on will help them fulfill their mission.Tune in and listen to episode 34 of The Entrepreneur’s Ecosystem. Jenna shares so much wisdom around empowering yourself as an entrepreneur and service-based leader. You will hear what she describes as the disempowering loop entrepreneurs can get stuck in, what the common blocks are that she sees within clients, why it’s important to stay connected to your vision, and so much more.In This Episode, You Will Learn:Jenna’s explanation of the disempowering loop for entrepreneurs (12:12)A common block Jenna sees in entrepreneurs (16:04)Why hypervigilance is the opposite of curiosity (25:30)The importance of feeling connected to a vision as a business leader  (36:22)Jenna’s advice of how to contribute to the results you want to see (56:08) Connect with ​​JennaWebsiteLinkedInSoul Meets Strategy Podcast FacebookTell us what you want us to talk Out Your Own Unfair Connect with Chanti: WebsiteFacebookInstagramConnect with Dawn:WebsiteInstagramLinkedInSome of our quiz funnels:

Challenges & Learnings From Building An Agency Team with Michal Eisikowitz

Ep. 33
One of the most challenging parts about being an entrepreneur is building your team. Finding great people with the skills you are looking for that are also aligned with your values and expectations, is no easy task.Today, we’re joined by Michal Eisikowitz. Michal is an amazing B2B SaaS Conversion Copywriter, Website Specialist, Founder and CEO of CopyTribe which is a copywriter training program, and the Founder and CEO at Michal Eisikowitz Copywriting. From starting her agency as a team of one, Michal has since grown her team while also growing her family. The challenges and lessons that Michal has learned while balancing  her entrepreneurial and motherhood experiences are ones we can all learn from.Tune in and listen to episode 33 of The Entrepreneur’s Ecosystem. Michal gives us the update on where she is at in her business and her copywriting training programs. She talks about the importance of building confidence in female copywriters, what the difference is between an agency and micro agency, the challenges she has encountered while building her team, addressing the guilt she feels as a mother and entrepreneur, and more.In This Episode, You Will Learn:Michal’s current update on her business and how she juggles her time (10:20)How Michael is focused on helping copywriter’s build confidence in (16:50)Michal’s reflection on the challenges and lessons she has experienced while building her team (21:53)When Michal realized that she needed to bring on team members (28:28)Michal’s thoughts on navigating feeling guilty as a mother and business owner (43:50)One tool that Michal relies on for communicating with her team and clients (49:13)Connect with ​​Michal EisikowitzWebsiteLinkedInTell us what you want us to talk Out Your Own Unfair with Chanti: WebsiteFacebookInstagramConnect with Dawn:WebsiteInstagramLinkedInSome of our quiz funnels: