It's a Good Life

Click here to listen to the full episodeWhether it’s a listing appointment or a first date, there are times when you know early on a deal isn’t in the cards, but it’s too early to call it off. What results is often a great story, one to tell and retell for years to come. In this short episode, Brian Buffini talks about the time he and his wife tried to find a new family pet and ended up with a story they still laugh about to this day. You’ll learn why it’s important to speak the same language as your guard dog, the importance of asking questions and why it’s essential to have a laugh, even when the circumstances aren’t the greatest.“At the end of the day, worry less. Trust more in the process and enjoy the journey.” — Brian Buffiniitsagoodlife.com

In today’s complex real estate market, you need to raise your game and be more professional than ever before. In this special episode, Brian outlines current market conditions, talks to NAR Chief Legal Officer and Chief Member Experience Officer Katie Johnson, and introduces a brand-new training program that will separate the pros from the amateurs in the industry. YOU WILL LEARN:The most up-to-date research on market conditions.   The new rules of real estate and some intricacies of the NAR settlement.·      How the CFSP training program will raise the bar for the entire industry.MENTIONED IN THIS EPISODE: Become a Certified Full-Service ProfessionalDo It N.O.W. NAR The Peak Experience“Unreasonable Hospitality,” by Will Guidara  NOTEWORTHY QUOTES FROM THIS EPISODE: “The big push for this year will be in the Fall.” – Brian Buffini “You've got to be planting seeds with your database, with your customer base, with the relationships you have.” – Brian Buffini “People have gotten somewhat immune to the rates; people are getting a lot of help with their down payments; demand is still super high.” – Brian Buffini “We have a generation of Realtors without the skills to deal with a normal market. And the pros who've been around a long time haven't practiced those skills.” – Brian Buffini “There will be a significant reduction in the number of agents in the marketplace.” – Brian Buffini “There is a radical need for professionalism.” – Brian Buffini “You need to have a unique selling proposition. And you have to be able to articulate your value.”– Brian Buffiniitsagoodlife.com

Click here to listen to the full episodeEven the best coaches need little a bit of coaching themselves from time to time. In this case, Brian received priceless advice from top college football coach, Lou Holtz while playing golf at the world-renowned Augusta National Golf Club. While the trip was intended to lift Brian’s spirits after he lost his home and belongings, including his golf clubs, in the wildfires that tore through San Diego in 2007, things didn’t go according to plan. You’ll hear how tough words can bring out your best, the importance of perspective and why excuses never make up for a lack of practice. Most importantly, it’ll encourage you to ask yourself: What would your life look like if you took away some of the excuses?“What would your life look like if you took away some of the excuses?” — Brian Buffini"He loved me enough to do the hard thing and made me better than I was setting myself up to be." Brian Buffini“A coach can pull more out of you than you can pull out of yourself.” — Brian Buffiniitsagoodlife.com

How can a golf tournament help you to overhaul and upgrade your business? In this episode, Brian explains how attending the Masters Tournament impacted him both personally and professionally and shares the lessons that can help to rejuvenate and elevate any business. YOU WILL LEARN:·     Why you must commit to excellence. ·     Why high standards are so powerful. ·     How to extend next-level hospitality. MENTIONED IN THIS EPISODE:Do It N.O.W. campaignMid-year Bold Predictions Certified Full-Service Professional (CFSP) program“Unreasonable Hospitality,” by Will Guidara S2E196 10 Weeks With Wooden  MasterMind The Peak Experience NOTEWORTHY QUOTES FROM THIS EPISODE: “Excellence is to do a common thing in an uncommon way.” – Booker T. Washington “Excellence needs to be consistent.” – Brian Buffini “There is no magic in magic. It’s all in the details.” – Walt Disney“It’s the little details that are vital. Little things make big things happen.” – Coach John Wooden “True hospitality consists of giving the best of yourself to your guests.” – Eleanor Rooseveltitsagoodlife.com

Click here to listen to the full episodeIn today’s culture, many people find themselves endlessly struggling to manage their finances. They work more just to spend more and, as a result, end up where they’ve always been — trapped! In this episode, recorded live at MasterMind, Brian gives ideas and principles to help you make a quantum leap in your finances, get ahead of the game and escape the economic rat race for good! Inspirational quotes from today’s interview:“The culture’s view of financial success is this: work more, buy more.” — Brian Buffini“You’re working for bills that are coming in the future for decisions you made in the past.” — Brian Buffini“You can’t borrow your way to a fortune.” — Brian Buffini“Invest in what you know...if you can’t pronounce it, don’t invest in it!” — Brian Buffini“Investing should be more like watching paint dry or watching grass grow. If you want excitement, take $800 and go to Las Vegas.” — Paul Samuelson“There are only two reasons to invest in real estate: cash flow and appreciation...you have to decide the purpose of your investment.” — Brian Buffini“The person who doesn’t know where his next dollar is coming from usually doesn’t know where his last dollar went.” — Anonymous“You have to take care of the dollars so you can take care of the hundreds. You have to take care of the hundreds so you can take care of the thousands. You have to take care of the thousands so you’re able to take care of the millions.” — Brian Buffiniitsagoodlife.com

Today’s world can often feel cluttered, complicated and chaotic. With so many distractions and demands to contend with, it’s easy to get stressed and overwhelmed. In this episode, Brian shares how to identify and prioritize what really matters to you so that you can simplify and live the good life. YOU WILL LEARN:·     The symptoms of a complicated life.·     Why simplicity matters.·     The KISS method. MENTIONED IN THIS EPISODE: MasterMind S2E156 Ready, Set, Goal! S2E158 How to be a Goal Getter “Don't Sweat the Small Stuff,” by Richard Carlson NOTEWORTHY QUOTES FROM THIS EPISODE: “Complexity is your enemy. Any fool can make something complicated; it’s hard to keep things simple.” – Richard Branson “It is not enough to be busy; so are the ants. The question is: What are we busy about?” – Henry David Thoreau “When things are simpler, it creates that sense of contentment. You have more time for yourself and others; you live by what you value.” – Brian Buffini“The difference between successful people and really successful people is that really successful people say no to almost everything.” – Warren Buffet “Keep the closet clean, keep the mind clean, keep the desk clean. This is how you simplify your life.” – Brian Buffiniitsagoodlife.com

Click here to listen to the full episodeJocko Willink is a decorated retired Navy SEAL officer, author and cofounder of Echelon Front. In this episode, Brian interviews Jocko about the leadership principles he learned on the most dangerous battlefields in the world. Jocko outlines how effective leadership is the most important factor in whether a team succeeds or fails. If you want to lead - and win - then this podcast is a must! Inspirational quotes from today’s interview:“The good performers are the highly disciplined individuals.” – Jocko Willink“Nothing happens without discipline. Nothing happens without fundamentals. No excellence happens in any capacity.” – Brian Buffini“I look at discipline as a non-negotiable fact that I will carry out.” – Jocko Willink“All your excuses are lies that you tell yourself. Don’t negotiate with weakness; just destroy it.” – Jocko Willink“As a human being, you can rationalize any behavior. Don’t do it.” – Jocko Willink“If you’re undisciplined, you can’t expect to have any high standards for anyone else.” – Jocko Willink“Discipline inside your organization will actually give you freedom.” – Jocko Willink“As a leader, you’ve got to be able to communicate well with your team.” – Jocko Willinkitsagoodlife.com

What are the common traits of people who live remarkable and fulfilling lives? In this episode, world-renown tech titan Guy Kawasaki reveals the three pillars that can help you to transform from average to exceptional, live the life you’re meant to and make a difference in the world. YOU WILL LEARN:·     Why a growth mindset is vital.·     How you can develop grit.·     How to embody graciousness. MENTIONED IN THIS EPISODE: Guy Kawasaki Remarkable People podcast“Think Remarkable,” by Guy Kawasaki“Mindset,” by Carol Dweck “If You Want to Write,” by Brenda UelandRockyNOTEWORTHY QUOTES FROM THIS EPISODE: “There's this distinction between people who have a growth mindset and people who have a fixed mindset.” – Guy Kawasaki     “Grit means that you are happily persevering and happily continuing something, even though it's difficult.” – Guy Kawasaki    “Anything that's worth doing, you’ve got to do it well, and you have to pay the price.” – Guy Kawasaki    “You’ve got to work hard and you’ve got to grind.” – Brian Buffini     “A great leader is outside of himself or herself and understands that he or she is not the center of the universe.” – Guy Kawasaki   itsasgoodlife.com

Click here to listen to the full episodeIn striving to succeed and reach their goals, many people experience a challenging balancing act between their emotions and their logic. In this episode, Brian examines the reasons for this internal tug of war and teaches how to achieve more balance and live the good life.  YOU WILL LEARN:·     The 5 emotions we experience in our business lives.·     The 5 logical tug of war partners.·     The best ways to manage these internal conflicts. MENTIONED IN THIS EPISODE: The Peak Experience NOTEWORTHY QUOTES FROM THIS EPISODE: “There's no such thing as balance. What there is, is balancing.” – Brian Buffini   “Contentment is resting in the goals that have been achieved.” – Brian Buffini     “Every goal set and achieved needs to be celebrated.” – Brian Buffini    “Sometimes you can be so focused on the results that you miss out on what the magical part is, which is the journey.” – Brian Buffini     “When we're balancing, the war within is no longer a war. It's more of a quibble. It's more of a challenge. It's more of a daily adjustment.” – Brian Buffini   itsagoodlife.com