Rocky Mountain Marketing

The holiday season is here, and your social media feeds are about to light up with festive cheer. But let’s be real—how many “Happy Holidays” posts actually make you pause and engage? In this episode, we’re sharing proven strategies to help your holiday content rise above the noise and truly connect with your audience.From ditching generic Canva templates to adding personal, heartfelt touches, this episode covers everything you need to know to create authentic and impactful posts. Whether you’re sharing your team’s holiday traditions, reflecting on the year, or highlighting ways your brand is giving back, your content should showcase your unique story and values.What You’ll Learn in This Episode:The power of authenticity in creating memorable holiday content.Top-performing holiday post ideas to boost engagement.The perfect timing to maximize reach and interaction.Inclusive practices to make your holiday content resonate with everyone.It’s time to make your holiday social media presence shine and leave a lasting impression on your audience.Tune in to this episode of Rocky Mountain Marketing QuickCast for actionable tips to elevate your brand during the holiday season. Start getting sponsors for your podcast and make a difference in your business.http://www.sponsoryourpodcast.com/Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#SocialMediaStrategy #HolidayMarketing #ContentCreationTips #MarketingForEntrepreneurs #AuthenticBranding #EngagementBoost #FestiveMarketing #HolidaySocialMedia #SmallBusinessMarketing #ContentThatConnects

If you've ever felt overwhelmed by the challenges of building a business, you're not alone—I’ve been there too. In this episode, I share my journey of building a successful social media business over the past 8 years. I open up about the strategies I’ve used to overcome uncertainty, embrace growth, and set meaningful goals that drive success. Tune in and let me share actionable insights that can help you on your entrepreneurial journey!In this episode, you will be able to:Master the art of building a successful social media business from scratch.Unveil the secrets to entrepreneurial growth and resilience during the pandemic.Unleash the power of hiring your first business coach to elevate your entrepreneurial journey.Craft foolproof strategies for achieving podcast production success.Unveil the roadmap to setting and achieving business goals for 2025.Start getting sponsors for your podcast and make a difference on your business.http://www.sponsoryourpodcast.com/Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#katiebrinkley #anniversary #mindset #businessgrowth #uncertainty #fear #mindset #podcast #marketingpodcast #digitalmarketing #podcaster #Quickcast #businessowner #entrepreneur #entrepreneurlife

This week on Rocky Mountain Marketing, I’m joined by Wave Wyld, the “Queen of TikTok,” to explore how this platform has evolved far beyond short-form videos. Whether you’re new to TikTok or a seasoned user, you’ll leave this episode with actionable tips to grow your audience and business.What You’ll Learn in This EpisodeWhy TikTok’s photo carousels are a game-changer for storytelling and engagement.How live streaming on TikTok is gamified and monetized for creators.The value of TikTok Stories and Thoughts for staying top-of-mind.Tips for building community through DMs on TikTok.Creative ways to repurpose content across platforms.Wave’s two-photo carousel strategy that works wonders for podcasters.Don’t Miss OutWave Wyld’s TikTok Mastery membership is your ticket to TikTok success! Join now at wavewyld.com/tiktokmastery.Start getting sponsors for your podcast and make a difference on your business.http://www.sponsoryourpodcast.com/Visit Wave Wyld’s social media pages:Website: https://www.wavewyld.com/LinkedIn: https://www.linkedin.com/in/wavewyld/Instagram: https://www.instagram.com/wavewyld/Tiktok: https://www.tiktok.com/@wavewyld Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#TikTok #TikTokStrategy #PodcastStrategy #ContentCreation #EntrepreneurLife #DigitalMarketing #Trends #Strategies #BusinessOwners #SmallBusiness #CEO #WaveWyld #Stories #Thoughts #Carousel #TiktokUpdate

Are you ready for a game-changing revelation about Facebook that could transform the way you do business? Imagine if your personal profile could become a powerhouse for your brand's growth. It's not just a dream – it's happening now. Get ready to uncover the unexpected twist that Facebook has in store for entrepreneurs and business professionals. Brace yourself for a shift that could skyrocket your business presence on the platform. Key Points Covered:Introduction to Professional Mode: Professional Mode allows users to access business-like tools on their personal profiles, including Insights, monetization options, and ad capabilities.Benefits of Professional Mode: Offers audience and post insights—useful for those using Facebook for business purposes.Choosing Between Classic Mode and Professional Mode: Classic Mode is for users wanting a more private experience; public followers will be removed if this mode is selected. Professional Mode is ideal for those seeking public engagement, growth, and access to business tools.Why Keep a Business Page? Katie advises that although Professional Mode brings some business page features to personal profiles, maintaining a business page is still useful, especially for ads and building a credible business presence on social media.Facebook's Push for Professional Mode: Evaluate your Facebook use: Are you aiming to grow an audience or keep things personal? For those interested in maximizing reach and analytics, Professional Mode is a valuable switch.Curious to learn more? Stay tuned for the eye-opening details that could revolutionize your Facebook marketing game.Start getting sponsors for your podcast and make a difference on your business.http://www.sponsoryourpodcast.com/Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://nextstepsocial.agency/Linkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/@rockymountainmarketingpodcastInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab

Does this sound familiar? You've been told that the key to podcast success is having a large number of downloads. But let's face it, you're feeling the frustration of putting in the work, only to see minimal results and struggling to grow your audience. It's time to ditch the outdated advice and discover the real secret to podcast growth on a budget. In this episode, you will be able to:Maximize Your Impact: Starting a Podcast on a BudgetElevate Your Reach: Benefits of Live Streaming for BusinessesCatapult Your Audience: Growing Your Podcast AudienceHarness the Power: Amazon Influencer Program for PodcastersFoster Community Connection: Engaging with Your Podcast CommunityGet ready to unlock the proven strategies that will take your podcast engagement and audience to new heights without breaking the bank. Let's dive in and transform your podcasting journey for the better.Start getting sponsors for your podcast and make a difference on your business. http://www.sponsoryourpodcast.com/Visit Chris Stone's social media pages:Website: https://castahead.net/LinkedIn: https://www.linkedin.com/in/chrisstoneatl/Youtube: https://www.youtube.com/@castaheadLearn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#PodcastStrategy #ContentCreation #ShowNotes #Podcast #PodcastLaunch #PodcastingforBusiness #PodcastProducer #PostProduction #EntrepreneurLife #CastAhead #BusinessOwners #SmallBusiness #CEO #ChrisStone #Strategy #Marketing

I wanted to share an exciting story about one of my marketing clients. They run a podcast with a small but dedicated listener base, around 50 downloads per episode. Recently, through some strategic positioning and partnership building, they landed a $15,000 sponsorship deal! In this episode, you will be able to:Create irresistible podcast content that attracts sponsors and boosts revenue.Foster a dedicated podcast community that keeps coming back for more.Develop compelling sponsorship packages that captivate potential sponsors.Integrate sponsor values seamlessly into your podcast for authentic partnerships.Master the art of pitching podcast sponsorships with confidence and finesse.Start getting sponsors for your podcast and make a difference on your business. http://www.sponsoryourpodcast.com/The key moments in this episode are:00:00:00 - Understanding Sponsorship Value00:03:21 - Making Your Podcast Sponsorable00:04:17 - Creating Sponsorship Packages00:05:36 - Maintaining Creative Control00:06:40 - Reaching Out to Brands Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#podcastsponsors #sponsorship #podcast #podcaststrategy #growth #businessstrategy #marketing #campaign #masterclass #podcastlaunch #monetizeyourpodcast #downloads #podcastanalytics #data #pitching #podmatch #getpaid #sidehustle

Did you know that your podcast show notes can be a powerful tool to drive more engagement and establish your authority in your niche? Crafting informative and valuable show notes can not only enhance your audience's experience but also build credibility as an expert in your field.In this episode, you will be able to:1. Uncover the secrets to launching a podcast that captivates your audience and boosts your business's visibility.2. Master the art of crafting compelling podcast show notes that keep your listeners engaged and coming back for more.3. Unleash the power of repurposing your podcast content to skyrocket your marketing efforts and expand your reach.4. Amplify your network by strategically leveraging guest appearances on popular podcasts.5. Learn to create irresistible call-to-actions that drive action and engagement from your podcast audience.Let's transform your podcast's reach and engagement with compelling show notes.Get your free show notes template here: https://podcastabundance.com/shownotestemplate/Visit Virginia Elder's social media pages:Website: https://reachingabundance.com/LinkedIn: https://www.linkedin.com/in/virginiaelder/Youtube: https://www.youtube.com/@ReachingAbundanceLearn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#PodcastMarketing #ContentCreation #ShowNotes #Podcast #PodcastLaunch #PodcastStrategy #PodcastProducer #PostProduction #EntrepreneurLife #FinancialServices #BusinessOwners #SmallBusiness #CEO #CRAFT #Strategy #Marketing

Have you ever found yourself wondering how some LinkedIn posts seem to effortlessly rack up hundreds of likes and comments? It's all about the engagement, and I've got the inside scoop on how you can boost your presence on this professional platform.In this episode, you will be able to:Enhance Your LinkedIn Engagement: Uncover effective strategies to boost your engagement on LinkedIn and stand out in your professional network.Optimize Your LinkedIn Profile: Learn the best tips and techniques to optimize your LinkedIn profile and make a lasting impression on potential connections and employers.Create Engaging Content for LinkedIn: Discover innovative content ideas that will captivate your audience and drive increased interaction on your LinkedIn posts.Crack the LinkedIn Algorithm: Master the techniques to understand and leverage the LinkedIn algorithm to amplify your reach and visibility on the platform.Measure Your LinkedIn Engagement Rate: Gain insights into effectively measuring your LinkedIn engagement rate and understand the impact of your activities on the platform.Learn more about Katie and Next Step Social Communications:Speaking: https://katiebrinkley.com/Website: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/@rockymountainmarketingInstagram: https://www.instagram.com/iamkatiebrinkley/Facebook: https://www.facebook.com/groups/socialprofitlab#linkedinupdate #linkedinnews #engagement #community #algorithm #linkedinprofile #katiebrinkley #podcast #socialmedia #bubsinessgrowth #businesssuccess #mindset #data #smallbusiness #CEO #teamleader