PR 360

Share

What the Game Industry Looks Like with Kitecaster’s Ed Zitron

Ep. 46

In This Episode…

We talk with Kitecaster’s Ed Zitron. This week we take a closer look at the gaming industry. Where it’s going, what messaging mishaps have happened, and how to be a better PR person in the gaming industry.


Show Notes

·        [00:40] Are you a coffee or tea drinker?

·        [01:10] It seems the gaming was doing better during COVID-19, where do you think the gaming industry is going? 

·        [05:55] Another example of COVID-19 related delays is Cyberpunk 2077

·        [07:55] How do PR pros redirect a negative rumor into something positive?

·        [13:26] What Going Gold means

·        [14:01] How PR pros better message their games?

·        [18:36] Understanding the gaming culture

·        [19:25] Personal story about people not understanding gaming culture

·        [20:44] How do PR pros take that harsh criticism and make a better product?

·        [24:03] What do you think will happen to the industry as a whole if Epic wins their lawsuit against Apple?

·        [28:55] What do you think about cloud gaming?

·        [33:40] Do you see a decline in gaming media?

·        [36:15] Do you see the podcaster, Youtubers, etc. becoming the new gaming media?

·        [36:53] If you could create a console what would you have in it?

·        [37:44] Final thoughts

People and Companies, We Mentioned in the Show

·        Ed Zitron was our guest today. Learn more about Kitecaster.


Episode Length: 39:17

Thanks so much for tuning in. Join us again next week for another episode!

Download Options

·        Listen and subscribe to Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player for free!

·        If you enjoyed this episode, leave us a review!

Contact Us!

 

●      If you want to get involved, leave us a comment!

●      Visit us and give us a ‘like’ on our Facebook page!

●      Follow us on Twitter.


Thanks for listening!

More Episodes

1/13/2021

Crafting the Right Message on Social Media with Global Results Communication’s Justin Petruccelli

Ep. 52
In This Episode…This week we talk with Global Results Communications’ Justin Petruccelli. We discuss everything about content, how brands can navigate the social media space, when it’s the right time to message, and when it’s a wrong time message.Show Notes·[00:54] Are you a coffee or tea drinker? ·[01:10] What’s your favorite creamer?·[01:22] What does make compelling content in 2020?·[06:08] How should brands figure out when to say something and when not to say something? ·[10:02] How can brands write to their audience without upsetting most of them?·[12:28] Should PR pros learn how to audio and video edit?·[18:54] Technology made it easier for podcast to become popular·[20:21] Where do you think content is going to evlove for brands in the next 5 years?·[27:03] Do you think the written word will become popular again on social media?·[28:58] Do you think we are hitting that content overload?·[34:08] How will increased scrunity on social networks effect brand?·[41:43] If you had a budget that was limitless how would you spend it on content? ·[42:28] Final Thoughts People and Companies, We Mentioned in the Show·Justin Petruccelli was our guest today. Learn more about Global Results Communication.Episode Length: 43:05Thanks so much for tuning in. Join us again next week for another episode!Download Options·Listen and subscribe to Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player for free!·If you enjoyed this episode, leave us a review!Contact Us!●If you want to get involved, leave us a comment!●Visit us and give us a ‘like’ on our Facebook page!●Follow us on Twitter.Thanks for listening!
1/6/2021

Getting the Most Out of LinkedIn with John C. Morley

Ep. 51
In This Episode…We talk with LinkedIn expert John C. Morely about coffee, tea, the annoying things people do on LinkedIn, the future of LinkedIn, and one killer feature LinkedIn should create!Show Notes·[00:45] Are you a coffee or tea drinker?·[03:16] Do you think a lot of these social media companies are losing their uniqueness? ·[04:34] Do you think people are using LinkedIn to its full advantage? ·[06:23] Pet peeves on LinkedIn ·[07:33] LinkedIn emoji tip·[10:38] Podcast Promoters annoy Brett·[12:03] How do brands create their own stories on LinkedIn·[19:52] How Brett figures out who is going to hard sell him on LinkedIn·[22:14] How can businesses thrive on LinkedIn·[26:04] LinkedIn is about bringing value·[30:08] Do you think LinkedIn has a better opportunity of creating more professional virtual events?·[31:49] If you could create one killer feature for LinkedIn what would it be? ·[33:37] Final ThoughtsPeople and Companies, We Mentioned in the Show·John C Morley was our guest today.Episode Length: 35:08Thanks so much for tuning in. Join us again next week for another episode!Download Options·Listen and subscribe to Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player for free!·If you enjoyed this episode, leave us a review!Contact Us!●If you want to get involved, leave us a comment!●Visit us and give us a ‘like’ on our Facebook page!●Follow us on Twitter.Thanks for listening!
12/29/2020

Creating a Memorable Virtual Event with Carla Fitzgerald

Ep. 50
In This Episode…We talk about virtual events: how they are so prevalent, why they lack impact, how can we create engagement, and how being too buzzwordy can hinder your PR and marketing initiatives.Show Notes·[00:57 ] Are you a coffee or tea drinker? ·[01:35] What are some of the biggest hurdles in the B2B tech sector for PR pros?·[05:03] Do you think VR should become part of the virtual events? ·[06:57] How can PR pros and event planners make virtual events better in 2021? ·[10:19] What are some ways PR pros could use the content for events?·[12:24] Could PR pros use a “choose your own adventure” with events using MS Teams, Discord, and Slack?·[14:31] What do you think needs to change for PR pros when messaging products?·[19:02} Are B2B tech companies facing material shortages and how can they message their customers about these shortages?·[22:22] How would you help the business when shortages happen?·[24:50] What trends are you seeing in the B2B tech sector?·[26:35] What advice do you have for those PR pros that want to be C-level executives?·[30:00] If you could create a virtual event how would you create it?·[32:08] Final ThoughtsPeople and Companies, We Mentioned in the Show·Carla Fitzgerald was our guest today. Learn more about Carla Fitzgerald.Episode Length: 33:00Thanks so much for tuning in. Join us again next week for another episode!Download Options·Listen and subscribe to Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player for free!·If you enjoyed this episode, leave us a review!Contact Us!●If you want to get involved, leave us a comment!●Visit us and give us a ‘like’ on our Facebook page!●Follow us on Twitter.Thanks for listening!