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What does the post pandemic strategy look like from Stantec Danny Craig APR

Ep. 25

In This Episode…

This week we are talking to Danny Craig APR of Stantec. We talk about video production, post pandemic strategy, podcasting, digital content, PRSA and more! If you are a PR pro that needs some guidance on how to handle the opening up of your business, this episode is for you!


Show Notes

●      [00:50] Are you a coffee or tea drinker?                   

●      [01:33] What has been some of your greatest accomplishments as a PR pro?                    

●      [05:33] What are some of the problems/roadblocks you see in the PR industry?               

●      [10:54] What are the current trends you in the PR industry?           

●      [17:11] Do you think having employee influceners help?

●      [18:23] Do you think PR pros should starting learning about video production?

●      [23:28] How much more and PR pros relying on content creation?

●      [26:35] Do you think PR strategies will only focus on digital content in the future?

●      [28:12] How should PR pros approach crisis comm?

●      [33:42] What are some good resources to help PR pros write a crisis plan?

●      [37:22} What do you think the communication strategy should look like for the post pandemic?

●      [41:32] What does the future look like for the PR industry?   

●      [44:20] Final thoughts?


People and Companies, We Mentioned in the Show

●      Danny Craig APR was our guest today. Learn more about Stantec


Episode Length: 46:50

Thanks so much for tuning in. Join us again next week for another episode!


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Thanks for listening!

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