PR 360

Share

cover art for Creating Compelling Presentations with Nils Swedlund

6/3/2020

Creating Compelling Presentations with Nils Swedlund

Ep. 20

In This Episode…

Presentation is the key to many aspects of a company’s activities. Everything from a press event, to conferences, and funding. We talk with Nils Swedlund about presentations, alternative presentation software, the future of presentations, and presentation pet peeves. If you’ve always wanted to be better at presenting, this episode is for you!

Time Stamps

● [01:01] Are you a coffee or tea drinker?

● [01:32] What is your favorite presentation software?

● [02:17] Do you have a go-to video editing software, too?

● [02:55] Do you have any favorite social media tools?

● [03:26] Is Twitter being used more in the B2B sector?

● [04:41] How have presentations changed over the past 10 years?

● [08:27] Would you recommend or use alternative presentation software?

● [09:44] What is your philosophy in creating a compelling presentation?

● [11:45] Seem like in everything in PR and marketing you’ve got to have a plan first?

● [12:35] Do you have any presentation pet peeves?

● [14:23] Seem like a lot of college presentation mistakes still happen?

● [15:14] Do you think presentations will be reliant on motion graphics and videos in the future?

● [16:44] What do you think the future of presentation will look like?

● [18:52] Do you think the charisma of the speaker will be more important than the presentation itself?

● [20:12] Do you think event presentation is important for the booth?

● [21:43] Do you think live streaming will make its way into presentations?

● [23:15] Do you think the convergence of digital media make presentations better, or a bigger headache?

● [24:44] What other social networks will be used in presentations?

● [26:05] Do you think LinkedIn will play a bigger with their added live streaming feature?

● [27:20] Do you think AR and VR will be used in presentations?

● [28:37] We’ll see VR presentation soon?

● [28:45] What do you think marketers can learn from presentations in their overall messaging?

● [30:40] Where do you think social media is headed in regards to events and presentations?

● [31:58] What advice can you give people want to be stellar presenters?

● [33:29] Final thoughts?

People and Companies, We Mentioned in the Show

● Nils Swedlund was our guest today.

Episode Length: 34:51

Thanks so much for tuning in. Join us again next week for another episode!

Download Options

● Direct Download: Right-click here and click “Save As” for a direct download.

● Listen and subscribe to Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player for free!

● If you enjoyed this episode, leave us a review!

Contact Us!

● If you want to get involved, leave us a comment!

● Visit us and give us a ‘like’ on our Facebook page!

● Follow us on Twitter.

Thanks for listening!

More Episodes

VIEW ALL

Using Wikipedia Within Your PR Strategy with Lumino’s Rhiannon Ruff

In This Episode…We talk with Lumino’s Rhiannon Ruff about Wikipedia. Yes, the site you use for research but forget to use for your brands. We discuss the reasons why you should use it, why it’s important to put accurate information, why it’s biased, and how it helps brand reputation. If you are wanting to jump into Wikipedia, this is a great episode for you!Show Notes·[00:52] Are you a coffee or tea drinker?·[02:09] Can you give a brief overview of your expertise? ·[03:34] How can brands use Wikipedia?·[05:50] Wikipedia is a long-term strategy, but, how do brands use this to their advantage? ·[07:56] What are the other added benefits for brands?·[09:17] How does Wikipedia work with the content strategy?·[10:42] There is a negative perception of Wikipedia, so, how do you convince brands to use it?·[12:51] How do you convince people that Wikipedia is a great tool and not that biased?·[15:48] Should brand be thinking of Wikipedia as part of their brand reputation?·[17:27] How do PR pro remember not to forget about Wikipedia?·[19:19] What do you think the future of Wikipedia is going? ·[20:22] Fun question: If you could create a new Wikipedia, how would you create it?·[21:25] Final thoughtsPeople and Companies, We Mentioned in the Show·Rhiannon Ruff was our guest today. Learn more about Lumino.Episode Length: 22:46Thanks so much for tuning in. Join us again next week for another episode!Download Options·Listen and subscribe to Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player for free!·If you enjoyed this episode, leave us a review!Contact Us!●If you want to get involved, leave us a comment!●Visit us and give us a ‘like’ on our Facebook page!●Follow us on Twitter.Thanks for listening!

How to Lead a Marketing Team for a For-Proft Company and Its Joining Nonprofit Organization with SureCo Chief Marketing Officer Donald Nosek

In This Episode…We talk with SureCo Chief Marketing Officer Donald Nosek about campaigns, content, team building, how to communicate with introverts and extroverts. Also, how ads will change.Show Notes·[00:50] Are you a coffee or tea drinker?·[01:18] Can you give a brief overview of your expertise?·[05:24] How do you message properly when you’re going to offend one group or the other?·[05:57] How does strategize campaigns for your for-profit business benefit your non-profit?·[07:07] What happens when you get out of alignment? How do you get back in alignment?·[08:14] How do you get your team to work well together?·[10:25] How do you keep a high-functioning team productive?·[14:12] How do you communicate with extroverts and introverts?·[15:14] How do great campaigns and sale initiates help the non-profit?·[16:36] How do you delegate effectively to use your team's strengths?·[18:16] How do you create content for your for-profit and non-profit?·[19:43] What have been your most successful campaigns?·[23:17] Fun question: If you could create your for-profit and non-profit what would it be?·[25:03] Final thoughtsPeople and Companies, We Mentioned in the Show·Donald Nosek was our guest today. Learn more about SureCo.Episode Length: 26:17Thanks so much for tuning in. Join us again next week for another episode!Download Options·Listen and subscribe to Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player for free!·If you enjoyed this episode, leave us a review!Contact Us!●If you want to get involved, leave us a comment!●Visit us and give us a ‘like’ on our Facebook page!●Follow us on Twitter.Thanks for listening!

Getting the Most Value out of Non-Profits with Tina Loncaric

In This Episode…We talk with Tina Loncaric about non-profits. We discuss grassroots outreach, how the pandemic has affected non-profits. We also discuss consulting PR, skills sets for PR pros, and more!Show Notes·[00:44] Are you a coffee or tea drinker?·[01:00] Can you give a brief overview of your expertise?·[01:47] How has grassroots outreach changed since the pandemic? ·[03:31] Is there going to be a bigger push into digital grassroots campaigns? ·[04:48] Has the pandemic helped or hurt non-profits?·[05:39] How can PR pros help with getting more donations to their non-profit?·[06:21] Has being a consultant PR pro changed since the pandemic?·[07:26] What do new consultants need to know working for clients?·[08:07] Is there a way to PR our own skills?·[09:22] How can freelance PR pros ·[10:38] Should PR pro sharpen their skills to create audio, video, and picture content? ·[11:27] Fun question: What is one thing you cannot live without as a PR Pro?·[11:51] Final thoughtsPeople and Companies, We Mentioned in the Show·Tina Loncaric was our guest today.Episode Length: 12:28Thanks so much for tuning in. Join us again next week for another episode!Download Options·Listen and subscribe to Apple Podcasts, Spotify, Google Podcast, or your favorite podcast player for free!·If you enjoyed this episode, leave us a review!Contact Us!●If you want to get involved, leave us a comment!●Visit us and give us a ‘like’ on our Facebook page!●Follow us on Twitter.Thanks for listening!