Paperback Perfumes

“Now, I see that every relic, however battered, every scratch on every knick-knack, is engraved with a timeless story of someone's life.” - Eve Makis, The Spice Box Letters Hosting this conversation with Alina Tadevosyan gave me the chance to learn about the powerful themes of Armenian cultural: resilience, identity and heritage preservation. Alina shared how everyday acts of cultural expression — from cooking traditional Armenian dishes to celebrating family milestones — function as meaningful forms of resistance and survival. We explored the role of storytelling in keeping collective memory alive and why these traditions remain essential to the Armenian community today.Alina also spoke about founding ARAKYÁL, the luxury fragrance house she launched in 2025, inspired by her Armenian roots and the ancient spirit of her homeland. A lifelong creative, she has worked across classical singing, fashion design, graphic design and art direction, with scent becoming her newest medium of self‑expression. ARAKYÁL, meaning “apostle” in Armenian, reflects her belief that fragrance is a messenger — carrying memory, identity and quiet power. At its core, ARAKYÁL is about helping people wear their story.Fragrances mentioned:Elixir Colour of Nur Meron Book discussed:The Spice Box Letters - Eve Makis Find Arakyal online hereInstagram: @arakyal.officialWebsite: www.arakyal.coTheme music for the show was created by Raul Sanchez I Jorge. Check out his solo work on Wild Animal Records

“Like a long lost cousin to the tarot, these rich images and symbolic stories could become a source for guidance, comfort, wisdom and beauty in your life. Just open the book to any picture and fall into it. Read the motto and story, use your imagination, and let the emblem work its magic” - Mandy Aftel , Symbolorum: The Secret Wisdom of the Emblems It feels surreal to start Season 3 of the podcast talking to Mandy Aftel—an extraordinary natural perfumer and author whose influence on the world of scent and creativity runs deep. As the founder of Aftelier Perfumes, Mandy hand‑crafts her perfumes in small batches in her Berkeley studio, bringing a sense of beauty and artistry to everyone who encounters her work.Her contributions have earned wide recognition: Vogue has called her one of the industry’s “most prolific talents,” Vanity Fair has described her as an “angel of alchemy,” and Forbes has named her among the top bespoke perfumers in the world. She also serves as an advisor at The Institute for Art and Olfaction, which created the annual Aftel Award for Handmade Perfume in her honor, and she is the recipient of the Septimus Piesse Visionary Award for lifetime achievement. And then, of course, there is her micro museum, where you can see, touch and smell the history of perfumery. In our conversation, Mandy dives into the creative journey behind her newest book, Symbolorium: The Secret Wisdom of Emblems. We explore the fascinating world of 1600s emblem books, the historical texts that inspire her, and the deep connections she sees between nature, art, and the craft of perfume. It’s a rich, inspiring discussion to kick off the season. Fragrances mentioned:Patchouli Noir - Mandy AftelPatchouli essential oil Patchouli absolute Oakmoss absolute Book discussed:Symbolorum: The Secret Wisdom of Emblems - Mandy AftelFind Mandy Aftel online hereInstagram: @aftelierperfumeWebsite: aftelier.comTheme music for the show was created by Raul Sanchez I Jorge. Check out his solo work on Wild Animal Records

“Bless the Maker and His water.Bless the coming and going of Him.May His passage cleanse the world.May He keep the world for His people. ” - Frank Herbert, Dune In the final episode of Season Two, I’m joined once again by Michael Nordstrand to explore the rich and layered world of Frank Herbert’s Dune.You might remember our first conversation in Episode 51, where we wandered through fairytales and fragrance. This time, we dive into Dune’s politics, ecology, and the power of scent — from the symbolism of spice to the relationships that define key characters in the text.We talk about how Dune continues to shape literature, culture, and even perfume, and reflect on what its themes of power, technology, and environment still teach us today.A reflective close to Season Two — connecting story, scent, and the desert worlds that stay with us long after reading.Fragrances mentioned:Mxxx. - Eris ParfumsPassage d'Enfer - L'Artisan ParfumeurAjedrez - FrassaiInfusion d'Iris - PradaFate Woman - Amouage Figment - Amouage1885 Bains Sulfureux - Les Bains Guerbois Bois Datchaï - Maison CrivelliCabochard Cherie - GresCabochard - GresShalimar - Guerlain Tilda Swinton Like This - Etat Libre d'OrangeBook discussed:Dune - Frank HerbertFind Mythologist Studios (and Michael) online hereInstagram: @michaelnordstrandperfumer@mythologiststudio Website: mythologiststudio.comTheme music for the show was created by Raul Sanchez I Jorge. Check out his solo work on Wild Animal Records

"Not here for likes, not here for followsChasing the sun, not shadows to followBuilt for love, she can’t help herselfNot trying to be anyone—just herself… " -The Raconteur, Ms Macadamia Craig Andrade, founder and perfumer of The Raconteur, has built an Australian fragrance house celebrated for its refined, story-driven scents. In our conversation, Craig reflects on his transition from a career in law to the creative world of perfumery — a move that opened space for freedom, curiosity, and authentic self-expression.We explore the storytelling behind his Gourmand Collection, his use of natural ingredients, and the lasting influence of perfumer Mandy Aftel. Craig also shares thoughtful insights on creativity, courage, and the process of finding one’s own artistic voice — reminding us that fragrance, much like storytelling, connects us through memory, emotion, and imagination.Fragrances mentioned:Namedrops Killr VanillaNo-Tell MotelPavlova KasavoaMs. Macadamia Lord LamingtonDaintree Raintree Religious Guilt SpritzBook discussed:Essence & Alchemy - Mandy Aftel Find The Raconteur online here Instagram: @the_rac_on_teurWebsite: theraconteur.coTheme music for the show was created by Raul Sanchez I Jorge. Check out his solo work on Wild Animal Records

"Without a city there is a houseThat's made entirely of wood,Where live ten thousand daughtersThat work for a common good." - Kit williams, Untitled (Bee on the Comb)I had the pleasure of speaking with Saskia Wilson-Brown, founder of the Institute for Art and Olfaction, to discuss the evolution of her ground breaking organization and the role storytelling plays in the world of scent.We dive into the impact of awards in the perfume industry, explore cultural perspectives on fragrance, and reflect on the creative power of rejection. Saskia shares insights into the shifting landscape of fragrance artistry, the importance of offering alternatives in the market, and the unique contributions of niche perfumers. We also talk a lot about Bees.Fragrances mentioned:Fundamental - RubiniBee - ZoologistBooks discussed:Untitled (Bee on the Comb) - Kit Williams Masquerade - Kit Williams Find Saskia Wilson-Brown and the Institute of Art and Olfaction online hereInstagram:@artandolfaction@saskiacwbWebsite:artandolfaction.comTheme music for the show was created by Raul Sanchez I Jorge. Check out his solo work on Wild Animal Records

“And I will remember your small roomthe feel of youthe light in the windowyour recordsyour booksour morning coffee…”- Charles Bukowski, Raw with Love This week, I sit down with self-taught perfumer Marie-Pierre Blanchette, whose creations blend art, emotion, and storytelling through scent. We explore her Rococo collection—a celebration of joy, pleasure, and the subtle politics of beauty. Marie-Pierre shares the personal memories and poetic influences behind her work, revealing how nostalgia and creativity shape her approach to perfumery. Our conversation is a reflection on how scent connects us—to our past, to one another, and to the simple pleasures that make life feel beautifully alive.Fragrances mentioned:Allégorie de l'étéNature morte avec pommesPortrait de Madame et son chatPoems discussed:Raw With Love - Charles Bukowski Evening La Monte, Pisa - Percy ShelleyA Birthday - Christina RossettiInstead of Depression - Andrea Gibson Wild Geese - Mary Oliver Find Miskeo Parfums online here Instagram: @miskeoparfumsWebsite: miskeoparfums.comTheme music for the show was created by Raul Sanchez I Jorge. Check out his solo work on Wild Animal Records

“My purpose is to echo the ancient truth of culture in an expression deeply rooted in Aboriginal songlines and memory codes.” - Lee CouchIn this episode, I’m joined by Gamilaroi woman and founder of LA COUCH, Lee Couch. Lee shares her journey of cultural understanding and the powerful role scent plays in healing, memory, and connection to Country. We talk about sacred scents, traditional bush medicines, and how Aboriginal ways of knowing and being guide her work in creating fragrances with cultural integrity. Through her story, Lee reminds us that scent is not only an experience of the senses, but a bridge between culture, spirituality, and collective healing.Fragrances mentioned:WadhiMaarumaliDhawiGilaySorry BusinessBook discussed: None this week - but spend a little time listening to the land instead. Find Lee Couch online here: Instagram: @leecouch_Website: leecouch.comTheme music for the show was created by Raul Sanchez I Jorge. Check out his solo work on Wild Animal Records

“Sniff, Sniff, Sniff! Haddock and hay,Pizza and penguins, and farther awayThe smell of the thief, and - how very exciting -Thousands of pages all covered in writing!”- Julia Donaldson & Sara Ogilvie, The Detective DogIn this episode, I’m joined by Tammy Burnstock, whose work explores the rich intersections between scent, cinema, and storytelling. Tammy describes her practice as scent archaeology—unearthing and reviving perfumes that carry cultural memory and creative possibility. Most recently, she co-curated Her Scent of Mystery at Olfactory Art Keller in New York City, alongside Jas Brooks and perfumer Marissa Zappas. The exhibition, which runs until 20 September, brings back to life the lost perfume from the 1960 Smell-O-Vision film Scent of Mystery, pairing the revived fragrance with rare archival materials to tell the story of scent as both cinematic plot device and unrealised product.Our conversation traces Tammy’s journey into the world of fragrance, particularly its links to film and children’s literature. We talk about the process of scenting films, the importance of audience interaction, and the role scent can play in children’s literacy and imagination. Tammy also shares her thoughts on play, collaboration, and the future projects that continue to shape her creative practice.Fragrances mentioned:PizzaHayPenguinsRotten EggsBarfBook discussed: The Detective Dog - Julia DonaldsonThe Museum of Very Bad Smells - Monica ArnaldoFind Tammy online here:Instagram:@inglorious_smellovisionWebsite:scentedstorytelling.cominglorioussmellovision.comHer Scent of Mystery ProjectPerfumers mentioned/worked with:Jocelyn Fullerton Marissa ZappasSaskia Wilson-Brown Theme music for the show was created by Raul Sanchez I Jorge. Check out his solo work on Wild Animal Records

“Perfume is substance and spirit. It must be a story, a myth, long before people wear it. ” - Michael Edwards, Perfume Legends In this episode, I’m joined by Michael Edwards, one of the most influential voices in the fragrance world. Known as the creator of Fragrances of the World and the fragrance wheel, Michael has transformed the way we talk about, understand, and choose perfumes.Our conversation traces his journey from marketing into the world of perfumery, and how his groundbreaking work has made fragrance more accessible to consumers and professionals alike. We discuss the evolution of fragrance marketing over the decades, the impact of the internet on how we discover scent, and the importance of language in capturing the emotions and experiences that perfume evokes.Michael also shares his insights on the growth of niche perfumery, the emotional connections people form with scent, and what the future might hold for the industry.It was a true privilege to hear Michael’s reflections and wisdom—this episode is a celebration of fragrance as both art and storytelling, shaped by someone who has dedicated his life to illuminating its world.Fragrances mentioned:Halston - HalstonNorell - Norell No. 5 - Chanel Charlie - RevlonOpium - Yves Saint Laurent Eau Sauvage - Christian DiorBlue Grass - Elizabeth Arden Obsession - Calvin KleinSamsara - GuerlainGreen Irish Tweed - Creed Book discussed: Fragrances of The World Perfume Legends IIAmerican LegendsFind Fragrances of the World here: Instagram: @fragrancesoftheworldWebsite: fragrancesoftheworld.comTheme music for the show was created by Raul Sanchez I Jorge. Check out his solo work on Wild Animal Records