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Off the Fence with Purpose
In conversation with Carmel Doyle
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The guest in this episode of Off the Fence with Purpose is Carmel Doyle who was recently conferred with the honour of a Life Fellowship from the Public Relations Institute of Ireland (PRII). Carmel has had a varied career since leaving school at 17. Having started her career in research with NCB Stockbrokers, She then worked in corporate PR with Heneghan, Edelman, Keating & Associates and Text 100 before setting up her own communications training business.. Carmel is a graduate of both the Marketing Institute of Ireland and the Chartered Institute of Marketing, a former president of PRII and has won several awards for excellence in fundraising, communications and good governance. She has been Communications Director and CEO of the national charity, The Jack and Jill Foundation and is currently CEO of the Oesophageal Cancer Fund. Carmel talks about her mentors including Dermot Desmond at NCB Stockebrokers and Jonathan Irwin at the Jack and Jill Foundation. The key lessons from her career she says is always have a go, be confident and don’t be afraid to ask for advice.
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20. The red thread through the career of Michael Patten
48:53||Season 1, Ep. 20The red thread through a career Corporate affairs and issue management have been some of the red thread through the career of Michael Patten. But there were times when life might have been different. Like been in Washington DC on 9/11 when he should have been in New York at dinner in a restaurant in one of the Twin Towers.Coming from a family immersed in media, the creative arts and politics, Sunday lunch in the family home was full of fun and debate which set the tone for his business career..The conversation in this episode tracks across his career which involved learning about communications, agriculture, food and drink sectors and international business, He began in a relatively small agency specialising in agriculture and moved to high profile corporates working internationally and then to becoming a board member of organisations in the media, forestry, management and state sectors Michael pivoted through agencies such as Sheedy Communications and Fleishman in Dublin and then in-house with Waterford Foods, Avonmore Foods, Glanbia plc, (twice) and Diageo plc. Throughout his career he developed interests and accepted challenges at a senior level in reputation management, people management, climate and environmental issues, public affairs, business culture, best practice and purpose. At one point in the conversation Ellen describes him as a ‘challenge junkie’ You will also hear in this conversation discussions around farmers as great adapters of change, how Irish people integrate so well into international business, particularly in the US and the contribution the Garda Siochana (Irish police) have made to Irish life.An important career lesson from Michael as someone who has been through a wide variety of organisations is not to interpret purpose narrowly in the ‘me’, because purpose is more powerful if you make a difference to others.
19. "Sitting with Nellie” was great career start
48:40||Season 1, Ep. 19"Sitting with Nellie” was great career start‘Sitting with Nellie” is a colloquial British phrase for learning a job by observing and mimicking an experienced worker.For Martina Byrne the guest on this episode it was an early introduction to the world of communications.In her case the ’Nellie’ or ‘Nellies’ were two experienced executives at Murray Consultants in Dublin, the late Michael Colley and Pat Keating, who now runs his own agency.During the conversation with Jim and Ellen she says, "I was hugely lucky to have such great mentors and I continue to encourage new entrants to the business to take every opportunity to watch closely and learn from their more senior colleagues."With so many people working from home there needs to be a balance between WFH and person to person engagement in an office.” she saysMartina also discusses the benefits of being in an office with different colleagues. These include being able to have conversations about strategy and client activities, the ability to throw questions across the room in real time, to learn from seeing people under pressure, how they respond and being visible to senior leaders and make an impression on them.Other themes covered in this episode include, the importance of crisis communications, critical thinking, the transferability of PR/Communications skills, the need for a 'Sheriff 'with regard to AI and the importance of board governance and responsibilityMartina Byrne comes from a farming family in Galway. Her first experience of working in an office came while studying for a BA Communications Degree at Dublin City University. As part of the degree programme she acquired a work experience position in the international tech company IBM.Her career proper began with Murray Consultants and she moved on to two other agencies in the PR world, McMahon & Partners and Wilson Hartnell, before moving in-house with the energy company Statoil. At Statoil she set up and led the communications department across multiple energy entities in Ireland. She subsequently went back to Wilson Hartnell as as Executive Director and Board Member. From 2017 until earlier this year she was CEO and Deputy Company Secretary for the Public Relations Institute of Ireland (PRII) and the Public Relations Consultants Association Ireland (PRCA).In addition she has been a researcher with the Economic and Social Research Institute (ESRI) and a Post Doctoral Lecturer in social science at Trinity College, Dublin (TCD) and University College Dublin (UCD). In 2024 she was appointed as a Non-Executive Member of the Board of Governors & Guardians at the National Gallery of Ireland by the Minister for Tourism, Culture, Arts, Gaeltacht and Sport.Earlier this year she established her own agency, Byrne Consultants.Such a depth of experience provides listeners to this episode with much to consider and learn from when evaluating their own careers.Off the Fence with Purpose is powered by Acast and available on Spotify, Apple Podcast and wherever you listen to your podcasts.______________________
18. Negotiating pocket money as a child and martial arts helped shape business approach
49:20||Season 1, Ep. 18Negotiating pocket money as a child and taking up martial arts as a teenager helped shape a business approachWhen Michael O’Donohoe now Country Director for Ireland and UK with Wavin, the iconic supplier of above and below ground plastic pipe systems. was a child he had to negotiate for his pocket money every year with his father who worked with a trade union.Then he took up martial arts and excelled at Taekwondo.. At the age of 17 he achieved a 2nd Dan Black belt and went on to represent Ireland at an international level.In chatting with Jim and Ellen in this episode of Off the Fence with Purpose Michael explains how both of the these influences shaped his business and management approach.The learnings from the annual negotiations with his father stood to him as he progressed his career and as he says the attributes needed for Taekwondo; confidence, discipline, respect and communication added to his structured and disciplined approach to management.His wide ranging career has seen him progress as a sales and marketing professional with national and international experience in diverse industries including Pharma/Biotech, Food & Beverage and Building/Construction. His specialties have included management in general business, sales & marketing, key accounts, project sales and distribution.Michael graduated with a BS.c Applied Science-Chemistry and Maths from TU Dublin and holds an Advanced Diploma in Management Practice and an M.Sc. in Executive Leaderships from Ulster University.In addition he has been President and Executive Committee member of the Irish Hardware Association.This conversation with Michael covers not only his career and interests but also the state of the building/construction industry in Ireland and the impact of AI on the sector.While Taekwondo may have shaped his early life Michael has now turned his attention to Ironman and Triathlon events. His description of recently completing the Alcatraz Triathlon is gripping.Michael describes his style as that of a hands-off manager. He gets the right people onto the bus and then figures out the right seat for them.His lessons for career development is: be true to yourself, understand your own ability, get out of your comfort zone, challenge yourself and whatever you do pursue it with passion.
17. From investigative journalist to helping managers become leaders
53:13||Season 1, Ep. 17This lively chat with Margaret E Ward covers her time from being a cub reporter in New York, through an award winning journalism career in Ireland with leading national and broadcast media to becoming founder and CEO of a company that is all about business leadership and team development. Her career which also includes serving on the boards of national organisations, writing three books and thousands of articles, provides many useful thoughts for those working on their career path or who have reached leadership roles.A1 bias provokes an interesting discussion on this episode about how organisations today use AI in the recruitment process.Margaret began her journalism career in New York where she says as a young 23/24 year old cub reporter she was trusted to tackle investigative stories. Her first being about political campaign donations. She learned quickly the value of trusted sources and this shaped her approach during her journalism career and now to AI.The only member of her family born outside Ireland she came to Ireland 30 years ago to write the story of her grandmother who at the age of 14 had been interred during the Irish Civil War.Like many of the guests on this podcast it took a major event in her life to lead to a significant change of career direction. In her case it was a family illness. Without that she says, she would probably never have left full-time journalism.She continues to write a weekly column for the Irish Times and discussing her company Clear Eye leads the conversation to her strong views on the positives and negatives about leadership, communications and strategy.Margaret has been a strong advocate for women in media and business throughout her career and on this podcast she articulates those views on the ability of woman to chair the boards and actively contribute to lead roles in any organisation.
16. You have to speak up to make change- Louise Bayliss
51:06||Season 1, Ep. 16Making a positive differenceAdvocating for women in a mental hospital came at a career cost for Louise Bayliss. But as she tells Jim and Ellen in this episode of Off the Fence with Purpose for every negative there is a positive.Beginning her career as a mortgage advisor in the banking sector she loved helping people find a home. She retained her link with housing when she moved into an advocacy role with Threshold this time helping tenants in the rental sector.Staying with. advocacy she then moved to the Irish Advocacy Network which led to a tumultuous period in her life when her public actions in support of women patients in a psychiatric hospital brought her into the media spotlight. She lost her job, was then reinstated after a public outcry only to find that on returning to work it was only temporary and with different responsibilities.She learned immensely from this setback which had a serious impact on her life. She moved on and became a campaign coordinator with Focus Ireland, supporting people out of homelessness and last year she joined to the Society of Saint Vincent de Paul as head of social justice and policy.Around the time her life was unsettled over her support for the women in the psychiatric hospital she became a founder member and spokesperson for the Single Parents Acting for the Rights of our Kids (SPARK). In 2019 she joined the Council of the National Information Service for Unmarried Parents (TREOIR) and became its chair rin May 2024.Louise has an MSc in Equality Studies and has been involved in social justice issues throughout her career.It has been a career of change, some deeply upsetting but she remains upbeat and dedicated to making a positive difference to the lives of those people helped through her work.
15. I can do that. I’ll give that a go
53:55||Season 1, Ep. 15I can do that. I’ll give that a goIn Episode 15 Jim and Ellen chat with Deirdre Ryan who had a long career with RTE in a variety of jobs in radio from being an indoor messenger to working in the music library to becoming a researcher and then moving to television to become a vision mixer.Having left RTE she saw a gap in the market for people in various technical roles in a growing radio, television and film market and set up a recruitment company called The Production People.While running The Production People she also continued freelancing as a vision mixer.Talking with Jim and Ellen she describes a love of music instilled in her by her late father, her ability when an opportunity arose to say, “yes I can do that or “I’ll give that a go”, being involved through her career with some of the key personalities in Irish radio and her involvement in recording major events in Irish life which she says provided an opportunity to witness history as it happens.In this absorbing episode her advice to those who wish to advance their careers is, Try things, be curious and ask questions.
14. Zero tolerence for disrespect in the workplace
50:37||Season 1, Ep. 14In this episode the guest is Derek Kehoe, CEO and Head of Country for BNP Paribas in Ireland.Although Derek chats with Jim and Ellen about working in financial services his philosophy and approach to management should apply to any sector.The chat covers his career which began at a time when unemployment in Ireland was at 16%. That was one of his many sink or swim moments. At times he was content and had no interest in moving up the career chain while at other times he set his sights on a specific role.In one case he describes how a senior colleague went from being a sceptic about Derek's ability to mange a large team to becoming his advocate for the position.The conversation around these moments and how he handled them is engrossing, as are Derek’s approach and thoughts on zero tolerance for disrespect in the workplace, assessing both quantity and qualitative performance evaluation, doing the right thing for clients, pushing yourself out of your comfort zone, bringing your true self to work and a view that if you take on additional responsibilities the rewards will follow.Catch up now with this and the previous episodes with guests from different business and social areas who share their engaging stories.
13. Media, Books and Communications with Breda Brown
46:10||Season 1, Ep. 13Off the Fence with Purpose Episode 13 The guest on this episode is Breda Brown and she chats with Jim and Ellen about everything around communications, media and books. her advice to anyone working in these areas is love what you do, stay curious and develop your network and interpersonal skills. Breda’s enthusiasm for her work in media, particularly radio, PR, Communications counselling and books is obvious throughout this episode. She has worked in trade magazines and as a freelance journalists for national publications. In radio she has been Chief News reporter with Dublin Radio station 98FM and Head of News at Dublin’s Q102. where she was responsible for overall news and current affairs output and managing a team of 12 journalists. If you have an interest in how local radio works you will be fascinated at the stories Breda has to tell, in particular the multi-tasking role of a local radio presenter. A natural storyteller it was a logical move for her into the world of books, inspired to by a prompt from her business partner Al Dunne in Unique Media, a media company which they co-founded over 20 years ago. From reviewing crime novels for a national newspaper she has extended into hosting a podcast about books which has led her to interview international and Irish authors. She also contributes regularly to national and radio and television programmes and acts as a host/MC/Moderator at events. Somehow she also manages to chair the board of the Irish Writers Centreand provides strategic communications advise wearing her Unique Media hat. Her varied career and the lessons she shares has made her another guest on this podcast well worth a listen.
12. Career lessons learned from first 10 episodes
37:56||Season 1, Ep. 12Episode 12 - Lessons learned to dateIn this episode Jim and Ellen consider the lessons learned from the first 10 Episodes.They discuss the impact changing careers had on their guests and what drove them to seek new challenges.Like Gavan O’Brien CEO of gradeireland (Episode 6) who found being on the road 5 hours a day meant he rarely saw his children on weekdays or personal trainer Pat Henry(Episode 8) who took a year out following a serious accident to regain his spirit working in in a Hollywood gym.Chats about the value of networking, great customer service, weekend hustles, self belief, a desire to keep learning, work/life balance and loving what you do; all were common aspects of the podcast guests who came from different business sectors and disciplines..Declan Kelly, an experience digital marketing expert, (Episode 9) said of having more mature people involved in the communications sector, "it’s not the grey hair that matters, its the matter in the grey hair” The Public Relations Consultants Association (PRCA) recognised that in Jim who was recently presented with the PRCA inaugural Hall of Fame Award. Ellen teases out the reasons.Aileen O’Toole, former journalist, one of the founders of the Business Post and now a corporate consultant (Episode 3) found her self belief coming into play when the Business Post almost never made it past week one.Don Harris, (Episode 7) who also saw his career dramatically change after a serious illness described from moving from media advertising to being a tour guide and monitoring his passion.Networking and getting involved were common themes. Patrick Atkinson, (Episode 2) credits networking for his rise from marketing positions to now CEO of the building material retailer Chadwick’s.Likewise Carmel Doyle (Episode 4) now CEO of the Osophageal Cancer charity found the same.Other intriguing chats were with marketer, innovator and educator Conor Lynch (Episode 5) who predicted that half of workers will freelancing, weekend hustlers, in the next 10 years. and David Orr (Episode 10), who made the jump from accountancy to advisor in the entertainment world with Riverdance the lessons were around relationships.Log on to the next episode on 11th August, particularly if you are in the communications or books worlds.