Break Your Bullsh*t Box

Episode SummaryReady to stop being the person who says "I'm not the type of person who can..."? Amber Fuhriman breaks down how the identity you built for yourself is quietly running your business results, why your bullshit excuses feel real but aren't, and the framework for pushing past every identity boundary standing between you and what you actually want.Key Topics CoveredHow to recognize when a belief you treat as a fact is actually a choice you made, and how to choose something differentWhy every business milestone you've ever hit required breaking an identity you previously held as truthThe danger of staying stuck in either pure personal development or pure business metrics without ever connecting the twoHow your brain is wired for safety, not success, and what that costs you in sales, leadership, and growthThe step-by-step identity-breaking process Amber used to go from "I'm not an athlete" to a 24-hour endurance race, and how it maps directly to building a businessNotable Quotes"Your life, business, relationships, and overall success start to shift the moment that you acknowledge that even though they feel real, they're not.""The excuses that you use to define your reality are not real. And let's assume for just a minute that they might be real. What would your life look like and feel like if you assumed they weren't?""If we are to create something we've never had, we have to be willing to be someone we've never been."Call to ActionBook a free strategy call with Amber: https://calendly.com/amberfuhriman/connection-call?month=2021-05Join the Break Your Bullsh*t Box Community: https://www.facebook.com/share/g/185xJ6KALu/Check out Amber's Speaker Reel: https://www.youtube.com/watch?v=vPj5OBvjrr0

Episode SummaryTired of being busy but not making progress? Amber Fuhriman breaks down what intentionality actually means, why you're lying to yourself about how busy you really are, and the time-auditing framework every entrepreneur needs to stop spending hours on things that don't move the needle.Key Topics CoveredHow to use a time-tracking audit to uncover where your hours are actually going (and why you'll want to text Amber "F you" after doing it)The difference between spent time and invested time, and how to compound your hours instead of burning through themWhy being intentional with your choices doesn't mean being rigid, and how to balance planning with flexibility to catch unexpected opportunitiesHow to define what success looks like for every meeting, networking event, and activity on your calendar before you show upWhere manifestation meets action, and why thinking positive thoughts without a plan will never build the business you say you wantNotable Quotes"The person that we lie to the most is ourselves, about our capabilities, about how busy we are, about what we've accomplished in the day.""We cannot just manifest success into our life without action. But we can't work success into our life without planning, and that is where intentionality and flexibility meet.""Anybody who says they love personal development isn't doing it right. Because it's not the book and the happy feel-good movie and the songs that make us feel great inside. It is the real, honest conversations that we have with ourselves about where we are supporting our goals and where we're letting ourselves down."Call to ActionBook a free strategy call with Amber: https://calendly.com/amberfuhriman/connection-call?month=2021-05Join the Break Your Bullsh*t Box Community: https://www.facebook.com/share/g/185xJ6KALu/Check out Amber's Speaker Reel: https://www.youtube.com/watch?v=vPj5OBvjrr0

Episode SummaryStill chasing a version of success you committed to years ago? Amber Fuhriman breaks down why your definition of success needs to evolve as you do, how childhood programming secretly runs your decisions, and the mindset shift required to stop building someone else's puzzle and start living on your own terms.Key Topics CoveredHow the jigsaw puzzle theory explains why success feels impossible to define (and why the picture keeps changing as you grow)Why asking "What do you want to be when you grow up?" programmed you to think success has only one answer (and how to break that pattern)How to give yourself permission to let go of goals and identities that no longer fit the person you are becomingWhy success coaching matters more than business coaching when your career wins but your life feels emptyHow your upbringing, religion, and society shaped your definition of success (and how to take responsibility for reprogramming it)NOTABLE QUOTES"Success is easy. We just make it hard. We make it hard by trying to complicate what it means. We make it hard by letting other people's judgments into what we think we should create. We make it hard by refusing to acknowledge what it is that we actually want.""What good is it to be good and successful in business if you feel like you suck in life? What good is it to create massive financial success if you're never there for your family?""You're not responsible for your upbringing. You're not responsible for how you were programmed. At some point in time, though, you are responsible for shifting that programming in a way that supports the life that you say you want to have.""Stop being so committed to the vision that you thought you wanted so that you don't have the flexibility to create what you were actually meant to have."CALL TO ACTIONBook a free strategy call with Amber: https://calendly.com/amberfuhriman/connection-call?month=2021-05Join the Break Your Bullsh*t Box Community: https://www.facebook.com/share/g/185xJ6KALu/Check out Amber's Speaker Reel: https://www.youtube.com/watch?v=vPj5OBvjrr0

Episode SummaryStill saying yes when every instinct is screaming no? Amber Fuhriman gets real about the hidden price of people-pleasing, scarcity-driven decisions and shows you how to get clear on what you actually want so you can start saying yes to the right things and stop burning out on the wrong ones.Key Topics CoveredThe real cost of saying yes out of desperation, including lost time, energy, sleepless nights, and resentment toward clients you never should have taken onHow scarcity mindset and FOMO push you into bad business decisions and what to do insteadWhy resentment toward difficult clients is actually about the yes you said, not themThe "hell yes or hell no" framework for evaluating opportunities before you commitWhat opens up in your business and your life when you get crystal clear on who you want to serve and what you want to buildNotable Quotes"That FOMO is real. The scarcity mindset that comes along with that of I need to say yes to this because what if something better doesn't come along, that will burn you every single time.""When you say yes to something, you say no to an infinite amount of other things. You just don't know what they are. They haven't presented themselves to you yet." (quoting Rory Vaden, TED Talk: Procrastinate On Purpose)"If it's not a hell yes, it should be a hell no.""How is that the client's fault that you said yes? It's not, but we make it about them. We get frustrated with them because it's a lot easier to be frustrated with them than it is to be frustrated with ourselves."Call to ActionBook a free strategy call with Amber: https://calendly.com/amberfuhriman/connection-call?month=2021-05Join the Break Your Bullsh*t Box Community: https://www.facebook.com/share/g/185xJ6KALu/Check out Amber's Speaker Reel: https://www.youtube.com/watch?v=vPj5OBvjrr0

Episode SummaryThink your five-year goal is "being happy"? Amber Fuhriman calls it out: happiness, freedom, and success are choices you can make right now, not goals, and confusing the two is the number one reason your goal setting keeps failing.Key Topics CoveredWhy confusing a choice with a goal is the biggest mistake people make when goal settingHow to tell the difference between a feeling (happy, successful, free) and a real, tangible goalThe goal-setting process for turning a vague want into a measurable target with a deadlineWhy setting goals to please a spouse, family, or society instead of yourself guarantees failureHow to set tangible goals around money, business growth, relationships, and travel that actually require effort and timeNotable Quotes"Happy is a choice. You can do it right now, you can do it tomorrow, you can do it the next day. Happy is not a goal. Happy is a feeling.""If you're not happy now, if you don't feel like you have freedom now, if you don't feel successful now, there's no goal on the planet that's gonna make you feel those things later. So stop confusing a choice with a goal.""It's really important, first of all, that when you set a goal, that it is something that you actually want."Call to ActionBook a free strategy call with Amber: https://calendly.com/amberfuhriman/connection-call?month=2021-05Join the Break Your Bullsh*t Box Community: https://www.facebook.com/share/g/185xJ6KALu/Check out Amber's Speaker Reel: https://www.youtube.com/watch?v=vPj5OBvjrr0

Episode SummaryStill flinching when you tell a client your price? Amber Fuhriman breaks down the internal beliefs and external market realities behind every pricing decision, showing business owners exactly how to stop undercharging and start setting prices they're actually congruent with.Key Topics CoveredWhy pricing conversations trigger deep beliefs about worth, value, and money programmingHow to find the middle ground between what you think you're worth and what the market will bearThe difference between internal pricing blocks (self-worth, fear of judgment) and external pricing factors (market rates, competitors)How to structure pricing based on one-to-one time versus scalable, recorded, or course-based offersWhy over-explaining your price signals insecurity and how to shift your energy when quoting ratesNotable Quotes"If money conversations make you uncomfortable, pricing decisions will always be difficult.""What I think doesn't matter, because if we set a price that's above what they think they're worth, they are going to sabotage every single sales conversation they have.""For a very effective coach that knows what the fuck they're doing, $2,000 a month for one-on-one coaching is peanuts.""If you don't know that number, then how the hell are you gonna set your prices?"Call to ActionBook a free strategy call with Amber: https://calendly.com/amberfuhriman/connection-call?month=2021-05Join the Break Your Bullsh*t Box Community: https://www.facebook.com/share/g/185xJ6KALu/Check out Amber's Speaker Reel: https://www.youtube.com/watch?v=vPj5OBvjrr0

Episode SummaryFeel like you're putting in the same effort but getting worse results? Amber Fuhriman breaks down why your close rate stalls, exposing the hidden income ceiling and unconscious sabotage keeping ambitious entrepreneurs stuck, and shows you exactly how to track the real data behind your sales instead of relying on feelings.Key Topics CoveredWhy tracking your close ratio (not your feelings) reveals the truth about your business growthHow to recognize an income ceiling that's unconsciously sabotaging your sales resultsWhy generic sales scripts kill your natural flow and disconnect you from clientsHow to spot the exact moment in a sales conversation where your energy shifts and deals fall apartAdjusting your follow-up strategy for today's trust recession and shrinking attention spansNotable Quotes"I didn't ask you what you felt. I asked you what the numbers say.""Your brain is not wired for success. Your brain is wired for safety.""Sales scripts don't work... a script presumes that every single person processes information the same way... and they just don't.""There is no secret to the reason that we feel like we need things."Call to ActionBook a free strategy call with Amber: https://calendly.com/amberfuhriman/connection-call?month=2021-05Join the Break Your Bullsh*t Box Community: https://www.facebook.com/share/g/185xJ6KALu/Check out Amber's Speaker Reel: https://www.youtube.com/watch?v=vPj5OBvjrr0

Episode SummaryYou don't attract the wrong clients by accident, you attract them because a boundary was never set. Amber Fuhriman breaks down why you keep saying yes to high-drama, high-resistance clients and how shifting from "fixer" to "coach" is the real key to building a business full of people who are ready to do the work.Keys Topics CoveredHow to spot the wrong-fit client pattern before you say yes (negotiating terms, questioning your expertise, dreading their name in your inbox)Why playing the "fixer" instead of the "coach" unconsciously attracts clients who resist their own transformationThe "every victim needs a villain" concept and how it explains why you become the target for a client's lack of resultsHow to use your own body's reactions (dread, over-explaining, discounting your price) as data about what you're willing to acceptThe one honest question to ask about your current client roster to break the cycle for goodNotable Quotes"You teach people how to treat you by what you choose to allow, and that doesn't just apply to other people. It applies to you as well.""A fixer takes responsibility for transformation. A coach creates the conditions for the transformation and the responsibility to be on the client.""You don't attract the wrong clients by accident. You attract them because somewhere a standard hasn't been set.""Every behavior has an intention. So what was the intention of saying yes when everything inside of you was screaming no?"Call to ActionBook a free strategy call with Amber: https://calendly.com/amberfuhriman/connection-call?month=2021-05Join the Break Your Bullsh*t Box Community: https://www.facebook.com/share/g/185xJ6KALu/Check out Amber's Speaker Reel: https://www.youtube.com/watch?v=vPj5OBvjrr0