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5/10/2021

The Fandom Factor

Season 2, Ep. 3

MIDiA's games, music and sports analysts Karol, Mark and Srishti discuss the dynamics of identity and scarcity, the audiences of the future, and how to evolve marketing KPIs and content strategy to balance the key factors of monetisation and cultural relevance in the 'new normal'.

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11/8/2020

Advertising

Season 1, Ep. 2
Episode 2 of the Post-Pandemic Programming series focuses on the impact of the global crisis on digital advertising, and what this means for entertainment companies with Karol (games specialist), Hanna (cultural insights) and Tim (video).
11/16/2020

Sports & Gaming

Season 1, Ep. 3
In episode 3, MIDiA's gaming and sports analysts, Karol and Alistair, discuss with video analyst Tim the post-pandemic and recessionary implications on their respective industries and how the propositions are evolving to meet the times.
11/24/2020

The Subscription Economy

Season 1, Ep. 4
In episode 4, Keith chats with Mark, MIDiA MD and music guru, and Tim, research director and video analyst, about the future of subscriptions post-pandemic and in a potential recession.
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