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cover art for Purpose, Profit & the Change Champion: Sarah Whale on Making Sustainability Practical

It's not all about the numbers! By GENCFO

Purpose, Profit & the Change Champion: Sarah Whale on Making Sustainability Practical

Season 3, Ep. 13

Sustainability isn’t a bolt-on—it’s business strategy. Profit Impact’s Sarah Whale explains how SMEs can blend purpose with profit, why time/headspace is the real bottleneck, and how a change champion turns ESG from good intentions into action.

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