Inside Influence

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Nancy Duarte - Resonate: The secret structure of great presentations

Season 1, Ep. 24
Greetings everyone, my name is Julie Masters and welcome to another episode of Inside Influence. In which I delve into the minds of some of the world’s most fascinating influencers – or experts in influence - to get to the bottom of what it really takes to own your voice - and then amplify it to drive an industry, a conversation, a movement or a nation.
And when you think about that, about moments where someone has used their influence to drive a nation, a few iconic moments will come to mind for all of us.Moments where, one person stood up, and through their own human story, united a tribe of people behind an audacious idea: I’m of course thinking of speeches likeMartin Luther King’s ‘I have a dream’Winston Chrchill’s ‘we shall fight them on the beaches’And our own Julia Gillard’s ‘I will not be lectured on Misogyny by this man’
These are all just words, impassioned cries for action and change from one person’s heart to another, but from these words, a tide of change was created.
And that’s what we are diving into with today’s guest, the power that words, stories and presentations have in taking an idea and giving it life and gravity.
My next guest is the CEO and founder of Silicon Valley’s largest and most successful communications firm, Duarte Inc – Nancy Duarte.
Nancy has spent the last 30 years immersed in the world of human story telling and has been behind the scenes of some of the most compelling, as she calls them’ impassioned pleas we’ve ever seen including the Al Gore’s ‘an inconvenient truth’ and countless TED talks. She’s worked with the thought leaders of global brands like Apple, Cisco, Facebook, GE, Google, HP, TED, Twitter, and the World Bank.
She’s also a renowned author and has books that have shaped the way many of my own clients now communicate including illuminate, resonate and the communications bible ‘slide:ology’
She’s been the master of the crazy world of presenting since way before speaking was cool, back in the days of projectors and transparencies, where you had to draw your idea onto a sheet of plastic.
In this conversation we cover some serious ground so I suggest you grab your notebook, your iPad or an envelope, whatever you can lay your hands on as we explore:
1. The one pattern all the world’s greatest speeches have in common2. The power of using contrast when building frenzy behind your idea3. How to create action on the back of any presentations by ‘illuminating’ a new path4. Why we sabotage our own ideas – and how to let the struggle transform us
So, think of this as an absolute masterclass in how to convey an idea in its most potent form. Whether that’s across a board room table, a kitchen table, or a lectern to drive serious change.
After this hour, you’ll have the world’s most powerful tools, so now there’s no excuse.
So this is me and Nancy Duarte – geeking out over the power of presenting - enjoy

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11/15/2022

Gay Hendricks - The Big Leap - Finding Your Zone of Genius

Season 1, Ep. 152
Every so often I speak to someone that has changed things so fundamentally for me, that I can literally mark it as a day in the calendar.Today is one of those conversations.It all started a few years ago when a book arrived through the post from two people I respect very deeply.So I did what you would expect. I put it on my bookshelf and ignored it for six months.When I did finally pull it down to read, true to prediction, it was as if that book had been written for me.That book was called ‘The Big Leap’ by my guest today Gay Hendricks.The Big Leap basically describes a phenomenon known as The Upper Limit Problem. Where we all have a limit on how much success and love we’re willing to let into our lives - kind of like an inner thermostat setting. Exceed the limit and we start to self sabotage, burn out, play small and create situations that make us unable to move from our Zone of Competence (where we are comfortable but unfulfilled) into our Zone of Genius (the truest and most powerful expression of who you). So I made a commitment. I would read The Big Leap every morning for 15 minutes and continue to do so until I felt a shift in my own upper limits.Did things change immediately? No. Did I start to feel my grip and attachment to the limitations I had set on my own existence slowly begin to loosen? Yes.Has it fundamentally changed how I monitor and continually reset my own internal thermostat for the level at which I show up? Absolutely.Today’s Guest Gay Hendricks has been a leader in the fields of relationship transformation and body-mind therapies for more than 45 years. After earning his Ph.D. in counseling psychology from Stanford, he served as a professor of Counseling Psychology at the University of Colorado for over 21 years. In that time he has written more than 40 books, including bestsellers such as Five Wishes, The Big Leap and Conscious Living (another book I wholeheartedly recommend) all of which are now used as primary texts in universities around the world. Gay conducts seminars worldwide and has appeared on more than 500 radio and television shows, including OPRAH, CNN, CNBC and many, many others.Twitter: https://twitter.com/GayHendricksInstagram: https://www.instagram.com/hendricks.gay/You’ll LearnThe Upper Limit Problem – what it is, how it works and the 4 hidden barriers that trigger it.  The Zone of Excellence vs. the Zone of GeniusThe concept of ‘Ally Thinking’The difference between being a ‘victim’ of time vs. the ‘source’ of time. References and links mentionedMy new ebook The Influencer Codewww.foundationforconsciousliving.orgThanks for tuning into this week’s episode of the Inside Influence Podcast! Please head over to iTunes, subscribe to the show, and leave an honest review. Also, don’t forget to hop on my website juliemasters.com and download my new ebook The Influencer Code or become an insider by signing up to my newsletter.
11/1/2022

Devin Marks - Decoding the breakaway TED Talk: How to create an idea worth sharing

Season 1, Ep. 151
What makes a breakaway TED Talk?If there’s one phenomenon in the world of storytelling that’s been impossible to ignore over the last decade. It’s this one. The TED Talk.Sometimes inspiring, often igniting, potentially career defining - think Simon Sinek, Brene Brown and Amy Cuddy. The TED Talk has become a launching ground for more thought leaders and breakaway ideas than any other platform.It also completely rewrote the rules around storytelling.Think you need one hour to make your point? Think again.Think you need 60 slides to make an impact? Think again.Think you can’t change the hearts and minds of millions of people across the globe in under 10 minutes? Think again.To prove that point TED videos get over 3 billion views annually. That’s not including views of their videos on Youtube or other social media platforms. The most popular TED Talk of ALL time is by the legendary Sir Ken Robinson – which to date has topped 72 million views and counting.However, for me the rise of TED created another interesting question. My guest today is behind some of the most viewed talks in TED history.Devin Marks is the nation’s leading TED and TED-style speaking coach. Devin founded the nation’s first virtual TED talk coaching firm. He developed his methodology by researching exactly why TED talks and TEDx conferences were so popular. The result was a science-based framework that unpacks the astounding success of leading talks. His clients range from CEOs and technologists to best-selling authors, veterans and thought leaders — including Dr. Robert Waldinger, a Harvard researcher who delivered one of the most viral TED talks in history. Entitled ‘What Makes a Good Life?’ Since its release in 2015 it’s now in the TED Top 10 with 40 million views and counting.Collectively the spread-worthy ideas of Devin’s clients have been viewed by 100s-of-millions of people. He’s also just an absolutely incredible human. LinkedIn : https://www.linkedin.com/in/thetedtalkwhisperer/You’ll LearnHow to find and refine your breakthrough idea - the one sentence that will make us stand up and pay attention.The six elements of a ‘sticky story’. Including why using ‘texture’ (language that relates to all five senses) in our storytelling holds the key to lifting from interesting – to captivating.The concept of ‘winnable wins’ - why we should never ask for the big change, or the big action when presenting – but instead for an easily achievable first step. The advice he gives his clients on beating imposter syndrome. References and links mentionedDevin is offering listeners the top 3 insights for captivating your online viewers. Simply follow the link https://bit.ly/3TWzJ5uIf you liked this episode, you might also enjoyJessica JackleyThanks for tuning into this week’s episode of the Inside Influence Podcast! Please head over to iTunes, subscribe to the show, and leave an honest review. Also, don’t forget to hop on my website juliemasters.com and download my new ebook The Influencer Code or become an insider by signing up to my newsletter.
10/18/2022

Emily McDowell - Standing in the unknown and showing up when it's hard

Season 1, Ep. 150
What do you say when you don’t know what to say?So much of influence is sold as having the right words, at the right time. Words that get the outcome you want. Words that match your intention – words that result in exactly how you want the other party to feel. Words that, hopefully, support everyone in reaching a better outcome.And that’s definitely a big part of it.However, where that doesn’t help, is in those situations where there are no words. Or at least not good ones. Where even trying to find the right words, feels like an insult to the magnitude of what’s happening. Recently I’ve found myself in quite frankly, too many of those moments. Moments of navigating sickness, loss and grief. Where not only can nothing I say make it any better – but everything I can think of to say, feels at the same time irrelevant, small and just plain useless.However, ironically, those are the moments we need to show up the most.So what do you say when words aren’t enough?My guest today is someone whose work I have returned to time and time again - in moments of life where the complexity of ‘what’ I want to say far outstrips my ability to articulate it. One of my favourite parts of this podcast is bringing you guests whose work I genuinely share with the people closest in my world. Emily McDowell is a writer, illustrator, speaker, teacher, entrepreneur, founder and creative director of Em & Friends. A company she began after her own cancer diagnosis, when it became clear that most sympathy cards don’t reflect the relationships and complex emotions people REALLY have. The ones that are messy, beautiful, tricky, conflicting, and a whole bunch of everything in between.In 2015, Emily was named one of Slate’s 10 Designers Who are Changing the World. In her own words she uses her unique breed of insight, design and humor to bring words to some of the most complicated moments of our life. Her first book, ‘There Is No Good Card For This: What To Say and Do When Life Gets Scary, Awful, and Unfair To People You Love’, co-authored with Dr. Kelsey Crowe, should be required reading for anyone in relationship with another human being.More than anything else Emily embodies the phrase: ‘Showing up when it's hard’. Instagram: @emilyonlifeYou’ll LearnWhat to say when you don’t know what to say – and the power of truly showing up for someone in their darkest of times.How to sit between ‘what was’ and ‘what’s next’ Why she recently quit social media (despite a following in the hundreds of thousands). Including the conflict we both feel about the impact social media has on the world, and our contribution as people who use it to share their ideas.References and links mentionedThe Influencer Code Masterclass Waitlisthttps://emandfriends.com/Thanks for tuning into this week’s episode of the Inside Influence Podcast! Please head over to iTunes, subscribe to the show, and leave an honest review. Also, don’t forget to hop on my website juliemasters.com and download my new ebook The Influencer Code or become an insider by signing up to my newsletter.