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How To Sell Austerity 2.0
39:50|Rachel Reeves doesn't want to use the word 'austerity', but has she found a narrative to help explain her cuts to welfare and government spending? Why was 'fixing the roof when the sun is shining' such an effective message for David Cameron and George Osborne? And which of Danny's three types of strategy will Labour adopt at the next General Election?Send questions, comments and voicenotes to howtowin@thetimes.co.uk.
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How To Lose A By-Election (And Sell Your Tesla)
47:49|Which party has the most to lose in the Runcorn & Helsby by-election? The political masterminds make their predictions, and discuss what's at stake for Keir Starmer, Nigel Farage and Kemi Badenoch.And as Sally reveals she's replaced her Tesla, do boycotts make any difference?Send questions, comments and voicenotes to howtowin@thetimes.co.uk, or WhatsApp 0333 00 323 53 with the words 'How To Win'.How To Learn From Farage's Feud
40:41|As the row between Nigel Farage and Rupert Lowe threatens the success of Reform UK, how do you stop the big beasts in a political party from falling out? Is it ever just about policy, or always more about personality?We also discuss giving geography lessons to politicians, and Polly gets cross about more empty words about the welfare state.Send questions, comments and voicenotes to howtowin@thetimes.co.uk, or WhatsApp 0333 00 323 53 with the words 'How To Win'.How To Be PM In A Global Crisis
40:09|With Keir Starmer focused on diplomacy over Ukraine, the political masterminds ask if the domestic agenda always has to suffer during major world events. When does a foreign conflict turn into a 'Falklands moment', and when does a leader get criticised for spending too much time globe-trotting?Sally, Polly, Danny and Hugo also ask how to stop a minister resigning - or how to let them do it at an advantageous moment.Send questions, comments and voicenotes to: howtowin@thetimes.co.ukHow To Tell Jokes, Deal With Trump, And Welcome Sally
41:12|We're welcoming a new political mastermind to the podcast this week - Sally Morgan has been a Labour insider since the days of Neil Kinnock and went on to be Tony Blair's right-hand woman in Downing Street, at his side for some of the biggest moments in recent political history.She joins Polly, Danny and Hugo to discuss leaders who can tell jokes and those who can't, Liz Truss calling Britain a failed state, and whether anyone knows how to save the transatlantic relationship.Send questions, comments and voicenotes to: howtowin@thetimes.co.uk
The Labour Peer Who Inspired JD Vance
28:20|How To Win An Election is moving to every Thursday, starting this Thursday, February 27th - when we'll be announcing a new political mastermind.In the meantime, here's an episode from our colleagues at The Story.Lord Maurice Glasman was the only Labour politician to be invited to Trump’s inauguration after striking up a friendship with JD Vance. So who is he and why is his 'Blue Labour' movement seen by Starmer's inner circle as the medicine to tackle the rise of Reform?This podcast was brought to you thanks to the support of readers of The Times and The Sunday Times. Subscribe today: http://thetimes.com/thestoryGuest: Patrick Maguire, Political Columnist, The Times and author of Get In:The Inside Story of Labour Under Starmer.Host: Manveen Rana.Further reading: To take on the right, will Labour go blue?Clips: GB News, NBC, PBS, UnHerd, Together, ABC Australia, The Guardian.How To Survive As A Political Adviser
39:40|What's the role of an adviser at the top level of politics, and does it always involve swearing?John McTernan, who has worked for prime ministers in the UK and Australia, joins the political masterminds to discuss the highs and the lows of the job. And after Kemi Badenoch speaks at a gathering of right-of-centre thinkers in London, what have we learned about her brand of Conservatism?Send questions, comments and voicenotes to: howtowin@thetimes.co.uk