Hit Your Numbers

In this episode of the Hit Your Numbers podcast, James sits down with seasoned sales leader Chris Muir for a masterclass on how to run deal reviews that actually move the needle. From setting the right cadence and expectations, to avoiding the dreaded “forecast interrogation,” Chris shares real-world insights from 30 years in sales, plus tactical frameworks for making deal reviews a driver of growth, not admin.Follow Chris on LinkedIn: https://www.linkedin.com/in/chrismuir/Check out The Sales Readiness Playbook: https://www.therevenueenabler.com/the-sales-readiness-playbook

In this episode of Hit Your Numbers, James Bissell is joined by Matt Bruce, Founder of Moree, a fast-growing outsourced business development agency. Together, they dive into the reality of building pipeline in 2026, and what too many sales teams are still getting wrong.From lazy tech stacks to the myth of scaling, Matt breaks down why most outbound strategies fail and how his team gets reps back to basics, with powerful results. Expect real talk on pressure, persona strategy, what a good customer profile actually looks like, and why context beats volume every time.Follow Matt on LinkedIn: https://www.linkedin.com/in/matthew-bruce-33b4863/

Too many AEs are labelled “ramped” after 90 days, despite being nowhere near sales ready. In this solo episode, James Bissell breaks down The Sales Readiness Playbook, his new framework for building pipeline-ready reps faster and with less burnout.You’ll hear the 4-part RAMP model, why traditional onboarding is broken, how to certify skill, not just time in seat, and how the best teams are reducing ramp while increasing win rates. Perfect for VPs of Sales, founders, and anyone hiring AEs in 2026.Get the free ebook at TheRevenueEnabler.com

In this fast tactical episode, James Bissell gives you a punchy, proven way to handle one of the most common cold call objections: “Where did you get my number?” Instead of scrambling or falling back on weak answers like “Lusha” or “ZoomInfo,” James shows you how to anchor in value and flip the call back in your favour.This is a must-listen for SDRs and AEs who want to open more conversations and avoid awkward call shutdowns.

In this episode, Bill Richards shares what most sales managers get wrong when trying to build a high-performance culture. Drawing from his time scaling Indeed’s operations, Bill dives into the balance between coaching, hiring, and performance management, and how to keep your team on mission without burning them out.Follow Bill on LinkedIn: https://www.linkedin.com/in/wjrichards/

Still not using ChatGPT to run your deals? You're leaving speed, precision, and pipeline coverage on the table.In this solo episode, James Bissell breaks down exactly how Account Executives can use the Projects feature in ChatGPT to streamline pipeline management - from writing follow-ups and prepping demos to scoring deals and building business cases in minutes.Whether you're managing five deals or 50, this episode walks through how to set up your GPT, what templates to load in, and how to get high-quality outputs that actually save time. If you're in mid-market or enterprise SaaS sales, this one will be a game-changer.

In this episode, Nick Pegram shares a frontline view into what it actually takes to coach and scale successful B2B sales teams in 2025. From building his first team from scratch at LinkedIn to leading regional growth at LastPass, Nick explains how effective sales coaching starts by coaching the coach.You'll hear how he sets expectations, reviews calls, handles underperformance, and makes coaching a repeatable muscle, not a calendar filler. Perfect for sales leaders, team leads, and founders managing their first reps.Follow Nick on LinkedIn: https://www.linkedin.com/in/1nickpegram/For those who have listened to the episode, you'll have heard that Sam Stewart is an outstanding Account Executive that Nick has had the privilege to lead. Sam's daughter Emmy was diagnosed with ALL (Acute Lymphoblastic Leukaemia) at age 3. She’s now 5yrs old and doing well, and her recovery journey continues mainly due to her phenomenal determination and positive attitude to life. This year Sam and his community have been running marathons across the cities where Emmy received treatment, raising funds for Young Lives vs Cancer, an organisation that’s been instrumental in supporting Emmy and her family.Please visit Emmy’s fundraising page if you’d like to contribute. Yes, it’s already over target, but we believe we can push it to £6,000 before we reach 2026: https://www.justgiving.com/page/beth-stewart-2

Too many reps lean on Mutual Action Plans that buyers barely read. In this solo episode, James Bissell shares how to use a Path to Success—a simple framework that keeps deals aligned to value, not just closed dates.