Share

cover art for Milemarker with Jud Mackrill | E207

Fintech Impact

Milemarker with Jud Mackrill | E207

Ep. 207

Jason talks to Jud Macrill, Co-Founder of Milemarker. Milemarker is a data solution company that helps financial services companies in an IaaS (Integration as a Service) specifically integrate data across many different platforms to get things talking to each other.


Episode Highlights:

  • 00.36: Milemarker is born out of many years of frustration in the financial services industry.
  • 5.02 Macril says that they find themselves more helping companies achieve a data warehouse experience whether they want to aspire toward a data lake or not. This is because data lakes are fundamentally unstructured data. 
  • 6.04: Jud says they see a huge opportunity to take every piece of information in their license data and help a client start to be actionable, experiential, and ultimately automated and efficient. 
  • 8.24: Jud says that they provide software which is our API technology, our data cloud, and our ETL processing in which the rules engine says, here is what your data is doing and when and how quickly it refreshes.
  • 11.01: Jason asks, with cloud-enabling COBOL, are you giving a solution for a problem that shouldn’t exist first? Because no one in the 1950s thought that this COBOL stuff would be used in the 2020s.
  • 13.25: Jason inquires, what kind of case studies do you have to show that you have saved X number of hours or provided X number of abilities for someone to scale larger?
  • 14.34: Jud suggested that they should be limiting the liability inside the firm by automating everything possible so that people can be more onward and upward in terms of their day-to-day.
  • 24.16: Jason asks what advice would you give to people who maybe don’t qualify the level to work with you or want to get started at taking control of their data and standardizing their digital processes?
  • 26.51: Companies in the future will have to be stock 1, stock 2 ISO certified, and understanding what that means today will dramatically improve your long-term value, says Jud.


3 Key Highlights

  1. Jud is a creative person and has been a marketing officer at multiple firms, and his entire goal is to help financial services companies that are inherently creative to achieve creativity with data and solutions that they need.
  2. The future of a financial advisor is made inside a financial services company, and the maximum of time is going to be spent on cloud collaboration than you even realize.
  3. If you are unwilling to invest the time to standardize and create a process or recording or something repeatable out of financial service, you are just not solving your solution, suggest Jason.


Tweetable Quotes

  • “If you have a node code system that you can integrate APIs into, let’s do it. We will continue making it a more efficient experience for people to use their data.” – Jud
  • “People often have a tough time expressing what they want, and getting into financial tools and understanding them allows them to say, this is what I wanted.” – Jud
  • “You have to have people that have the tenacity to grow and build and prove themselves and are constantly looking for an edge.” - Jud


Resources Mentioned:


More episodes

View all episodes

  • 412. Quin with Gabe Caldwell | E412

    24:20||Ep. 412
    In this episode of FinTech Impact, host Jason Pereira interviews Gabe Caldwell, co-founder of Quin, an AI-driven advisor support tool designed to automate administrative tasks for financial advisors. Quin integrates with CRMs, emails, and calendars, leveraging AI to perform tasks like note-taking, scheduling, and data entry at a fraction of the cost of a human assistant. Gabe discusses the origins of Quin, its current capabilities, and potential future integrations. He emphasizes the importance of solving real, significant problems with AI, and how Quin's tailored automation offers substantial time savings for advisors. Tune in to learn how Quin can streamline your financial advisory workflow and enhance productivity.Resources:Facebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – SponsorQuinLinkedIn -  Gabe Caldwell’s LinkedIn
  • 411. Vast Advisor with Ian Karnell | E411

    39:56||Ep. 411
    In this episode of FinTech Impact, host Jason Pereira interviews Ian Karnell, co-founder and CEO of Vast Advisor. Vast Advisor is a revolutionary AI-native client acquisition system built to drive organic growth for financial advisors. Ian shares the origins, development, and functionality of Vast Advisor, highlighting how it addresses the $8 billion spent annually by advisors on outdated growth tactics. The conversation dives into the complexities of merging AI with effective marketing strategies, emphasizing the role of compliance and real-time campaign optimization. Gain insights into the intersection of technology and wealth management, and discover how Vast Advisor is poised to reshape the industry.Resources:Facebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – SponsorVast AdvisorLinkedIn - Ian Karnell’s LinkedIn
  • 410. Policy Stream with Philip Setter | E410

    25:53||Ep. 410
    In this episode of FinTech Impact, Jason Pereira interviews Philip Sutter, CEO of Policy Stream, an innovative platform aimed at revolutionizing the life insurance application process for Canadian advisors. Philip discusses his journey in the insurance industry since 2014 and how the challenges faced during COVID-19 led to the creation of Policy Stream. They dive into the current inefficiencies in the insurance sales process and how Policy Stream aims to streamline needs analysis, quoting, application, and compliance for term life insurance. Key topics also include the development hurdles, the cautious engagement with insurance carriers, and the long-term vision for expanding the platform. Tune in to hear Philip's insights on improving productivity for advisors and enhancing the client experience in the insurance sector.Facebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – SponsorPolicy StreamLinkedIn - Philip Setter’s LinkedIn
  • 409. Finny with Eden Ovadia | E409

    23:38||Ep. 409
    In this episode of FinTech Impact, host Jason Pereira talks with Eden Ovadia, CEO of Finny, a platform designed to help financial advisors grow their businesses organically. Eden shares the origin story of Finny, highlighting how his background in tech and private equity led to the creation of a data-driven solution for prospecting growth. The discussion explores how Finny leverages big data and machine learning to identify potential prospects and detect client intent signals, enabling advisors to effectively match with their ideal clients. Eden also discusses the company's roadmap and the importance of helping advisors articulate their value propositions. This episode is a must-listen for financial advisors seeking to enhance client acquisition, share of wallet, and retention through advanced, data-driven strategies.
  • 407. Solutions by Text with Nick Babinsky | E407

    35:03||Ep. 407
    In this episode of FinTech Impact, host Jason Pereira interviews Nick Babinsky, Chief Product Officer at Solutions by Text (SBT). They discuss how SBT empowers financial services companies to engage with consumers through SMS and other messaging protocols. The conversation covers SBT's history, the benefits of text-based communications, regulatory challenges, and the future of text messaging in the financial industry. Nick shares insights on high engagement metrics, compliance complexities, and the evolving technology landscape. Tune in to learn how text messaging is transforming consumer interactions in the financial sector.
  • 406. Hakkoda with Anand Pandya | E406

    32:30||Ep. 406
    Join host Jason Pereira on 'FinTech Impact' as he discusses the foundational elements of AI, specifically data, with Anand Pandya, head of Financial Services for Hakkoda, an IBM company. In this episode, they dive deep into the evolution of data management, the challenges organizations face in maintaining high-quality data, and the importance of clean data for successful AI implementation. Learn about the history of data waves, the pivotal role of cloud platforms like Snowflake, and how big companies can avoid common pitfalls in the AI landscape. Don't miss this insightful conversation packed with expert insights and practical advice for the future of data in financial services.
  • 405. Knapsack with Mark Heynen | E405

    39:27||Ep. 405
    In this episode of FinTech Impact, host Jason Pereira interviews Mark Heynen, co-founder of Knapsack, an AI-powered platform designed to enhance financial advisory workflows. Mark shares insights on how Knapsack automates administrative tasks by integrating with various data sources and employing natural language agents. He discusses the platform's evolution from a private note-taking tool to a comprehensive agent-based system, capable of handling everything from simple email scheduling to complex tax planning. Mark also touches on the challenges faced in data compliance and the future of AI in financial services. Don't miss this deep dive into how AI is transforming the financial advisory landscape.
  • 404. Flextract with Rajesh Jayaraman | E404

    22:17||Ep. 404
    In this episode of FinTech Impact, host Jason Pereira interviews Rajesh Jayaraman, founder and CEO of Flextract. Flextract is an innovative onboarding tool designed to help financial advisors streamline the client onboarding process by leveraging AI-powered data extraction. Rajesh discusses the origins of the company, the technology behind their product, and how it enhances both advisor efficiency and client experience. They delve into the challenges of managing disparate client data and the future roadmap for Flextract, including dynamic checklists and advanced report generation. This episode is a must-listen for anyone interested in the future of financial technology and client management.
  • 403. ElektraFi with Antonio Zivanovic | E403

    30:38||Ep. 403
    In today's episode of FinTech Impact, Jason interviews Antonio Zivanovic, the Founder and CEO of ElektraFi - an online platform that democratizes access to independent financial guidance for employees. Antonio shares the origin story of ElektraFi, its mission to provide cohesive financial insights and advice, and the innovative ways it supports individuals in managing their finances. Listen in as they discuss the importance of financial well-being, AI integration, and future plans for the platform. Ideal for business owners and employers interested in enhancing employee financial health.