Share

Fintech Impact
Estateably with Ari Brojde | E248
Ep. 248
•
Jason talks to Ari Brojde, Founder and CEO of Estateably, a leading provider of digital solutions for the North American trust and estates industry.
Episode Highlights
- 0.50: Estateably is a Canadian estate administration software that makes sure that when your loved one passes away the owner's burden, that is, the administrative work left behind by an estate is dealt with in a quick, efficient, and accurate way in order to get the thing closed as soon as possible.
- 08.23: In August Estateably was nominated as software the year and the Trust in the space states category and Canadian Lawyer magazine in October and in December of 2021 they gained 140 professional customers. So it was, it was a great year for Estateably in 2021 and they have managed to continue on that success in 2022.
- 14.18: If a company is using Estateably, they are going to be able to work with you as the executor to get all the necessary inputs that are required throughout the entire estate administration process, they are going to collect information about the deceased, where they lived, where they died, where they married, all they kind of important information that goes into the probate application process. They are going to get information about the beneficiaries.
- 17.41: Ari says that there are sometimes between 100 and 150 different tasks that are associated with the completion of an estate and what's critical for people is to be able to stay on top. As an executor Estateably may not always be open on your desktop and so it's very important to be able to have the deadlines that are to be met and to get e-mail reminders sent to your g-mail will simplify things.
- 21.12: Estateably's is Canada's first real estate administration solution based in the cloud. Ari shares how sometimes they would go for demos and companies would sign-up just by hearing that they are a cloud-based solution.
3 Key Points
- Ari talks about what happens when someone passes away and what it's like to have to settle in the state and what needs to be done? Ari explains how Overall there are about 420 hours and statistics show of manual administrative work that needs to be accomplished.
- By using Estateably, the user will be able to prefill all the forms, all the letters that are required to go out to those service providers to cancel accounts, and it's going to save at least ten times the amount of time that it would take to do everything manually.
- One of the features of Estateably is Gmail Calendar Integration. Ari talks about why that's important and what it accomplishes?
Tweetable Quotes
"When we asked the people that trust companies to show us what kind of software they use, their eyes kind of glazed over and they said, what are you talking about?" - Ari
"A power of attorney is just a different form of fiduciary relationship and takes much to be able to tweak the original platform to be able to create a new product line." - Ari
Resources
Facebook – Jason Pereira's Facebook
LinkedIn – Jason Pereira's LinkedIn
Woodgate.com – Sponsor
Ari – LinkedIn
More episodes
View all episodes

411. Vast Advisor with Ian Karnell | E411
39:56||Ep. 411In this episode of FinTech Impact, host Jason Pereira interviews Ian Karnell, co-founder and CEO of Vast Advisor. Vast Advisor is a revolutionary AI-native client acquisition system built to drive organic growth for financial advisors. Ian shares the origins, development, and functionality of Vast Advisor, highlighting how it addresses the $8 billion spent annually by advisors on outdated growth tactics. The conversation dives into the complexities of merging AI with effective marketing strategies, emphasizing the role of compliance and real-time campaign optimization. Gain insights into the intersection of technology and wealth management, and discover how Vast Advisor is poised to reshape the industry.Resources:Facebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – SponsorVast AdvisorLinkedIn - Ian Karnell’s LinkedIn
410. Policy Stream with Philip Setter | E410
25:53||Ep. 410In this episode of FinTech Impact, Jason Pereira interviews Philip Sutter, CEO of Policy Stream, an innovative platform aimed at revolutionizing the life insurance application process for Canadian advisors. Philip discusses his journey in the insurance industry since 2014 and how the challenges faced during COVID-19 led to the creation of Policy Stream. They dive into the current inefficiencies in the insurance sales process and how Policy Stream aims to streamline needs analysis, quoting, application, and compliance for term life insurance. Key topics also include the development hurdles, the cautious engagement with insurance carriers, and the long-term vision for expanding the platform. Tune in to hear Philip's insights on improving productivity for advisors and enhancing the client experience in the insurance sector.Facebook – Jason Pereira's FacebookLinkedIn – Jason Pereira's LinkedInWoodgate.com – SponsorPolicy StreamLinkedIn - Philip Setter’s LinkedIn
409. Finny with Eden Ovadia | E409
23:38||Ep. 409In this episode of FinTech Impact, host Jason Pereira talks with Eden Ovadia, CEO of Finny, a platform designed to help financial advisors grow their businesses organically. Eden shares the origin story of Finny, highlighting how his background in tech and private equity led to the creation of a data-driven solution for prospecting growth. The discussion explores how Finny leverages big data and machine learning to identify potential prospects and detect client intent signals, enabling advisors to effectively match with their ideal clients. Eden also discusses the company's roadmap and the importance of helping advisors articulate their value propositions. This episode is a must-listen for financial advisors seeking to enhance client acquisition, share of wallet, and retention through advanced, data-driven strategies.
407. Solutions by Text with Nick Babinsky | E407
35:03||Ep. 407In this episode of FinTech Impact, host Jason Pereira interviews Nick Babinsky, Chief Product Officer at Solutions by Text (SBT). They discuss how SBT empowers financial services companies to engage with consumers through SMS and other messaging protocols. The conversation covers SBT's history, the benefits of text-based communications, regulatory challenges, and the future of text messaging in the financial industry. Nick shares insights on high engagement metrics, compliance complexities, and the evolving technology landscape. Tune in to learn how text messaging is transforming consumer interactions in the financial sector.
406. Hakkoda with Anand Pandya | E406
32:30||Ep. 406Join host Jason Pereira on 'FinTech Impact' as he discusses the foundational elements of AI, specifically data, with Anand Pandya, head of Financial Services for Hakkoda, an IBM company. In this episode, they dive deep into the evolution of data management, the challenges organizations face in maintaining high-quality data, and the importance of clean data for successful AI implementation. Learn about the history of data waves, the pivotal role of cloud platforms like Snowflake, and how big companies can avoid common pitfalls in the AI landscape. Don't miss this insightful conversation packed with expert insights and practical advice for the future of data in financial services.
405. Knapsack with Mark Heynen | E405
39:27||Ep. 405In this episode of FinTech Impact, host Jason Pereira interviews Mark Heynen, co-founder of Knapsack, an AI-powered platform designed to enhance financial advisory workflows. Mark shares insights on how Knapsack automates administrative tasks by integrating with various data sources and employing natural language agents. He discusses the platform's evolution from a private note-taking tool to a comprehensive agent-based system, capable of handling everything from simple email scheduling to complex tax planning. Mark also touches on the challenges faced in data compliance and the future of AI in financial services. Don't miss this deep dive into how AI is transforming the financial advisory landscape.
404. Flextract with Rajesh Jayaraman | E404
22:17||Ep. 404In this episode of FinTech Impact, host Jason Pereira interviews Rajesh Jayaraman, founder and CEO of Flextract. Flextract is an innovative onboarding tool designed to help financial advisors streamline the client onboarding process by leveraging AI-powered data extraction. Rajesh discusses the origins of the company, the technology behind their product, and how it enhances both advisor efficiency and client experience. They delve into the challenges of managing disparate client data and the future roadmap for Flextract, including dynamic checklists and advanced report generation. This episode is a must-listen for anyone interested in the future of financial technology and client management.
403. ElektraFi with Antonio Zivanovic | E403
30:38||Ep. 403In today's episode of FinTech Impact, Jason interviews Antonio Zivanovic, the Founder and CEO of ElektraFi - an online platform that democratizes access to independent financial guidance for employees. Antonio shares the origin story of ElektraFi, its mission to provide cohesive financial insights and advice, and the innovative ways it supports individuals in managing their finances. Listen in as they discuss the importance of financial well-being, AI integration, and future plans for the platform. Ideal for business owners and employers interested in enhancing employee financial health.
402. FinMate AI with Daniel Yoo | E402
23:59||Ep. 402In this episode of FinTech Impact, host Jason Pereira interviews Daniel Yoo, the founder of FinMate AI, an AI-driven advisor meeting notation software. Daniel explains the origins of FinMate AI, stemming from his frustrations as a financial advisor with the note-taking process. He delves into the various challenges the company has faced, the hyper-competitive market, and how they plan to differentiate themselves by providing a custom, service-oriented approach rather than a purely scalable software solution. Daniel also shares his insights on the evolving landscape of AI in financial services and emphasizes the importance of realistic, honest conversations within the industry. Tune in to learn more about the future of AI in financial advising and how FinMate AI aims to stand out in a crowded field.