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Anna Lee (COO at The Iconic) shares why her dream job is the best role in Australia | EP32

Season 1, Ep. 32

Dream Job Ready Episode 32: Anna Lee (Chief Operating Officer, The Iconic).

Have you ever purchased a garment from theiconic.com.au ? If you have, there's a chance Anna Lee (COO) has played a key role in helping deliver the customer experience and business operations that helped get that product to you. After starting with the company as CFO, Anna is now Chief Operating Officer and in her 6th year, and still claims she has the best job in the country.

In this episode we discuss her role, the work she does and the skills she believes one needs to succeed at the executive level. We share advice about getting your career started, planning for growth and the realities of dream job chasing.

Anna has over 25 years of experience, of which 15 years has been at executive level. She's got a diverse carer history, including roles across Operations, Finance, People & Culture, Legal, Risk and Compliance, IT and Office Management functions. Starting her journey with Big 4 disciplines, she has since paved a successful fast tracked career in high growth corporate environments across Australia, NZ and APAC, focussing on building best practice functions, efficient processes and establishing, leading and developing high performing teams.

Anna was named #1 in Ragtrader’s Tech 20 (top Tech Influencers in Australian Fashion) in February 2019, and was the finalist for the Thomson Reuters Accounting Excellence Awards for both CFO of the Year and Finance Team of the Year in 2015. She has been the covers of and profiled in publications including Tech 20 2019, Ragtrader People 2019, the Business Connect Winter 2017 (edition 104) and Acuity Magazine March 2016 issues.

Despite her success, Anna comes across super humble and her honest and simple advice throughout the interview is invaluable.

Here's a rundown of the episode:

04:00 min - Anna talks about her first job (while she was at school) at Taronga Zoo

05:00 min - Anna talks about why work was a priority for her and her family when she was in her teens

07:00 min - Anna and I discuss her role at The Iconic (what she does, what the role covers, what skills she needs, etc)

10:00 min - We discuss the importance of "people" and I ask Anna about her team and The Iconic, and ask how she's helped support her team with the challenges 2020 has influenced.

14.30 min - I ask Anna about her first and biggest career challenge.

18:00 min - Anna shares some amazing advice for job seekers and applicants. MUST LISTEN!

22:30 min - We discuss the realities of chasing your dream job and "not getting" it.

24:00 min - Things happen...

26:00 min - We talk "confidence".

30:30 min - Anna shares the most important advice she's received during her career

33:00 min - Listener Question of the Week (Ashleigh asks "Is it important to build your own brand, internally and externally?")

35:30 min - Anna reveals how the yogurt section of the supermarket is like the candidate pool... MUST LISTEN!

39:30 min - It's important to be seen and heard.


This episode and the Dream Job Ready series is supported by University of Wollongong, so shoutout and thanks to UOW for their ongoing support and assistance. Get online and check out their courses if you're looking for development options.

You can follow UOW on LinkedIn https://www.linkedin.com/school/university-of-wollongong/.

If you'd like to financially support this podcast series (every dollar counts), you can make a contribution via https://supporter.acast.com/dream-job-ready-1.

If you'd simply like to connect with Dream Job Ready on the socials, here are the links:


You can also connect me via Email (and send me questions for future listeners): dreamjobreadypodcast@gmail.com.


Want to connect with Anna?

  • LinkedIn: https://www.linkedin.com/in/annayklee/.

She contributes to the industry as brand ambassadors for causes for which she is passionate including the CA Program (Anna is a Chartered Accountant) and Dress for Success. She is a mentor as part of the CA ANZ Mentor Exchange Program, the NORA Talent Network and speaks regularly to audiences on career development, finance and retail topics. 


...


Music: ‘Funky Sunday’ composed and performed by Mark Matthews.

Copyright 2020 | Remarkable

More Episodes

10/11/2020

Part 2 of 6 in Mastering the Sales Process & Learning how to Sell with Noah Cohen | EP35

Season 1, Ep. 35
Dream Job Ready Episode 35: Noah Cohen (Professional Sales Coach). Part 2 of 6 in Mastering the Sales Process & Learning how to Sell with Noah Cohen. Hello and thanks for tuning in to Dream Job Ready! In this episode I chat with Noah again to explore and discuss the importance of building rapport and trust early within your sales process. As Noah puts it, there needs to be a relationship in any partnership. You need to understand and share that there's common ground and a common potential outcome. So, where do you start? Here's a training tip from Cohen Training Institute: Script: "Hi, What can I get you information on?" From Noah: "Get to the point as soon as you can.Rapportis creating a sense of commonality.Your product or service and their need or want is when your objectives overlap and therefore is whererapportis created." I hope you enjoy this episode and find the information helpful. And good luck using this scrip! Knowing how to “sell” is a crucial skill, no matter what your job role, so I recorded a 6-part episode series with professional sales coach, Noah Cohen, where we break down the what, why, who, when and how of the selling process. Each of the six episodes are 10-to-15 minutes in length, so Noah has done an amazing job of compressing and condensing the training down into bite size segments. He still shares plenty of actionable sales skills and tips on how to optimise your approach to pitching business opportunities, partnerships, selling yourself, your product and/or your service. Here's the agenda for our six episodes:Introducing the Sales Process & Training (EP34)Rapport & Trust (this one)Setting an Agenda (EP36)Discovery Funnel & Needs Analysis (EP37)Uncovering a Prospect's Budget & Understanding their Decision Making Process (EP38)Closing the Sale / Getting a Decision / After the Sale (EP39)Noah offers free online sales training on his website www.cohentraininginstitute.com.au I worked with Noah at Groupon and he's had experience training and coaching sales consultants across retail, finance, insurance and HR. Regardless of your role, you're going to benefit from the advice he shares. Got feedback? Please email me on dreamjobreadypodcast@gmail.com or connect via:LinkedIn/https://www.linkedin.com/company/dreamjobreadyTwitter/ @dreamjobreadyFacebook/ @dreamjobreadyInstagram/ @dreamjobreadyAnd if you'd like to financially support this podcast series, please make a contribution via https://supporter.acast.com/dream-job-ready-1. Or simply do us a solid and subscribe, rate and share Dream Job Ready with your friends!If you'd benefit from additional sales training, you can connect with Noah via:Cohen Training Institute www.cohentraininginstitute.com.au LinkedIn: linkedin.com/in/noah-cohen-sales...Music: ‘Funky Sunday’ composed and performed by THE MAN: Mark MatthewsCopyright 2020 | Remarkable
10/2/2020

Part 1 of Mastering the Sales Process & Learning how to Sell with Noah Cohen | EP34

Season 1, Ep. 34
Dream Job Ready Episode 34: Noah Cohen (Professional Sales Coach). Knowing how to “sell” is a crucial skill, no matter what your job role, so I've recorded a 6-part episode series with professional sales coach, Noah Cohen, where we break down the what, why, who, when and how of the selling process. Each of the six episodes are 10-to-20 minutes in length, so Noah has done an amazing job of compressing and condensing the training down into bite-size segments. He still shares plenty of actionable sales skills and tips on how to optimise your approach to pitching business opportunities, partnerships, selling yourself, your product and/or your service. Here's the agenda for our six episodes:Introducing the Sales Process & Training (this one)Rapport & TrustSetting an AgendaDiscovery Funnel & Needs AnalysisUncovering a Prospect's Budget & Understanding their Decision Making ProcessClosing the Sale / Getting a Decision / After the SaleNoah offers free online sales training on his website cohentraininginstitute.com.au. I worked with Noah at Groupon and he's had experience training and coaching sales consultants across retail, finance, insurance and HR. Regardless of your role, you're going to benefit from the advice he shares. I hope you enjoy this episode and the mini-series with Noah... Please email me with any feedback or questions on dreamjobreadypodcast@gmail.com or connect via:LinkedIn/https://www.linkedin.com/company/dreamjobreadyTwitter/ @dreamjobreadyFacebook/ @dreamjobreadyInstagram/ @dreamjobreadyAnd if you'd like to financially support this podcast series, please make a contribution via https://supporter.acast.com/dream-job-ready-1. Or simply do us a solid and subscribe, rate and share Dream Job Ready with your friends!If you'd benefit from additional sales training, you can connect with Noah viaHis website: cohentraininginstitute.com.auLinkedIn: linkedin.com/in/noah-cohen-sales...Music: ‘Funky Sunday’ composed and performed by THE MAN: Mark MatthewsCopyright 2020 | Remarkable
9/24/2020

Advice on building great business partnerships and the importance of collaboration, trust and mutual benefits when you're creating relationships at work | EP33

Season 1, Ep. 33
Forming and managing work partnerships will likely be one of the most critical parts of your career. No matter the industry, it's probable that you, your team and your business will need to collaborate with another party at some point and for some business critical reason. I've putthis Quick Take episode together to share some insights and advice about the importance of prioritising a mutually beneficial and 2-way relationship when you’re crafting partnerships.I’ve selected audio from my interviews with marketing experts Blandine Jean Paul and Neil Ridgway, from episodes number 24 and number 2 respectively, and I think their advice really emphasis the importance of working collectively with your desired partner to get the best outcome for both your business and theirs. It’s easy to get caught up in what you want and what you need, but we all know that the best relationships are built on collaboration, and built with understanding, trust and respect. Thanks for giving up your time to listen to Dream Job Ready and we hope you get plenty of value from this episode. If you'd like to connect with us, you can do so @dreamjobready on LinkedIn, Facebook and Instagram. This episode and the Dream Job Ready series is supported by University of Wollongong, so shoutout and thanks to UOW for their ongoing support and assistance. Get online and check out their courses if you're looking for development options. You can follow UOW on LinkedIn https://www.linkedin.com/school/university-of-wollongong/. Last but not least, if you'd like to financially support this podcast series (every dollar counts), you can make a contribution via https://supporter.acast.com/dream-job-ready-1. Oh yeah... that snappy little beat at the start of our episodes (‘Funky Sunday’) was composed and performed by Mark Matthews. Copyright 2020 | Remarkable