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Biz Ep: Turning a food blog into a business with Sarah Rossi AKA Taming Twins
Sarah Rossi and Steph talk about how Sarah’s online profile, where she’s known as ‘Taming Twins’, has rocketed in the last 12 months. She talks with Steph about her career so far, from starting a bakery that she loved, and recognising that she couldn’t scale the business because it relied on her being physically there too much. Sarah’s blog Taming Twins started out as a creative outlet to share about her life with twins, until she noticed that recipes she shared were getting more traction.
Sarah talks about blogging for ten years, growing a steady following and then pausing after a book deal came along, when she asked herself and her followers ‘what do people actually want?’. Simply, the feedback told her what they wanted was help with dinner. What ingredients did they need? What could they cook that everyone would eat? And make it quick! Off the back of that renewed focus on her customer, Sarah’s following on insta alone is over 350k, she has written Sunday Times bestseller ‘What’s for Dinner?’, quick and easy fuss-free family meals, and has a second book out in September 2023.
Sarah talks about her income, becoming very strategic with her use of SEO and display ads and not relying on sponsorship and avoiding having to flog something to her followers that they don’t want, now that she is clear on her mission that she wants to be useful to families and take the stress out of the question ‘What’s For Dinner?’.
Sarah’s book What’s for Dinner?
Preorder Book Two What’s for Dinner in One Pot?
Sarah’s website Taming Twins for fuss-free recipes and meal plans
Steph’s Instagram
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3. Festivals and Family with Rob & Josie da Bank
39:11||Season 9, Ep. 3Steph chats with Rob and Josie da Bank about what it’s like to run a festival with your partner, and how they make it work alongside having four children. After 32 years together, and many festivals under their belts, they talk about the difficult bits, how they divide and conquer, and how helping people escape real life, screens and make some IRL memories is what drives them. With Camp Bestival around the corner, in Dorset and then Shropshire, Rob and Josie share what they’re excited about. Their book ‘Camp Bestival at Home’ is out now, giving readers a behind the scenes peak at Camp Bestival as well as recipes and activities to enjoy through the seasons, and thoughts on festivals from the likes of Fatboy Slim, Sara Cox and Sophie Ellis Bextor.This episode is sponsored by Kiddiwhizz, creator of the Whizzer, a portable loo for kids and adults. Use code DBHF for a 20% discount until the end of June www.kiddiwhizz.com Camp Bestival at Home book (and available in Don’t Buy Her Flowers packages)Camp Bestival InstagramRob da Bank’s InstagramSteph’s InstagramThoughtful gifts at Don’t Buy Her Flowers2. How To Make It Fair with Eve Rodsky
01:03:01||Season 9, Ep. 2Feel like you do everything at home, or at least more than is your fair share? This one’s for you. Steph speaks with Eve Rodsky - Harvard-grad lawyer, activist and New York Times Bestselling author of Fair Play. Eve is working to change society one partnership at a time by coming up with a new 21st-century solution to an age-old problem: women shouldering 2/3 or more of the unpaid domestic work and childcare for their homes and families. Eve and Steph talk about the massive impact this has not only on relationships, with couples everywhere hissing and resentful while trying to navigate this, but also the workplace, the pay gap, and our mental and physical health. They also talk about what’s in it for men to get more involved, and how do you bring them to the table. Eve’s book Fair PlayFind out more about the Fair Play systemEve’s InstagramSteph’s InstagramThoughtful gifts at Don’t Buy Her Flowers This episode is sponsored by gift experience website The Indytute1. Being a Mad Woman with Bryony Gordon
57:59||Season 9, Ep. 1Steph talks with author, journalist and mental health campaigner Bryony Gordon about her new book Mad Woman, an account of her life and challenges over the last few years. With a live audience at Henley Literary Festival, in classic Bryony-style, she brings lots of energy, honesty and humour to the conversation, in which they discuss depression, OCD, Bulimia and Binge Eating Disorder, addiction and alcoholism and being perimenopausal and a woman in her 40s. Bryony’s InstagramMental Health MatesBuy Bryony’s book Mad WomanSteph’s InstagramSteph’s gift company Don’t Buy Her FlowersHenley Literary Festival7. Anxiety with Dr Kirren Schnack
53:51||Season 8, Ep. 7Steph talks with Dr Kirren Schnack, Clinical Psychologist and author of Ten Times Calmer, a book with tools to help beat anxiety. The conversation starts by understanding what anxiety is, what happens when we’re anxious, what are the triggers and what is happening to our nervous system. They discuss the impact having children can have on anxiety, and with the festive season around the corner, they also talk about how to avoid Christmas anxiety.Steph and Kirren then chat about some of the basics for good mental health, plus Dr Kirren talks through some of the tools to help bring some calm.This episode is sponsored by The Indytute, handpicked experiences all tried and tested by another female founder, Calypso Rose. Use the code Steph10 for 10% off via www.indytute.com Ten Times Calmer: Beat Anxiety and Change Your Life by Dr Kirren SchnackKirren’s websiteKirren’s InstagramSteph’s InstagramDon’t Buy Her Flowers Christmas Gift Guide6. Mums’ Night Out with Louise Boyce, Gill Sims and Clara Batten at Henley Literary Festival
01:00:58||Season 8, Ep. 6Recorded Live at the Henley Literary Festival, Steph interviews Louise Boyce AKA Mama Still Got It, Gill Sims and Clara Batten live from a Town Hall full of women out for a Friday night! Join them as they discuss the rollercoaster of motherhood - the first year of being a mum, identity, holidays with kids, the PTA, and Louise’s gross middle-of-the-night payback on her husband. Expect some swearing, some drinking and a touch of raucous. This episode is sponsored by Ancient + Brave, who create pure, potent and sustainable supplements, and are offering 20% off with the code DBHF20 Louise’s Instagram and book Gill’s Instagram, Facebook and book Clara’s Instagram, Tik Tok and bookSteph’s InstagramFor future Henley Literary Festival eventsDon’t Buy Her Flowers Christmas Gift Guide5. How Not to Let Having Kids Ruin Your Sex Life with Dr Karen Gurney
01:00:06||Season 8, Ep. 5Ahead of the release of her new book, Clinical Psychologist Dr Karen Gurney returns to the DBHF podcast after her previous episode about sex in long term relationships became the most downloaded to date, resulting in at least two pregnancies (that we know of!) and Steph received hundreds of messages from women and couples that felt huge relief in what Karen said about desire in long term relationships. Now Karen, AKA The Sex Doctor, has written a book specifically for parents - How Not to Let Having Kids Ruin Your Sex Life - out in April 2024. Steph and Karen talk about how tiredness, distraction, lack of time and the mental load affect sex lives, and Karen describes the ‘storm’ that children often bring to a relationship. They talk about the different impacts of new babies, primary school age kids and teens. Karen and Steph also discuss spontaneous vs responsive desire and the idea that it is normal to never feel spontaneous desire in a long term relationship. Karen also explains how key it is to understand the different role sex plays for individuals, communicating better about sex, and offers advice and practical ways to maintain (or bring back) sexual connection, particularly when there is no time. Karen’s first episode on the DBHF podcast on Apple or Spotify Karen’s Instagram How Not to Let Having Kids Ruin Your Sex Life, out in April 2024 and available to pre-order now Karen’s first book Mind the Gap Eve Rodsky’s book FairPlay Darcy Lockman’s book All the rage: Mothers, Fathers and the myth of equal partnership Steph’s Instagram Thoughtful gifts www.dontbuyherflowers.com This episode is sponsored by Ancient + Brave, a new generation of sustainably sourced collagen, blends and supplements with targeted health benefits. Use the code DBHF20 for 20% off any product on their website4. Midlife Wisdom, Careers and Parenthood with Fi Glover and Jane Garvey
51:31||Season 8, Ep. 4Steph chats with broadcast LEGENDS Fi Glover and Jane Garvey about their move after thirty years (each!) from the BBC to Times Radio, where they host a radio show and the Off Air podcast. Fi and Jane describe how they found juggling a broadcast career with small children, with Fi owning that hers ‘ground to a halt’ for a period, but that she now has a job she loves that may not have been where she’d have ended up without the career break. They discuss phones, teenagers, teenagers with phones, the impact of Perimenopause, Tweakments and what advice they’d give to their 35 year old selves. Most of all, they offer HOPE to women in the rush hour feeling overwhelmed - there is good stuff to come in the future. Thank you to sponsors Ancient & Brave, a new generation of sustainably sourced collagen, blends and supplements. Listeners can get 20% off orders with the code DBHF20 on their websiteTimes Radio (Jane & Fi are on air 3-5pm, Monday to Thursday)Off Air Podcast with Fi and JaneJane & Fi’s InstagramSteph’s InstagramThoughtful gifts at Don’t Buy Her Flowers3. How to Be Sad with Helen Russell (re-release)
46:35||Season 8, Ep. 3In this episode we're looking back at a brilliant episode with Helen from January 2022...Steph talks with bestselling author, journalist and speaker Helen Russell about how and why so many of us try to bury sadness, and the harm that causes.After eight years of researching happiness, Helen realised that most of us desperately want to avoid sadness, but all the experts have said we can’t, so we need to work out how to be sad, better. Helen and Steph talk about grief, infertility, perfectionism, anorexia, men and sadness, and a whole lot in between. Helen’s websiteHelen’s InstagramSteph’s Instagram2. Navigating the early months of motherhood with comedian Kelly Convey
52:18||Season 8, Ep. 2Steph chats with brilliant comedian Kelly Convey about motherhood; it’s all very fresh for Kelly as she has had two babies with a fifteen month gap, her second still only seven months old. Steph and Kelly discuss those early months of motherhood, flashing the postman, feeling annoyed with your partner and navigating advice from others. Kelly talks about baby group blunders and making mum friends (or not!). As a stand up, they discuss the pros and cons of Kelly being back onstage supporting Alan Carr three months after having a baby, trying to find balance between work and babies, and how she feels that becoming a mum has helped her comedy and connection with the audience. This episode is sponsored by HotTea Mama, makers of delicious, organic, award-winning, whole leaf teas specially designed to support women’s wellness. Get 20% off with the code DBHF20 at hotteamama.com Kelly’s TikTokKelly’s websiteKelly’s InstagramSteph’s InstagramThe Don’t Buy Her Flowers updated Create a New Mum Gift Box