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Dear FoundHer...

How to Price Your Product or Service?

Season 3, Ep. 228

On Tuesdays episode of Dear FoundHer, Suzanne Sitrin, Founder of Blue Birch Consulting talked about your offer and knowing how to price your product or services. Today, Host, Lindsay Pinchuk continues the conversation, sharing with you some of the tips she uses my own clients and for herself when shaping an offer that sticks.


Takeaways

  • Write out all the tasks involved in the job and estimate how long it will take
  • Use your desired hourly rate to set a retainer
  • Have a low-end price in mind for negotiation
  • Focus on the one or two things you excel at and be known for something specific
  • Simplify your process and use templates to create proposals
  • Understand your target customer and speak their language
  • Test your offer and make changes as needed
  • Stay true to your values
  • Share your offer regularly


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