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Latest Episode1/24/2022

5 Benefits That PR Gives Your Business No Matter the Industry or Size

Season 1, Ep. 86
Public relations takes strategy, skill, hard work and a bit of luck so it makes sense that you'd want to be sure of a payoff before investing your time, effort and maybe even your money. This episode outlines 5 key benefits - and a heck of a lot more - the PR can provide your business, no matter the size, industry, or turnover.Key Points:Visibility: how do you create relationships if no one knows you exist? (2:15)Credibility: enables you to increase your prices and bring in new people (3:59)Identity: if you don't already have this crystal clear, PR will make it happen (7:16)Longevity: who's in business for the short-term? (10:14)Boost SEO: PR makes you more searchable (11:35)More (knock-on) benefits explained (12:41)New Workshop:Podcasting for Publicity: Pitch Yourself for SuccessI'm hosting a podcast pitching workshop beginning February 15 where I'll walk you through all the steps over a few weeks so that, by the end, you’ll have pitched yourself for a successful start to your 2022 PR efforts. Go tojanicefogarty.comto get the details.Have you left a rating & review yet? It makes a huge difference to an independent podcaster. Thanks so much for your support!Get help with your strategic communications:Create Your Social Media Content Strategy masterclass - use my methods and your stories to help your business reach your goals: www.janicefogarty.com/create-your-social-media-content-strategyDon't Waste Your Breathguide on messaging (www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across)How to be an Amazing Podcast Guest checklist(www.janicefogarty.com/how-to-be-an-amazing-podcast-guest)10 Places to get Publicity, Even with Zero Budget(www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budget)Let's Connect!Pinterest/LinkedIn/Instagram/Connections Coffee Confidence Community on Facebook
1/24/2022

5 Benefits That PR Gives Your Business No Matter the Industry or Size

Season 1, Ep. 86
Public relations takes strategy, skill, hard work and a bit of luck so it makes sense that you'd want to be sure of a payoff before investing your time, effort and maybe even your money. This episode outlines 5 key benefits - and a heck of a lot more - the PR can provide your business, no matter the size, industry, or turnover.Key Points:Visibility: how do you create relationships if no one knows you exist? (2:15)Credibility: enables you to increase your prices and bring in new people (3:59)Identity: if you don't already have this crystal clear, PR will make it happen (7:16)Longevity: who's in business for the short-term? (10:14)Boost SEO: PR makes you more searchable (11:35)More (knock-on) benefits explained (12:41)New Workshop:Podcasting for Publicity: Pitch Yourself for SuccessI'm hosting a podcast pitching workshop beginning February 15 where I'll walk you through all the steps over a few weeks so that, by the end, you’ll have pitched yourself for a successful start to your 2022 PR efforts. Go tojanicefogarty.comto get the details.Have you left a rating & review yet? It makes a huge difference to an independent podcaster. Thanks so much for your support!Get help with your strategic communications:Create Your Social Media Content Strategy masterclass - use my methods and your stories to help your business reach your goals: www.janicefogarty.com/create-your-social-media-content-strategyDon't Waste Your Breathguide on messaging (www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across)How to be an Amazing Podcast Guest checklist(www.janicefogarty.com/how-to-be-an-amazing-podcast-guest)10 Places to get Publicity, Even with Zero Budget(www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budget)Let's Connect!Pinterest/LinkedIn/Instagram/Connections Coffee Confidence Community on Facebook
1/17/2022

I've Learned to Trust Myself

Season 1, Ep. 85
This is a second appearance on the podcast by my friend and client Karen Howley of CRT Legal - a local law firm with a global reach. Karen is a Canadian immigration and real estate lawyer whose business acumen is enviable. I invited her back on because the decisions she has taken and the changes she has implemented in growing her professional business in a traditionally male-dominated field governed by convention are inspirational. It's one of the greatest conversations about business that I've had yet and I am really excited for you to listen.Key Points:The connection between relationship development and business growth Hiring staff for personality and training for skill; the pain of an employee mismatchDealing with imposter syndromeIntuition in law - as a woman, as an entrepreneurHiring professionals to support your business so you can do what you're good atAlso referenced in this episode:Episode 82, Interview with Reena Friedman Watts of Better Call Daddy and MegaWatts ProductionsEpisode 80, Ads and PR: What's The Difference and What Does That Mean to YouContact Karen for Canadian Immigration or Alberta real estate at:www.CRTLegal.ca or www.CRTlegal.iekaren@crtlegal.caFollow her on Facebook at www.facebook.com/CRTLegal.ca New Workshop: Podcasting for Publicity: Pitch Yourself for Success I'm hosting a podcast pitching workshop beginning February 15 where I'll walk you through all the steps over a few weeks so that, by the end, you’ll have pitched yourself for a successful start to your 2022 PR efforts. Go tojanicefogarty.comto get the details.Have you left a rating & review yet? It makes a huge difference to an independent podcaster. Thanks so much for your support!**Hey, are you wondering how to use social media so it helps you reach your goals instead of kill time?Let me show you the exact steps I use to make sure my client’s social media is strategic and cohesive so that you can use the socials to support your business without wasting time and getting frustrated.Go tohttps://www.janicefogarty.com/create-your-social-media-content-strategyto learn more.Let's Connect!Pinterest/LinkedIn/Instagram/Connections Coffee Confidence Community on Facebook
1/10/2022

The Superwoman Effect

Season 1, Ep. 84
This week’s episode is kind of a quick one - just as much for me as it is for you, especially if you have perfectionist tendencies or somewhat of a superwoman identity. Don’t get me wrong, I don’t for a moment doubt that you actually are a superwoman. I have a vague idea of what you do and already I’m impressed. I'd be blown away at what you do if I had a full picture.When I’m writing and recording this, it’s still pretty fresh and early in 2022. New year. And while there’s still lots of buzz around big plans and playing all out and crushing audacious goals, there’s also an undercurrent of being tired. Just feeling a little fuzzy around the edges. I’ve found it really hard getting back into the swing of things and I love this stuff. I love my clients, I love my work, I love this podcast. But I was still a bit reluctant to fully step back into it.This episode looks at what creates that feeling and how to avoid it while still feeling like superwoman.New Workshop: I'm hosting a podcast pitching workshop beginning in February where I'll walk you through all the steps over a few weeks so that, by the end, you’ll have submitted actual pitches to start your 2022 PR efforts. Go tojanicefogarty.comto get the details.Key Resources:No budget? No problem! Get your PR started with this list of ideas:.www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budgetThis workbook walks you through what messaging is and how to not only develop your own but also use it effectively so you stop wasting your breath..www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-acrossHave you left a rating & review yet? It makes a huge difference to an independent podcaster. If you're listening on Apple Podcasts (formerly iTunes) please rate and review there. If you're not an Apple supporter, you can go toPodchaser.Thanks so much for your support!**Hey, are you wondering how to use social media so it helps you reach your goals instead of kill time?Let me show you the exact steps I use to make sure my client’s social media is strategic and cohesive so that you can use the socials to support your business without wasting time and getting frustrated.Go tohttps://www.janicefogarty.com/create-your-social-media-content-strategyto learn more.Let's Connect!Pinterest/LinkedIn/Instagram/Connections Coffee Confidence Community on Facebook
1/3/2022

3 Things You Need for Doing Your Own Public Relations

Season 1, Ep. 83
You might not consider yourself a writer, a speaker, an authority but you can have an event, guest blog or post, go on a podcast, get featured in a magazine or paper, and so much more and reap the benefits of your public relations efforts. There are three things you need to make it happen and that's what I'm talking about in this episode.Key Points:Have a Plan (2:13)Allow yourself the Time (4:47)Muster up the Confidence (7:30)New Workshop:I'm hosting a podcast pitching workshop beginning in February where I'll walk you through all the steps over a few weeks so that, by the end, you’ll have submitted actual pitches to start your 2022 PR efforts. To be the first to get the details, follow my facebook page or go to janicefogarty.com to get on my email list. Key Resources:No budget? No problem! Get your PR started with this list of ideas:.www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budgetThis workbook walks you through what messaging is and how to not only develop your own but also use it effectively so you stop wasting your breath..www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-acrossHave you left a rating & review yet? It makes a huge difference to an independent podcaster. If you're listening on Apple Podcasts (formerly iTunes) please rate and review there. If you're not an Apple supporter, you can go toPodchaser.Thanks so much for your support!**Hey, are you wondering how to use social media so it helps you reach your goals instead of kill time?Let me show you the exact steps I use to make sure my client’s social media is strategic and cohesive so that you can use the socials to support your business without wasting time and getting frustrated.Go tohttps://www.janicefogarty.com/create-your-social-media-content-strategyto learn more.Let's Connect!Pinterest/LinkedIn/Instagram/Connections Coffee Confidence Community on Facebook
12/27/2021

Reena Friedman-Watts, the extended interview

Season 1, Ep. 82
This is an extended version of my interview with Reena Friedman Watts, host of Better Call Daddy and founder of MegaWatts Productions. She talks about her time at The Jerry Springer Show and what inspires some of her content, as well as involving her family in her podcast. I share a bit more of my home life, including parenting children on the autism spectrum, the culture shock of living in Ireland, and raising teenage coders. If you listened to episode 79 - which was more focused on the business of communications - and wondered what I had edited out, then you'll find the answers in here.Contact Reena:Podcast:https://podcasts.apple.com/us/podcast/better-call-daddy/id1525296416Website:https://bettercalldaddy.com/Production Company:https://megawattsproductions.com/Get help with your strategic communications:Create Your Social Media Content Strategy masterclass - your way to use your stories in a strategic way to help your business reach your goals:www.janicefogarty.com/create-your-social-media-content-strategyDon't Waste Your Breathguide on messaging (www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across)How to be an Amazing Podcast Guest checklist(www.janicefogarty.com/how-to-be-an-amazing-podcast-guest)10 Places to get Publicity, Even with Zero Budget(www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budget)Have you left a review yet? If you're listening on Apple Podcasts, you can leave a review right there. Otherwise, tryPodchaser.Thank you! Thank you!I love Apothekary products because I appreciate a natural approach to my well-being. I useSeal the Dealevery day in my morning smoothie andChill The F* Outwhen I need it! (I also loveBetter Than BotoxandYou Dew You, too!) By usingmy referral link, you can get $30US off of your first order ->http://apothekary.refr.cc/janicefogarty
12/20/2021

Living by Her Values: Kerry Hales, Transformational Life Coach

Season 1, Ep. 81
This chat with transformational life coach Kerry Hales runs the gamut from swimming in cold water to challenge your mind to trademarking drama, building a fire and playing small, to turds and personal responsibility. Kerry recently released a book, Life Lessons from your Knicker Drawer: Declutter your head, transform your mind, and we discuss the process she followed beginning many years ago from the idea that she write a book up to now and the feelings and benefits of being an author.Find Kerry Here:kerryhales.comKerry Hales - Transformational Life Coach on FacebookAlso mentioned in this episode:Episode 35: I'm Chasing Vitality; original interview with Kerry HalesUntamed; by Glennon Doyle: https://amzn.to/3m9wR6p*Some of these links are for my Amazon Affiliate site. If you use these links to purchase the item recommended or any other item, I will receive a small fee with no extra expense to you. Thank you so much for supporting my small business and independent podcast!Get help with your strategic communications:Create Your Social Media Content Strategy masterclass - your way to use your stories in a strategic way to help your business reach your goals:www.janicefogarty.com/create-your-social-media-content-strategyDon't Waste Your Breathguide on messaging (www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across)How to be an Amazing Podcast Guest checklist(www.janicefogarty.com/how-to-be-an-amazing-podcast-guest)10 Places to get Publicity, Even with Zero Budget(www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budget)Have you left a review yet? If you're listening on Apple Podcasts, you can leave a review right there. Otherwise, tryPodchaser.Thank you! Thank you!I love Apothekary products because I appreciate a natural approach to my well-being. I useSeal the Dealevery day in my morning smoothie andChill The F* Outwhen I need it! (I also loveBetter Than BotoxandYou Dew You, too!) By usingmy referral link, you can get $30US off of your first order ->http://apothekary.refr.cc/janicefogarty
12/13/2021

Ads and PR: What's The Difference and What That Means to You

Season 1, Ep. 80
Everyone knows what ads are, we see them everywhere all the time. And if you're listening to this podcast, then you have an awareness or an interest in public relations, But what's the difference? Can they work together? And most importantly, which one is best for your business? Listen in to find out!Key Points:What are PR and advertising? (2:40)Control: Difference #1 (4:09)Budget: Difference #2 (13:42)Credibility: Difference #3 (13:46)When do you chose which? (18:23)Key Resources:No budget? No problem! Once you've figured out what you've been doing wrong, get it right with this list of ideas for you to get PR.www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budgetThis workbook walks you through what messaging is and how to not only develop your own but also use it effectively so you stop wasting your breath..www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-acrossHave you left a rating & review yet? It makes a huge difference to an independent podcaster. If you're listening on Apple Podcasts (formerly iTunes) please rate and review there. If you're not an Apple supporter, you can go toPodchaser.Thanks so much for your support!**Hey, are you wondering how to use social media so it helps you reach your goals instead of kill time?Let me show you the exact steps I use to make sure my client’s social media is strategic and cohesive so that you can use the socials to support your business without wasting time and getting frustrated.Go tohttps://www.janicefogarty.com/create-your-social-media-content-strategyto learn more.I love Apothekary products because I appreciate a natural approach to my well-being. I useSeal the Dealevery day in my morning smoothie andChill The F* Outwhen I need it! (I also loveBetter Than BotoxandYou Dew You, too!) By usingmy referral link, you can get $30US off of your first order ->http://apothekary.refr.cc/janicefogartyLet's Connect!Pinterest/LinkedIn/Instagram/Connections Coffee Confidence Community on Facebook