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Campaign podcast

News: L'Oréal switches media agency | Natalie Cummins | Deepfakes and AI

Season 3, Ep. 215

Campaign's editorial team takes you behind the week's biggest headlines, with the views from our news desks. Hosted by tech editor Lucy Shelley, media editor Beau Jackson and reporter Charlotte Rawlings discuss all things media and creativity.


We delve into the breaking news of Natalie Cummins leaving Zenith UK and the speculation surrounding the rival agency she'll go to next. Plus, Jackson explains the leadership shuffle that Cummins has left in her wake as Sannah Rogers and Jon Stevens, managing directors of Zenith UK, have stepped up to lead the agency following her departure.


In other breaking news, a very popular story closed the month with L'Oréal UK and Ireland switching its £220m media account to a new agency.


Covering creativity, Rawlings talks through Leo Burnett's first work for Vodafone UK after the hotly contested pitch last year.


Plus, we talk through the beginning of Pride Month with a black and white campaign from Pride in London and Jackson goes head-to-head with AI in light of adland's response to Mark Read's deepfake debacle.


Further reading:

Total Media acquired by Serviceplan Group’s Mediaplus

MediaSense to acquire PwC UK team

Ad industry bodies criticise Edinburgh OOH ban

BBH opens applications for next Barn cohort

Supercell signs up Chris Hemsworth and Christina Ricci for star-studded ads

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