Business of Betting Podcast

On this episode of the Business of Betting Podcast, Jason is joined by his coach, Liam Forde, Founder and CEO of The Zone.Hear them discuss:03:00 - How Jason first met Liam and began coaching with him05:20 - Liam’s views on when strict coaching models may or may not work06:30 - How to motivate employees without anger, and why clarity and responsibility matter09:20 - How Jason’s coaching helped him shift from an “angry coach” approach11:00 - The concept of “flow” and why rest is crucial to reach a flow state12:20 - Why balance between work intensity and mental relaxation improves productivity14:40 - Jason’s shift in perspective on health and wellness after working with Liam20:10 - How Liam encouraged Jason to prioritize health through gentle accountability24:00 - Balancing the demands of being a CEO with family life, and the impact on productivity30:10 - Jason’s reflections on how being a CEO impacts his employees and their families33:30 - The “superpowers” and challenges different types of CEOs typically face36:00 - The ripple effects of a CEO’s energy and attitude on company culture⚡️ Follow BoB on Twitter/X⚡️ Watch BoB on Youtube⚡️ Follow Jason on Twitter/X⚡️ Apply to be a guest hereThis episode is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry.

On this episode of the Business of Betting Podcast, Jason is joined by Sue Schneider, Co-Founder at Defy the Odds.Hear them discuss:03:15 - How Sue got started in the betting industry07:42 - The early days of online gaming and betting12:33 - Challenges Sue faced in building an industry presence16:50 - The evolution of regulatory frameworks in online gambling21:17 - Key milestones in the global expansion of sports betting27:20 - Sue’s role and experiences working at SBC29:30 - The role of technology in transforming betting experiences30:45 - Co-Founding Defy the Odds and setting its goals34:12 - Differences in gambling regulations across regions39:45 - Advice for those entering the gaming and betting industry today⚡️ Follow BoB on Twitter/X⚡️ Watch BoB on Youtube⚡️ Follow Jason on Twitter/X⚡️ Apply to be a guest hereThis episode is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry.

On this episode of the Business of Betting Podcast, Jason is joined by Adam Small, founder of Third Planet Affiliates.Hear them discuss:02:01 - Adam’s background and entry into the betting industry02:40 - Election mania and its impact on business sentiment03:24 - The role of affiliates in the betting industry04:23 - Industry insights and trends impacting affiliates13:44 - Reflecting on the affiliate sector's recent challenges14:31 - Examining examples of affiliate revenue "baskets"16:22 - Shifts in cost-per-click and SEO strategies17:40 - Adam's journey into the affiliate industry28:00 - Why Adam chose not to become a betting operator29:30 - The appeal and challenges of being an affiliate34:08 - The future of growth and potential reckoning in affiliates37:00 - What’s next for affiliate marketing in betting⚡️ Follow BoB on Twitter/X⚡️ Watch BoB on Youtube⚡️ Follow Jason on Twitter/X⚡️ Apply to be a guest hereThis episode is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry.

On this episode of the Business of Betting Podcast, Jason answers listener-submitted questions and shares his insights on the latest developments in the industry, including the proposed UK gambling tax, sweepstakes models, and NCAA player prop markets.Hear him discuss:01:26 - His recent trip to Vegas and G2E conference highlights03:30 - Impact of proposed UK gambling tax increase08:00 - Sweepstake models and their rise in the United States10:45 - Industry optimism from recent G2E and SBC conferences16:53 - NCAA’s consideration of banning player prop markets due to socialmedia abuse22:41 - Why PolyMarket and Kalshi predict Trump as the 2024 election favorite, despite traditional polls showing a close race⚡️ Follow BoB on Twitter/X⚡️ Watch BoB on Youtube⚡️ Follow Jason on Twitter/X⚡️ Apply to be a guest hereThis episode is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry.

On this episode of the Business of Betting Podcast, Jason is joined by Stuart Simms, the CEO of FairPlay Sports Media, recorded live at G2E in Las Vegas.Hear them discuss:01:10 - The strategic shift from OddsChecker to Fairplay Sports Media04:10 - Stuart’s personal health journey and diagnosis with cancer08:20 - The impact of diet on health and cancer treatment12:00 - Key takeaways from G2E and networking insights13:30 - The changes in OddsChecker’s business model16:40 - Acquisition of Quarter4 and integrating AI for predictive models in sports betting19:30 - How AI and real-time data impact tools like Bet Builder22:00 - The challenges of balancing transparency for consumers and relationships with bookmakers25:40 - The pricing margins in sports betting30:10 - Consumer price sensitivity in sports betting32:00 - The future of betting exchanges and the role of user experience in adoption33:50 - U.S. market opportunities for data-driven tools in sports betting⚡️ Follow BoB on Twitter/X: https://x.com/bettingpod⚡️ Follow Jason on Twitter/X: https://x.com/jasontrost⚡️ Apply to be a guest here: https://www.businessofbetting.com/guestThis episode is presented by #Optimove, the #1 CRM Marketing solution for the iGaming industry.

On this episode of the Business of Betting Podcast, Jason is joined by Dean Sisun from ProphetX.Hear them discuss:02:04 - The overview of ProphetX and the sweepstakes model04:12 - Postmortem on why ProphetX moved away from the betting exchange model08:40 - Challenges with regulatory models in the betting industry10:00 - Exploring the novelty factor and customer acquisition11:25 - Predictions for the future viability of betting exchanges in the U.S.13:32 - Understanding how sweepstakes stacks up to traditional sports betting14:00 - Legality of the sweepstakes model16:00 - The mechanics of turning sweepstakes into a cash prize18:40 - Companies operating in the sweepstakes sports betting market25:53 - The challenges of implementing the peer-to-peer model26:51 - Managing a remote team, while moving to Miami⚡️ Follow BoB on Twitter/X⚡️ Watch BoB on Youtube⚡️ Follow Jason on Twitter/X⚡️ Apply to be a guest hereThis episode is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry.