Black Sheep by BBH

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10. Sir John Hegarty: “Have ideas that frighten you”

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Advertising powerhouse John Hegarty is a living legend. He’s the man who put Nick Kamen into a laundrette for Levi’s and gave Audi the immortal ‘Vorsprung Durch Technik’. He’s won golds at every industry awards known to man and founded our beloved BBH. 


The original black sheep talks to our host, Daniella Isaacs, about everything from wanting to be the next Picasso to starting his own agency and all the rules he’s broken along the way.


Black Sheep is produced by Black Sheep Studios with Daniella Isaacs for BBH. It's recorded, mixed and mastered by our friends at Soho Radio, and the music is by Daniel Lovegrove.

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