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How to be a CEO
How BT Business CEO Bas Burger's preparing for the next tech revolution
Season 1, Ep. 76
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When BT Business was officially launched in April this year, Bas Burger was the man entrusted to take the reigns. He’s in charge of 24,000 people, and a multi-billion pound strategy to make the UK’s broadband infrastructure fit for the future. In this episode we talk about:
· Why BT Business had to be created and why he wanted the top job
· Why a CEO should “ask questions and not give answers for as long as you can”
· The challenges it faces to make the UK prepared for the AI revolution
· Why every company’s a digital company and what that means for technology demand
· How Canadian ice hockey legend Wayne Gretsky’s influenced his strategy
· The importance of knowing “what’s not going to happen” in the future
· Why the UK’s “arguably” fallen behind Europe in digital communication
· How he was first made a CEO at the age of 31, and how fast he had to learn
· Why as a student he spent all his money on a plane trip from the Netherlands to the UK to get his first ever job
For more business interviews, news and analysis go to standard.co.uk/business, or pick up the Evening Standard newspaper.
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