cover art for Podcasting as a Marketing Strategy

A Little Thing Called Marketing

Podcasting as a Marketing Strategy

Season 1, Ep. 9

In This Episode

What is a Podcast :)

What isn’t a Podcast 

How to find podcasts

Are podcasts an effective marketing tool

Is it a big undertaking?

Is it expensive to set up

How to pick a title

The podcast graphic

Writing the podcast description 

Are podcasts about selling something 

Choosing content 

How to make a podcast stand out 

How often should we put out a podcast

How long should an episode be

The best thing about podcasts 

How long do you keep a podcast going 

How to market your podcast

How to pick a guest 

Are they a good alternative to video

Are they more effective than blogs 

Are podcasts a good source of website traffic?

Is a podcast a good long-term asset to have for your business

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